Menu
Sign In Search Podcasts Libraries Charts People & Topics Add Podcast API Blog Pricing
Podcast Image

Endless Thread

Comfort maxing on the interwebs

26 Jun 2026

Transcription

Transcript generated automatically by AI and may contain errors.

Chapter 1: What does comfort maxing mean in the context of the internet?

0.031 - 28.3

Support for this podcast comes from Is Business Broken?, a podcast from the Marotra Institute at BU Questrom School of Business. A recent episode recorded at the WBUR Festival asks, what transforms an idea into a technology, a company, a job, or even an entire economy? Stick around until the end of this podcast to preview the episode. WBUR Podcasts, Boston.

0

33.73 - 36.914 Ben Brock Johnson

Emery, how comfortable are you? Are you comfortable?

0

37.856 - 56.582 Mae Martin

I'm cozy. Yeah. I got a sweatshirt. I got my nice thick socks. I got my house shoes, which should never be seen by anyone outside of my actual house. They're the clunkiest, most comfortable things I've ever owned. How about you?

0

57.524 - 92.509 Ben Brock Johnson

Yeah, I'm comfortable. I got my squishy. I got my my old man sneakers on with the big squishy soles in them. Good. You know, good. All right, we're talking comfort food today, and I got a little dish for you. But I want to start with guesses at what Amory's favorite comfort foods might be. So I'm thinking like a good steak. No. Oatmeal with lots of fixings is a guess that I have.

0

92.489 - 100.257 Mae Martin

Yeah, I'd say like soup in every form. Oatmeal is like breakfast soup. Yeah, that's right. You're a soup lover. Yeah. And then you got your dinner soup.

101.539 - 108.546 Ben Brock Johnson

How would you define comfort food if you could define comfort food? What does that mean to you?

109.547 - 118.497 Mae Martin

It's the food that makes you go, oh, yes, this is the life I want to be living. Yeah.

119.455 - 120.517 Ben Brock Johnson

Food that makes you go, ooh.

121.138 - 130.415 Mae Martin

Yeah. Food that makes you go, ooh. Food that makes you go, hee, hee, hee, hee, hee.

Chapter 2: How do childhood foods contribute to our sense of comfort?

240.416 - 265.254 Mae Martin

Well, I know people will be skeptical just saying like vegan mozzarella balls, but I'm like, trust me, they're real balls. And I make a caprese toast with them. So you like spread the mozzarella and then thinly sliced salt and peppered tomatoes and fresh basil and some balsamic olive oil drizzle on top. Love it. That's my summery comfort.

0

266.356 - 275.492 Ben Brock Johnson

Okay. I love to make a, I make a caprese sandwich in the summer as well. That's very similar. So I feel you on that.

0

275.512 - 277.436 Mae Martin

Man, we could just talk about this all day.

0

277.456 - 306.484 Ben Brock Johnson

Yeah, we could just keep going. You know, there is a I would say there's a kind of a genre of posts on Reddit every couple of months, every couple of years. If you search Reddit, you will find posts, you know, you will discover food subreddits that you never knew existed. And so this genre of posts that I really love is a genre of post about comfort foods from around the world.

0

307.966 - 318.659 Ben Brock Johnson

There was a post recently in the Dadette subreddit that said, calling all dads, what's your easy go-to dinners? Can you guess what the top answer to this is?

319.981 - 325.788 Mae Martin

It's got to be like nuggets. Right? Your kids went through a nugget phase.

326.108 - 326.629 Ben Brock Johnson

You're close.

326.649 - 327.971 Mae Martin

Are they still in a nugget phase?

328.471 - 330.334 Ben Brock Johnson

They're always kind of in a nugget phase.

Chapter 3: What defines comfort food and how is it connected to our upbringing?

351.11 - 366.087 Mae Martin

A friend of mine was just talking about how when she goes out of town, her boyfriend just makes quesadillas. He just buys tortillas and cheese. I don't think he's even putting anything else in them. It's just quesadillas all day, every day.

0

366.353 - 399.572 Ben Brock Johnson

That is incredible. Um, this, this particular post that I'm looking at, I do kind of love because again, it's full of these, like it's, it's full of some, of course, heavy dad conversation. So like the top post is just quesadillas period. And then somebody said quesadilla tip, put a layer of shredded cheese in the pan first. Then you do your quesadilla as normal.

0

399.973 - 420.492 Ben Brock Johnson

It's like a delicious, crispy, cheesy hug. And then someone says, Dan, dude, I'm going to try this. Is it like a crunch wrap where you got the different textures going on? 110%, my guy. Use it under tacos or sunny side up eggs. Your taste buds are in for an adventure. And then somebody just says, let's go.

0

426.277 - 450.31 Ben Brock Johnson

I do love this sort of like comfort food, dad energy flowing through this particular post that I'm looking at. But it does really frequently because of, you know, the sort of, you know, that thing on the Internet where you can reach people from all over the world. It does very quickly go international. People are talking about red beans.

0

450.29 - 474.771 Ben Brock Johnson

People are talking about different noodles to make for their kids. People talk about anything crock pot, chicken parm. Somebody says chicken parm. You can do it with chicken nuggets and spaghetti with sauce and a baking dish topped with cheese and broiled in the oven to melt the cheese. That's not a bad move. Spam fried rice. That sounds pretty good.

474.811 - 486.797 Ben Brock Johnson

So it really does turn into this like lovely conversation, I think, amongst at least the people in the data subreddit here.

488.921 - 492.008 Mae Martin

Can I share? Can I share one with you that I had growing up?

492.089 - 492.63 Ben Brock Johnson

Yeah, definitely.

492.65 - 513.079 Mae Martin

I'm just remembering, like, as we're talking about family and things that we would do, my mom would make something called hot dog roundups. And she'd take, I can't remember if I've even talked about this on this show before, but she'd buy, you know, like the croissant dough, the just like in a tube dough.

Chapter 4: What are some popular comfort foods from different cultures?

1093.164 - 1114.783 Mae Martin

Yeah. Another person says, I imagine that I'm an elf wandering through a peaceful forest and I arrive at my cabin, light a fire in the hearth, relax in a soft chair with a cat curled up in my lap, and I'm out like a light. Someone else says, I'm sitting on the moon looking towards the earth. It's quiet, peaceful, and all the drama on earth is so tiny and far away. I really like that one.

0

1115.204 - 1132.92 Mae Martin

But my favorite, Ben, is someone saying, I act like I'm a stick of butter melting. And someone says, really excited to bring this up to my therapist as a strategy and see what she says.

0

1134.352 - 1136.135 Ben Brock Johnson

That is good. I like that.

0

1136.335 - 1160.494 Mae Martin

I know. So again, I saw this on Instagram originally. So when I searched for the actual post in r slash sleep on Reddit, I found something interesting, which is there are several posts that read kind of like this. The original one or the one that I saw first again is my weird but effective sleep trick. Pretend I'm a medieval peasant.

0

1160.963 - 1190.127 Mae Martin

Then, a few months after that, there's a post titled, My Dumb Sleep Hack That Actually Works. I Roleplay a Medieval Merchant. Then, even more recently, from about a month ago at the time that we're recording this, My Weird But Effective Sleep Trick. So it starts the same way as the original post. Pretend I'm a Victorian child who just had a very long day in the factory. Huh. So...

1190.748 - 1221.776 Mae Martin

These are all similar. They're all the same vibe. And I was like, oh no, is this another AI thing that someone has just found a formula of post that works well, gets engagement, appeals to Redditor's sense of humor in particular? And so then I click on these other posts and start reading the body of them. And they all have some similar components. One is they all have this list of no's.

1222.357 - 1241.77 Mae Martin

So the peasant one, the original one, says no emails, no bills, no doom scrolling, just a tired cabbage farmer lying on a straw bed, nothing to do but sleep. The medieval merchant one says, no inbox, no bills, just a wooden bed, boots off, candle guttering, nothing to do but sleep.

1243.453 - 1269.102 Mae Martin

The Victorian child post says, no sleep tracking, no optimizing, no 478 breathing, just a small Victorian child who has earned his rest. Another component, they all have this, like, pick your ex part of the post. So in the peasant post, it says, pick your own vibe. Bard, Viking, 1800s librarian. Just keep it low tech and low stress.

1269.318 - 1281.213 Mae Martin

The Merchant Post, pick a sleepy world and keep it dumb and analog. Lighthouse Keeper, Caravan Guard, 1800s Librarian, Low Tech, Low Stakes, Sleepy.

Comments

There are no comments yet.

Please log in to write the first comment.