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ELEVATE: Hotel Design

The Vibrant Palette: Exploring Fearless Design with Amanda Malson (Ep. 12)

01 Dec 2025

Description

In this episode of Elevate Hotel Design, host Lorraine Francis of Cadiz Collaboration dives into the role of color in hospitality design with guest Amanda Malson, founder and principal of Common Standard. Amanda discusses her journey in design, the influence of her creative upbringing, and how she fearlessly uses color to provoke emotion and enhance guest experiences. Listen to Amanda’s insights on transformative colors, maintaining brand integrity, and the vibrant community that supports her vision.00:00 Introduction to Elevate Hotel Design Podcast00:14 Meet Amanda Malson: The Colorist at Heart02:18 Amanda’s Journey into Design04:00 The Influence of Color in Amanda’s Life09:08 Color in Hospitality Design13:51 Teaching Color Theory17:12 The Power of Color in Branding21:23 Balancing Risk and Timeless Design23:42 Rediscovering Inspiration in Mexico City24:16 Sources of Artistic Inspiration24:25 The Influence of Portuguese Tiles25:07 The Power of Social Media in Design26:11 Exploring Vintage Design27:00 The Importance of Community in Vintage Design28:24 Memories and Stories in Design30:07 Lightning Round: Design Essentials30:56 Conclusion and Farewell

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