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Alejandro Matamala Ortiz - Designing the future of AI video

14 Mar 2025

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This week’s episode is with Alejandro Matamala Ortiz, the cofounder and Chief Design Officer at Runway—one of the leading generative AI companies in the world today.The way they work is incredibly unique. So a big focus of this interview is digging into how AI is shifting the way products get built and what it all means for designers:How the lines are blurring between rolesHow AI flips the order of building new featuresWhat it means to “carve” AI products vs. build themHow Alejandro believes the role of design will changeWhy the embed frontend engineers on the design teamWhere the film and video industry might be headed nexta lot more

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