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Endless Customers

How Businesses Can Use AI to Scale Video

01 Oct 2025

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Ep.116 - Business leaders everywhere are feeling the pressure. Buyers expect fast answers, personal communication, and more video than most teams can produce. The challenge is clear: how do you keep up without overwhelming your people or losing the human connection? In this episode of Endless Customers, Alex Winter sits down with Cathal Canavan, Head of HeyGen for Agencies, to explore how AI avatars are helping companies scale video, translate content across languages, and publish more consistently. All while keeping trust front and center.Cathal shares real examples from companies using avatars for sales training, proposal summaries, and multilingual outreach. He also gives a peek into what HeyGen is building next, including interactive avatars that answer buyer questions in real time and new tools designed to make scripting and video creation easier than ever.   Highlights include: How sales and marketing teams are scaling video without burning out When to be transparent about the use of avators, and why it matters How interactive avatars can answer your buyers’ questions without hopping on a call Inside HeyGen’s latest product releases and acquisitions If you are leading a business and looking for a practical way to meet buyer demand for more video, this episode is for you.   Subscribe, leave a review, and follow for more straight-shooting conversations about content, sales, and building brands people choose.   #EndlessCustomers #HeyGen #VideoMarketing #SalesEnablement #B2BMarketing #ContentStrategy #IMPACT #MarketingLeadership #AI Check out the full article here!www.heygen.com Cathal Canavan

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