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Ecommerce Conversations

TurnTo Founder On Using Past Customers For New Sales

22 May 2014

Description

Ecommerce merchants strive to answer questions from shoppers. Relevant, helpful answers presumably increase conversion rates. One company offers a solution that relies on past customers to answer questions from prospective ones. The company is TurnTo. Its founder and CEO, George Eberstadt, speaks with Practical Ecommerce’s Kerry Murdock.This is take 1 from Derek at Voice Jungle.

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