Ep 66. ASHER JAY, Henoscene - “A Creative Conservationist & Brand Whisperer”

In this episode, Rob and Ileana are joined by one of our most diversely experienced and intellectually intense guests ever, Asher Jay, the Founder/CEO of Henoscene. She's been called by the NY Times, "a modern day Lara Croft." She's takes our audience on her adventure through her stories and cultural analysis of our place on our planet. She's talks about her entrepreneurial pursuits at the intersection of being a dedicated animal rights and climate advocate, professional storyteller and advisor to her Fortune 500 brand clients on their ESG strategies and brand communications. She's led an eclectic upbringing which, she tells us, has informed so much of her life and life's work today. She challenges our audience (and her clients) to live more holistically and authentically to preserve our life and the life of the species we share our planet with. Henoscene, is the real time blockchain campaign platform for Corporate Brands, to connect with their consumers to drive measurable, better outcomes across an array of climate, animal welfare and public good efforts. Asher is a (literal) National Geographic Explorer turned entrepreneur. She is an international adventurer and public figure whose career arc has taken her from fashion designing in NYC to campaigning against blood ivory on the cities Billboards. Jay’s work has contributed to raising consumer awareness and empowering citizen action for well known brands like Prada, Adidas, Citizen Watches, Loreal and others. She advises corporations and multinational companies on their sense of purpose which informs their ESG program commitments. Asher is a graduate of the Parsons School of Design, The New School, who in addition to her work leading Henoscene, she sits on the Boards of ESG DAO, Wildlife Direct, OneGreen Thing and the Plastic Polution Coalition. Feel free to follow and engage with ASHER here: LinkedIn:  https://www.linkedin.com/in/asherjay/  Instagram: https://www.instagram.com/earthheiress/  Twitter: https://twitter.com/EarthHeiress?ref_src=twsrc^google|twcamp^serp|twgr^author  Facebook: https://www.facebook.com/EarthHeiress/  Website: https://www.henoscene.com  Personal Website: http://www.asherjay.com/the-work We're so grateful to you, our growing audience of entrepreneurs, investors, builders, influencers and those interested in the entrepreneurial economies of Latin America and the under-represented entrepreneurial communities in the USA! Plug in, relax and enjoy some Spanish, English and a fun dose of spanglish as always. We're here to help inspire, educate and empower you, so that you can build the future! ¡Salud y gracias!, Mentors Today's Team

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