#447 - Swift Leadership: Navigating the Path to Innovation

Chad Niemuth is the Global Vice President of Marketing and Sales Technology within the IT organization at the Campari Group. For the past 24 years of his career he has led single and multi-brand organizations in developing technology solutions and platforms, grounded in process, data, integration, and tangible KPIs and reporting. This stems from an unrelenting passion for technology, but grounded in the impact it has in connecting people. Building upon a foundation developed in university through a degree in Advertising and Sociology, He continues to search for the perfect execution, which drives the most organization value internally and externally impacting employees, customers, and consumers – people and groups. In his most recent 11 years he has spent leading the sixth largest CPG and the sixth largest spirits companies globally in developing platforms of capability for over 80 household name brands. Touted as the PnL equalizer across the brands he serves – whereby leveraging large investments to create innovation and experience for consumers and then re-engineering the same capability across a portfolio of brands, his solutions have contributed to driving a double value share growth for the Manpower Group and the Campari Group.

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