Are You Making These Marketing Mistakes?

Send Us a Message (include your contact info if you'd like a reply)We’ve said it before and we’ll keep saying it … if you want to get clients, grassroots marketing is the least expensive and most effective way to go. Today we want to talk about the mistakes we see new coaches make and what you can do to work your two most important referral pipelines - current clients and professional contacts.There’s really only one thing that’s most likely to provide you with a steady flow of new clients - and that’s referrals. Not a fancy sales funnel, not a big Google Ad words campaign, not social media, and not an expensive business coach.One of the most common mistakes we see new-ish coaches making is spending time and $$ on the wrong things like a fancy website, a business coach, networking with divorce professionals and trying to start group coaching programs.Focus on first things first and that's getting one-on-one clients:Perfect your elevator pitchesTalk to everyone you meet everywhere you goMaster the consult callNext, increase the chances that current clients will recommend you:Be professionalProvide value and resultsAcknowledge and celebrate progressMake the askFinally, cultivate a network of professional referral sources:Talk to your own contacts - doctors, hair stylist, massage therapist, trainer, bartender - people that people tell their problems toParticipate in continuing education classes and events through ABA, Mosten-Guthrie, APFM, AFCCOffer to speak or do lunch and learns for local business groupsOnce you're up and running and have a steady flow of clients, you can consider what steps to take when you're ready to level up. But for now, talk about what you do, get potential clients on the phone, and close the deal. And when you turn clients into raving fans, you'll have started a ripple effect that will effortlessly bring you future clients.You can learn more about DCA™ or find out about any of the classes or events mentioned in this episode at the links below:Website: www.divorcecoachesacademy.comInstagram: www.instagram.com/divorcecoachesacademyLinkedIn: www.linkedin.com/company/divorce-coaches-academyEmail: [email protected] Learn more about DCA® or any of the classes or events mentioned in this episode at the links below:Website: www.divorcecoachesacademy.comInstagram: @divorcecoachesacademyLinkedIn: divorce-coaches-academyEmail: [email protected]

There are no comments yet.

Please log in to write the first comment.