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E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies

What it Takes To Grow a Nutrition Protien Bar Company To $1.5M in 3 Years

07 Sep 2025

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"Send me a text"In this episode, I interview James Oliver from Atlas Bars www.atlasbars.com on how he grew his protein bar company to $1.5M in 3 years without any venture funding. James focused on the product quality first with pure, clean ingredients. Hit many roadblocks along the way. He bootstrapped the company initially by spending his own savings from driving Uber and selling knives, producing a few thousand bars upfront and sampling them primarily at functional fitness gyms like CrossFit and Orangetheory in Boston. Focusing on gyms over grocery stores was a strategic move to target a highly engaged, health-conscious audience first.If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business succeed.If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com Click here to grab your copy of the Health Supplement Ad Swipe Guide. Discover what really works in funnel marketing Need help increasing sales on your own? Click here Stuck at $1 - $5M in revenue? Click Here Case Study on how Creative Thirst added over $200,000 for one supplement brand

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