Cost Plus Pricing - Too basic or the way forward?

In this podcast we take you through the method that 80% of businesses use as part of their product pricing. Cost plus pricing. It is one of the founding pricing methods but is it too basic or can it still be key to business success? It is said that ‘Pricing is either your most powerful weapon or your worst enemy.’  We have created this product pricing series to provide tips to help you make pricing work for you and certainly not be your enemy! In this first episode we look at what cost plus pricing is, who uses it, why it’s great and not forgetting those all-important watch outs too. You will be in a better position to price your product. 

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