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Embodied CEO

200 - The Two Types Of Ad Budgets

23 Jul 2020

Description

In this episode, I'm breaking down the two different types of ad budgets: testing budgets, and scaling and optimizing budgets. It's critical to make sure that you're not just using both types of budgets, but that you're using them both correctly. Tune in to learn more about how to set these budgets up, how much money you should allocate towards them, and how to interpret your results.

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