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Elevate Your Direct Sales Business with Kelly Northcott

131. How to Find New Customers

01 Sep 2025

Description

In this episode of the Stop Doing That, Do This Instead series, we’re talking about something that all direct sellers need to hear at some point in their business, and that’s waiting for people to come to them.Posting consistently, sharing specials, and talking about your business are great, but they’re not enough to get you the results you want. People aren’t going to reach out to you. They’ll rarely even engage with your business content.It’s not personal, and it’s not just related to social media. People rarely take the initiative. If you want to get results, you have to go to them. Waiting for people to come to you is expecting them to do something you’re not willing to do. Direct sellers ask me all the time how to find new customers, and the simple answer is you have to look for them. You have to be the one to reach out, initiate a connection, start a conversation, and follow up with them. In this episode, I walk you through how to do this without feeling like you’re making cold calls or being spammy.I know this feels hard and scary, but I ease you into it with my Message Method by showing you how to start with easy, low-risk conversations. Reaching out is a skill, and you’ll get better with practice. Plus, because it’s a skill, you’ll be able to build upon it and transfer it to all of your business conversations. Click here to get a guide that will help you get started using The Message Method.RESOURCES:Instagram: https://www.instagram.com/kellydnorthcottGet your questions answered on the podcast: ask them by filling out this formFree Facebook Community: https://www.facebook.com/groups/directsalesworkshops Learn more about my programs: https://www.kellynorthcott.com/learnFollow me to stay up to date with all episodes of the Elevate Your Direct Sales Business Podcast with Kelly Northcott!

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