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Expert Edge Podcast

The Truth Behind Selling From Stage: What It Really Takes

11 Nov 2025

Description

Everyone talks about "selling from stage" like it's some mysterious superpower… But the truth is, it's not about being the loudest or flashiest speaker-it's about connection. In this episode, Colin pulls back the curtain on what it really takes to convert from stage (or webinar) without feeling pushy, salesy, or scripted. He shares his hard-earned lessons from hundreds of live and virtual presentations - including what most coaches and course creators get wrong, and how to fix it fast. You'll learn: Why your slides aren't selling (and what actually does) The 3 levels of audience trust you must build before making an offer How to design a "broken-tooth" offer people can't ignore Why speaking with conviction converts better than any tactic ever will If you want to create a presentation that doesn't just inspire applause but drives sales and long-term clients, this is the episode to listen to. Listen now and get instant access to Colin's free "Sell From Stage" masterclass at 👉 colinboyd.co/class Discover how to authentically connect with your audience & fill your programs with a Conversion Story - Version 2.0 (AI Edition) is now available. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating!  For all the show notes and links: https://www.expertedgepodcast.com/blog/episode294 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/      

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