Dirty Chats
Episodes
Erika Kirk gets a PR makeover...and my 8 marketing predictions for 2026.
26 Dec 2025
Contributed by Lukas
In this final episode of Dirty Chats for 2025, I’m doing three things I love most: gossiping, breaking down marketing psychology, and telling the tr...
Jaclyn Hill gets MAJOR backlash on TikTok...and the new trend for live selling in 2026
13 Dec 2025
Contributed by Lukas
In this episode, I break down Skims’ viral TikTok Live shopping event, including the exact performance numbers from “Kimsmas Live” and what they...
Everything I'm investing in my biz for 2026...and the concerning #noncontact trend
07 Dec 2025
Contributed by Lukas
In this episode of Dirty Chats, I'm discussing two VERY disconnected things: 💸 the exact breakdown of what I'm investing in 2026, WHY...a...
Is Ballerina Farm a scam? And a marketing makeover for Meghan Markle.
29 Nov 2025
Contributed by Lukas
Is Ballerina Farm actually a scam? TikTok has accusations, and the chopping board scandal has Can Meghan Markle ever be beloved by the public again? A...
Matthew Mcconaughey's $14.5 million career gamble...plus Austin Swift is on Raya, and are boyfriends embarrassing?
21 Nov 2025
Contributed by Lukas
Why did Matthew McConaughey turn down $14.5 million to say NO to a rom-com? And what does that decision teach us about boundaries, identity, and final...
Why Meghan Markle's photos got deleted....and I makeover Rini skincare's messaging 😬
15 Nov 2025
Contributed by Lukas
Why were those photos of Meghan Markle and Prince Harry deleted after Kris Jenner’s 70th birthday party at Jeff Bezos’ mansion? And what on earth ...
Nick Amato from LOVE IS BLIND reveals all: the exclusive interview
07 Nov 2025
Contributed by Lukas
This one is JUICY. Nick Amato from Love is Blind shares never before heard insights and TEA on his relationship with Annie, his experience on Love is ...
Did my launch just FLOP!?!? .....PLUS Lily Allen's new album + LIB hot takes
01 Nov 2025
Contributed by Lukas
This week I unpack the highs and lows of my latest launch - why I nearly pulled it, the math that predicted the outcome, and what I’m changing next ...
How to write sticky messaging (my #1 hack)..... + The LOUVRE was robbed? Annnd Love is Blind Patrick/Kacie conundrum
23 Oct 2025
Contributed by Lukas
I share my favourite messaging hack (works every time) so your brand stands out and customers actually remember you. We also unpack the Louvre heis...
Victoria Beckham's Identity Crisis (doco breakdown)...plus Skims launches a shock product
17 Oct 2025
Contributed by Lukas
I LOVVVVE Victoria Beckham's documentary, and there are sooo many business lessons to be drawn out of her story:Namely - how does identity play i...
Taylor's Life of a Showgirl Marketing Mishap...FULL ALBUM breakdown, and Liquid Death's online feud
12 Oct 2025
Contributed by Lukas
I'm chatting Liquid Death's online feud with Death Wish coffee - the petty (and genius) lawsuit-turned-publicity stunt that shows why good...
The ONE question you need to ask for biz growth + OUR HEARTS ARE BROKEN (Nicole + Keith split)
03 Oct 2025
Contributed by Lukas
A quick episode - pure gossip to start with covering the split of Nicole and Keith.Are no celeb relationships sacred? We're devastated.Next, is t...
OpenAI accused of murder?....Plus Taylor Swift Superbowl update, is Erika Kirk the new Meghan Markle? Violet Affleck's UN address + the Tylenol autism kerfufle
29 Sep 2025
Contributed by Lukas
Episode Overview Did Sam Altman order a hit on a former OpenAI employee? This week’s Dirty Chats has A LOT of gossip, scandal and conspiracy. I disc...
Why fast decisions make more $$$, Kris Jenner x MAC marketing flop, Alo's luxury brand mishap, & a Ben Affleck collab?!
20 Sep 2025
Contributed by Lukas
This week, I re-brand Kris Jenner's Mac collab, discuss the Alo luxury handbag disaster, and my take on how to make more $$$. I cover: Kris Jenn...
5x reasons your business should run a challenge, Charlie Kirk's death, & the NEW bachelorette?!?!
12 Sep 2025
Contributed by Lukas
This week's a mixed bag: the reaction to Charlie Kirk's death reveals a lot about humanity, the new Bachelorette bombshell AND why a challen...
I got EXCLUDED from an online community...plus the Cardi B trial recap, and the Pamela + Liam sham
06 Sep 2025
Contributed by Lukas
👉👉👉JOIN THE CHALLENGE HEREIn this ep:I got REJECTED from an online community for not being inclusive enough 🫤🫤🫤 I analyse Cardi B&...
Why Americans are better at business. Plus...TAYLOR IS ENGAGED, Meghan Markle Season 2 analysis annnd Serena Williams weight loss?!
30 Aug 2025
Contributed by Lukas
TAYLOR SWIFT IS ENGAGED, her storytelling psychology, and is she trolling Meghan Markle? (I mean, Sussex). We also discuss why are Americans so much b...
Alex Hormozi’s $100M Book Launch, JLo's Pretty Woman Moment AND the one thing sabotaging your business???
20 Aug 2025
Contributed by Lukas
What does J.Lo being denied entry into Chanel, Alex Hormozi’s 10-hour book launch, and Taylor Swift breaking YouTube records all have in common? Bus...
Sam Altman's terrifying ChatGPT5 interview (you NEED to hear this) - Plus Pamela Anderson & Taylor Swift BREAKS the internet
13 Aug 2025
Contributed by Lukas
🚨 ChatGPT 5 is here — but is it the tool that will revolutionise humanity… or the technology that pushes us toward doomsday? In this episode of...
How to debut your podcast at #1... (also Sydney Sweeney drama + SKIMS marketing win)
06 Aug 2025
Contributed by Lukas
If you’ve ever wanted to launch (or re-launch) a podcast and actually get noticed, this is the episode to steal from. I’m breaking down the exact ...
The Most Butthurt Woman This Week (+ how do I do it 'all'?)
29 Jul 2025
Contributed by Lukas
What do Taylor Swift, Gwyneth Paltrow, Justin Timberlake, and the Coldplay kiss-cam cheater have in common? They all got dragged through this episode ...
The Dallas Cowboys Cheerleaders, Favouritism & Cult Vibes (+ The Air India Crash Explained )
23 Jul 2025
Contributed by Lukas
In this episode of Dirty Chats, we’re diving pom-poms first into the world of the Dallas Cowboys Cheerleaders - the glam, the grit, the weight contr...
How I Went Viral on Instagram (& my marketing plan for the Coldplay kisscam wife) 😬
18 Jul 2025
Contributed by Lukas
In this episode:🤯 How I grew my Instagram 30% in 6 weeks - and my painfully consistent strategy (plus what NOT to do).💋 The Coldplay Kiss Cam Af...
Why the Kardashians aren't relevant...and maybe you aren't either?
16 Jul 2025
Contributed by Lukas
In this episode of Dirty Chats, we’re asking the hard-hitting question that affects global politics: have the Kardashians finally missed the cultura...
A CASE STUDY: The rise (and fall?) of Candace Owens
16 Jul 2025
Contributed by Lukas
WEBSITE HERE In this episode of Dirty Chats...First up: Justin Bieber’s surprise album SWAG. Is it genius marketing? Is he sending a message about ...
Threads almost canceled me? The full story.
15 Jul 2025
Contributed by Lukas
Welcome to the very first episode of Dirty Chats — where we gossip and grow your business. And the universe handed me a full blown controversy 7 da...