Lean Brands by Luis Pedroza

Please visithttps://thebookvoice.com/podcasts/2/audible/97947to listen full audiobooks. Title: Lean Brands Author: Luis Pedroza Narrator: Thom Rivera Format: mp3 Length: 5 hrs and 34 mins Release date: 04-01-20 Ratings: 5 out of 5 stars, 2 ratings Genres: Advertising Publisher's Summary: Lean Brands provides a lean, agile approach to building global brands, helping you 1) quickly analyze your environment; 2) create a differentiated and meaningful brand positioning; and 3) bring your brand strategy to life on the ground, where it counts. You'll learn how to "recon" and take advantage of weaknesses of your competition, as well as hone in on what will work in new markets to make sure you are memorable.

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