378: The Inside Scoop on Book Reviews - Interview with Kiffer Brown

Today, I have the pleasure of interviewing Kiffer Brown. Kathryn (Kiffer) Brown is the CEO and co-founder of Chanticleer Reviews and Chanticleer Int'l Book Awards (The CIBAs) that Discover Today's Best Books. The company differentiates itself with "under the hood" digital technology that increases the digital footprint of each book review and CIBA winner developed by her super-geek husband, Argus Brown.  Kiffer has presented at events such as: Writer's Digest Conference in NYC, IBPA University, Women in Publishing Summit, Pacific Northwest Writers Conference, RWA National Conference, Historical Novel Society, BEA UpubU, ALLi, Left Coast Crime Conference, and many more.  The annual Chanticleer Authors Conference held in Bellingham, WA features international best-selling authors such as Cathy Ace, Robert Dugoni, J.D. Barker, Ann Charles (and more!). The event focuses on marketing and book promotion, advanced writing craft, and Book-to-Film sessions.   In this episode Kiffer and I discuss: Why there has never been a better time to be an author than NOW. What makes something a review as opposed to a write-up and the four types of reviews. How advanced reviews help in promoting your book and when you should start getting them.   Plus, her #1 tip for writers. For more info and show notes: diymfa.com/378

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