Finding Brave

292: Use the 50% Rule to Compete In a League of Your Own

03 Oct 2024

Audio

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What if the secret to standing out and achieving unmatched success was about doing less, not more? Today, we're joined by former corporate CEO turned professional pot-stirrer, Erin Hatzikostas, to explore how her 50% Rule can help you throw out half the playbook and start competing in a league of your own by embracing authenticity in bold and unexpected ways! Erin is a global keynote speaker, author, co-host of the podcast, b Cause Work Doesn't Have to Suck, and coach-consultant. With two books under her belt, including the recently released The 50% Rule, Erin shares what it truly means to be authentic and how it can become your strategic edge. In this episode, she reveals the data-driven benefits of authenticity in the workplace, how something as simple as your out-of-office notification can spark authenticity, and why the 50% Rule is both an authenticity hack and the formula for transforming from underdog to unmatched success without working harder, doing more, or being better. You'll walk away with actionable insights on how to embrace your authentic self, strategically stand out in competitive environments, and apply The 50% Rule to foster innovation, build trust, and achieve success. This episode is packed with stories, tips, and a powerful framework for anyone looking to elevate their career or business. You won't want to miss it! Key Highlights From This Episode: Erin's unique definition of authenticity (and why it isn't all about you!) [04:04] What it takes to be an authentic leader and how it can be a strategic advantage. [06:35] Data-driven benefits of authenticity in the workplace, from employees to the C-suite. [11:03] The crucial distinction between being authentic and doing authentic. [20:45] A simple, actionable tip to help you expose who you are in the service of others. [27:12] Where the 50% Rule came from and why it's so impactful in all areas of life. [29:26] How to toss out half the rulebook and begin competing in a league of your own. [33:41] The power of storytelling: the most underutilized authentic leadership strategy. [36:52] Ways that you can connect with Erin, read her books, and soak up her wisdom. [38:21] For More Information: b Authentic Inc. Erin Hatzikostas on LinkedIn Erin Hatzikostas on Instagram Erin Hatzikostas on Facebook Erin Hatzikostas on YouTube Links Mentioned in Today's Episode: Watch Erin's TEDx Talk, 'Why You Don't Have to Compromise For Your Career' Get your copies of Erin's books, The 50% Rule: Throw Out Half the Playbook to Start Competing in a League of Your Own and You Do You(ish): Unleash Your Authentic Superpowers to Get the Career You Deserve Listen to her podcast, b Cause Work Doesn't Have to Suck. Kathy's interview "How To Be the Most Power-Full You" on Erin's podcast b Cause Work Doesn't Have To Suck ——————— IS IT FINALLY TIME FOR A TRUE SHIFT IN YOUR CAREER AND LEADERSHIP? Do you feel ready and excited to make the essential changes you've been longing for in your career but need some empowering support to begin? That help is here! Join me as I coach and guide you through powerful, proven steps that unlock your fullest and happiest career potential. For a limited time, take advantage of my 10% discount for you, my amazing Finding Brave listeners. Save 10% on both my top-rated one-on-one 6-session Career & Leadership Breakthrough coaching program AND my Most Powerful You video training course that will help you close the 7 most damaging power and confidence gaps that are blocking thousands of professionals from the success, reward, and impact they want and deserve. You can participate in both of these programs from the comfort of your own home, at your own pace. Now's the time. Don't wait! Build the career you've been longing for this year. I'd love to help you. REGISTER NOW and use the 10% discount code BRAVEPOD10 to save 10% on these programs TODAY! Career & Leadership Breakthrough 6-session Program Build Your Confidence and Impact - 10 session Program The Most Powerful You Self-Paced Video Training Program ——————— Order Kathy's book The Most Powerful You today! In Australia and New Zealand, click here to order, elsewhere outside North America, click here, and in the UK, click here. If you enjoy the book, we'd so appreciate your giving the book a positive rating and review on Amazon! And check out Kathy's digital companion course The Most Powerful You, to help you close the 7 most damaging power gaps in the most effective way possible. Kathy's Power Gaps Survey, Support To Build Your LinkedIn Profile To Great Success & Other Free Resources Kathy's TEDx Talk, Time To Brave Up & Free Career Path Self-Assessment Kathy's Amazing Career Project video training course & 6 Dominant Action Styles Quiz ——————— Sponsor Highlight I'm thrilled that both Audible.com and Amazon Music are sponsors of Finding Brave! Take advantage of their great special offers and free trials today! Audible Offer Amazon Music Offer Quotes: "Authenticity is exposing who you are when people least expect it in the service of others." — Erin Hatzikostas [0:05:40] "I'm not saying that you walk in and completely reinvent yourself, but I can guarantee if you start to do little [authenticity experiments], not only will your boss – tolerate it, but they'll actually be inspired by it." — Erin Hatzikostas [0:19:54] "If you had 10 hours to spend on either figuring out who you are or who you want to be, – spend nine of those on the latter." — Erin Hatzikostas [0:23:42] "What was just a self-help, get-over-your-crap tool turned into – the formula for going from underdog to unmatched without having to work harder, do more, and be better." — Erin Hatzikostas [0:33:05] "I want [people] not only to have success but to do it in a way where you're – in [your] own league." — Erin Hatzikostas [0:35:54] "Storytelling is the most underutilized authenticity/authentic leadership strategy ever because people remember stories 22 times more than facts and figures." — Erin Hatzikostas [0:37:50] Watch our Finding Brave episodes on YouTube! Don't forget – you can experience each Finding Brave episode in both audio and video formats! Check out new and recent episodes on my YouTube channel at YouTube.com/kathycaprino. And please leave us a comment and a thumbs up if you like the show!

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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

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Finding Brave

292: Use the 50% Rule to Compete In a League of Your Own

This episode hasn't been transcribed yet

Other recent transcribed episodes

3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

13:00H | 21 DIC 2025 | Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

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