E92: B00-st Your Reach This Halloween!

In this episode, Lisa Duck and Susan Larimer explore creative marketing strategies for Halloween, focusing on how direct sellers can engage their customers through fun and interactive ideas. They discuss various ways to leverage the Halloween spirit, from booing neighbours to hosting themed events and utilizing social media for engagement. The conversation emphasizes the importance of community connection and innovative promotions to stand out during the holiday season.Key Takeaways:Halloween brings people to your door, use it to connect locally and grow relationships.Try “Boo” baskets for adults, include small pampering items, encourage pay-it-forward sharing.Run fast-engagement posts, candy corn yay or nay, plus simple prizes to spark comments.Host fun contests, best pumpkin or costume, collect entries, pick winners, award a small treat.Use costumes or filters on lives to boost confidence, let your personality carry the message. Memorial Quotes: “Halloween is the only holiday where people are literally coming to your door. You’re not going out looking for people—they’re coming to your house to get treats. So why not take advantage of that holiday?” — Susan Larimer“We rely too much on social media and email marketing. We don’t actually get out and meet people anymore—even though our neighbours might not even know what we do." — Lisa DuckChapters00:00 Introduction to Halloween Marketing Strategies03:13 Creative Halloween Engagement Ideas06:07 Booing Neighbours: A Fun Twist09:20 Interactive Online Engagement for Halloween12:17 Halloween-Themed Events and Promotions15:18 Driving Traffic to Your Website with Halloween Themes18:00 Creative Marketing Ideas for Holidays19:07 Engaging Customers with Fun Promotions21:04 Innovative Halloween Strategies23:06 Utilizing Social Media for Halloween25:06 Community Engagement and Events27:04 Personal Branding and Comfort in Marketing28:54 The Economics of Halloween Spending30:57 Conclusion and Call to Action35:56 Introduction and Gratitude36:25 Engagement and Community Building#DirectSales #ConferenceHigh #BusinessGrowth #TheOther99%Podcast Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don’t forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsCheck out Lisa's Haunted HubFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsCheck out Susan's Halloween PageDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

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