A Conversation with Brant Cooper (Author of “Disruption Proof”)

Brant Cooper is the New York Times bestselling author of “The Lean Entrepreneur” and “Disruption Proof,” and the innovative mind behind Moves the Needle. With a rich history of transforming industrial age dynamics into digital age opportunities, Brant brings unique insights on agility, digital transformation, and how to create real value for customers amidst today’s complex and disruptive business landscape. What happened to the glory days when scrappy startups could disrupt entire industries? Brant Cooper says those days are over – but large companies shouldn’t retreat into their innovation labs hoping for breakthroughs. Instead, they must empower diverse teams and partner with the startup community. Cooper provides a dynamic playbook to make companies “disruption proof” in this rapidly changing world. Learn how to balance exploration and execution, drive real impact, and create resilient yet adaptable organizations. A must-listen for any innovator dealing with today’s challenges!

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