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Exec On AI: Where Executives Redefine Leadership in the Age of AI.

This CMO Built an AI That Knows Him Better Than His Team (60K+ Data Points)

07 Oct 2025

Description

🔥 Most executives are using AI wrong. While you're optimizing emails, smart leaders are rebuilding entire business models around AI.Chris, Head of Marketing at New Home Star (America's largest private home seller), shows exactly how to transform your business with AI—not just use AI tools.🎯 What You'll Learn:1. Personal AI Mastery:How to build an AI that knows YOUR business context (not generic advice)The exact process to upload meeting transcripts, presentations & strategiesWhy one prompt generated a complete 3-page marketing plan2. Business Transformation Examples:Creating personalized websites for EVERY visitor (different photos, copy, offers)Building an AI sales coach from 60,000+ customer questionsTurning 400,000+ expert answers into instant training3. The Future of Search:Why SEO is dying faster than predicted (real data inside)How AI citations work backwards (and how to optimize for them)Where Gen Z searches now (hint: it's not Google)4. Leadership Strategy:Moving from "AI tools" to "AI-first business model"How to train your team for the AI transitionThe biggest risks leaders are missing🚨 Controversial Takes:"People are ditching Google for ChatGPT searches""Personalized websites aren't the future—they're here NOW""If you're asking 'what AI tools to use,' you're asking the wrong question"Recorded live at the International Builders Show in Las Vegas after 3 days of innovation conferences—because where else would you discuss business transformation?📍 Timestamps:0:00 - Introduction: Why most AI strategies fail3:45 - Personal AI: Building your business context8:20 - 60K questions → AI sales coach transformation12:15 - One website per visitor: The personalization revolution18:30 - Death of SEO: The search behavior shift24:10 - AI citations: How the game really works28:45 - Leadership lessons: Team transformation32:20 - Risks and cautions every exec should know🎙️ About Exec On AI:The podcast by executives, for executives working on AI transformation. Real implementations, honest failures, and strategic insights from leaders building AI-first businesses.Subscribe for weekly episodes on AI leadership and business transformation.🔗 Connect:LinkedIn: [https://linkedin.com/in/customer-officer]Newsletter: [https://execonai.com/en/newsletter-subscription]Podcast: Available on all platforms#AI #Leadership #Marketing #BusinessTransformation #SEO #Personalization #ExecutiveStrategy

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