The eCommerce Mattress Revolution with Mark Tremlett, Founder of Naturalmat

Mark Tremlett is the founder and director of organic bed and mattress brand Naturalmat. Founded in 1999, they now generate over £6 million a year via their Shopify store and other channels. And they have recently gained their B Corp certification!In this episode we discuss:The alignment of sustainability and customer expectations How demographics have changed within the past decadeExploring print as a means of marketing Utilising a multichannel approach to advertising Reducing the carbon footprint of an eCommerce storeLearn more about Bloomreach >>> ecmp.info/bloomreach Find out more about Treyd at https://ecmp.info/treyd ..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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