What is Gross National Happiness, a potential alternative to GDP?

November is synonymous with Black Friday, great deals but what cost? Over consumption is endangering our already fragile planet. Is it time to change our ways? This week Do You Really Know is highlighting concepts and initiatives about reducing our consumption. When talking about the economy, two terms always seem to come up: consumption and GDP. Consumption is seen as an important data point when measuring a company’s economic health. And if consumption drops, so too does GDP, which stands for gross domestic product. It’s an economic indicator which measures the market value of all goods and services produced in a country over the course of a year. Where was gross national happiness created? How is Gross National Hapiness measured? Is it used outside of Bhutan? In under 3 minutes, we answer your questions! To listen to the latest episodes, click here: How can I beat a hangover? Why is Qatar paying England fans to promote the word cup? What is bushcraft, the eco-friendly outdoor hobby? A Bababam Originals podcast, written and produced by Joseph Chance. In partnership with upday UK. Learn more about your ad choices. Visit megaphone.fm/adchoices

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