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Elevate with Robert Glazer

Philip Krim on Building Casper Into A Leading Brand

02 Nov 2021

Description

Philip Krim is the co-founder and CEO of Casper, a vertically integrated consumer brand changing the way people buy mattresses and sleep related products. He is also a long-time entrepreneur who previously founded and ran two others companies and a pioneer of the direct-to-consumer revolution that has changed business forever. Philip joined Robert Glazer on the Elevate Podcast to discuss his journey founding and building Casper, his pre-Casper career and the future of direct-to-consumer brands. Learn more about your ad choices. Visit megaphone.fm/adchoices

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