Franchise Secrets Podcast
Episodes
ChatGPT Is Making Business Owners Lazier (Here's How I Use It Right)
30 Dec 2025
Contributed by Lukas
Most people are using ChatGPT to avoid thinking — not to become better leaders, investors, or business owners. In this episode, Erik Van Horn bre...
Why Your Business Is Worth Less Than You Think
23 Dec 2025
Contributed by Lukas
Most business owners believe their company is valuable because it makes money. They're wrong. In this solo episode, Erik Van Horn explains why o...
The Partnership Levers Behind My Best Franchise Deals
16 Dec 2025
Contributed by Lukas
I've complained about franchisors — even great ones. But it wasn't until I experienced fear-based leadership firsthand that I truly understood what ...
The Disruptive Franchise Category That Exploded Overnight
09 Dec 2025
Contributed by Lukas
Erik Van Horn and Jeff Herr break down one of the most explosive franchise categories ever created: salon suites. They reveal how the model went from ...
Inside the Minds of 25 Franchise Founders: The Real Differences
02 Dec 2025
Contributed by Lukas
What separates great franchise founders from the ones who hold brands back? In this unfiltered episode, Erik Van Horn and Bobby Brennan break down:...
"Top Marketers" Fail Inside Franchise Systems...Here's Why
25 Nov 2025
Contributed by Lukas
Hiring the wrong marketing leader can quietly destroy franchise growth. In this episode, Erik Van Horn and Aren Johnstone break down why CMOs from out...
How Great Operators Make Faster Decisions (Without More Risk)
18 Nov 2025
Contributed by Lukas
In this episode, Erik and Adam unpack one of the most misunderstood levers in business: the speed of learning. Adam explains why the brands that win a...
How I Use AI to See Opportunities Others Miss (Franchise Edition)
11 Nov 2025
Contributed by Lukas
AI isn't here to replace entrepreneurs—it's here to amplify how we think. In this episode, Erik Van Horn breaks down exactly how he uses AI as a "th...
My Manager Got Arrested… and My Business Still Ran
04 Nov 2025
Contributed by Lukas
What does "semi-absentee" actually mean — and what does it cost to get there? Erik Van Horn shares the hard-earned lessons from owning multiple f...
AI Isn't the Silver Bullet—Execution Is
28 Oct 2025
Contributed by Lukas
Everyone wants an AI silver bullet—but franchise success still comes down to execution. In this episode, Erik Van Horn and Brian Holmes (Franchise R...
Buying Brand #2? This Is Where Most Franchisees Go Wrong
21 Oct 2025
Contributed by Lukas
Everyone wants time freedom, but few understand what it costs. Franchisee Alex Read joins Erik Van Horn to share his journey from the early days of...
Passive Franchise Ownership? The Reality Nobody Tells You
14 Oct 2025
Contributed by Lukas
So many franchise buyers think "semi-absentee ownership" means passive income — but that couldn't be further from the truth. In this episode, Eri...
The 4 Phases of a Franchisee: Why "Passive" Is a Myth
07 Oct 2025
Contributed by Lukas
Thinking about buying a franchise? Erik Van Horn and Bobby Brennan break down the real journey: from the "fee stage" burn to stabilization, optimizati...
Say "No" 95% of the Time: The Investor Mindset Entrepreneurs Miss
30 Sep 2025
Contributed by Lukas
Many entrepreneurs fail at investing for one simple reason: they say "yes" too much. In this episode, Erik Van Horn and Justin Donald break down the i...
The Smart Way Franchise Owners Scale Beyond One Brand
23 Sep 2025
Contributed by Lukas
From Googling "Can you sell a franchise after 4 months?" to owning and scaling a multi-brand franchise empire, Anna Dey's story is the ultimate master...
From $5 an Hour to Majority Owner of a 200-Unit Franchise
16 Sep 2025
Contributed by Lukas
Jerry Pugh went from making $5 an hour as a paramedic to owning 19+ Workout Anytime gyms—and then shocked the franchise world by buying the entire 2...
The Semi-Absentee Trap: My Most Expensive Business Lesson
09 Sep 2025
Contributed by Lukas
Thinking about starting a franchise while working full-time (and maybe raising a family too)? 🚀 In this episode of Franchise Secrets, Bobby Brennan...
Stop Being the Bottleneck: The Hard Truth Every Franchisee Must Hear
02 Sep 2025
Contributed by Lukas
Are you secretly holding your franchise back? In this episode, Erik reveals how he became the bottleneck in his own businesses—and the hard lessons ...
Why Billionaires Invest DIFFERENTLY (And How You Can Too)
26 Aug 2025
Contributed by Lukas
Most investors are playing the wrong game. Billionaires? They treat investing like a business. In this episode of Franchise Secrets, Erik Van Horn sit...
Profit or Perish: The Franchise Numbers That Make or Break You
19 Aug 2025
Contributed by Lukas
Most franchisees focus on revenue. The smart ones focus on profit. In this episode, Jeff Herr and Eric dive into the financial truths franchisors and ...
7 Costly Mistakes I Made as a Franchisee (And How to Avoid Them)
12 Aug 2025
Contributed by Lukas
In this solo episode, Erik shares the hard-earned lessons he wishes he'd known sooner as a franchisee—so you can avoid costly mistakes, scale smart,...
How to Run Sprints Without Breaking Your Business
05 Aug 2025
Contributed by Lukas
What if your grand opening sprint is the very thing burning out your team and killing your momentum? Aaron Hovivian shares the proven strategy his tea...
Taco John's CEO Reveals the Secret Sauce of Franchising Success
29 Jul 2025
Contributed by Lukas
In this episode, Taco John's CEO, Heather Neary, shares her full-circle journey, the five C's of franchising success, and what it takes to grow a lega...
The HoldCo Strategy That Prints Money in Small Markets
22 Jul 2025
Contributed by Lukas
What does it take to build a multi-million dollar business empire in a town of just 65,000 people? Former pro baseball player Joshua Kalinowski rev...
How Franchisors Really Make (or Miss) Millions in an Exit
15 Jul 2025
Contributed by Lukas
Thinking of selling your franchise brand someday? Don't do it until you hear this. Investment banker J. Patrick Galleher from Boxwood Partners jo...
This Franchise Insider Helps People Say No — Here's Why That's Genius
08 Jul 2025
Contributed by Lukas
In this episode of Franchise Secrets, Erik Van Horn sits down with Nic Leland from Front Street to pull back the curtain on what really happens behind...
The Franchise Goldmine Nobody's Talking About
01 Jul 2025
Contributed by Lukas
There's a reason we don't say "yes" to every franchise opportunity—and in this episode, we break down why. Jeff Herr joins Erik to reveal what actua...
I Lost $100K Trying to Save a Failing Franchise
24 Jun 2025
Contributed by Lukas
What happens when you ignore your gut and hold onto a struggling franchise too long? In this episode, Erik Van Horn shares the raw story of how one de...
Top Franchisee in a Tough Market vs. Weak Owner in a Goldmine: Who Wins?
17 Jun 2025
Contributed by Lukas
What happens when a rockstar franchisee enters a struggling market—and when a weak operator steps into a booming territory? In this episode, Erik Va...
How Donuts, Pop-Ups, and a $3 Lead Strategy Built a Pilates Empire
10 Jun 2025
Contributed by Lukas
How do you grow a multi-unit fitness franchise without a massive ad budget? Ray Dunn did it—with free classes, donuts, grassroots events, and rel...
The Exit Playbook: How Top Franchisees Are Cashing Out for Millions
03 Jun 2025
Contributed by Lukas
What separates the average franchisee from the elite? In this solo episode, Erik Van Horn shares the exit playbook used by top-performing franchisees ...
The #1 Mistake That Destroys Emerging Franchise Brands (And Nobody Talks About It)
27 May 2025
Contributed by Lukas
In this episode, Erik is joined by Sherri Sieber, president of FranFund, to dive deep into the pitfalls and must-knows for emerging franchisors—and ...
5 Myths Multi-Unit Franchisees Believe (That Kill Growth and Profit) With Derek Pipkorn
20 May 2025
Contributed by Lukas
Are you ready to turn your passion into a thriving franchise? In this episode of Franchise Secrets, Erik Van Horn speaks with Derek Pipkorn, a multi-c...
Franchising and Venture Capital: The Power Duo for Explosive Growth With Yoni Rechtman
13 May 2025
Contributed by Lukas
What's the secret to scaling a franchise brand with venture capital? In today's episode, Yoni Rechtman shares his insights into what makes franchising...
Why Radical Transparency is Key to Growing Your Franchise Brand With Brigham Dallas
06 May 2025
Contributed by Lukas
Building a successful franchise isn't just about growth—it's about creating the right foundation for your franchisees to thrive. Discover the secret...
Built to Scale: How Great Franchisors Think Differently With Jeff Herr
29 Apr 2025
Contributed by Lukas
What makes a successful franchisor stand out from the rest? It's not just about expanding quickly—it's about building a brand that can scale and sta...
The Truth About Passive Income: It's Not What You've Been Told With Russ Morgan
22 Apr 2025
Contributed by Lukas
If you think passive income means sitting back and letting the money roll in, think again! In this episode, we uncover the truth behind passive income...
What They Don't Teach You at Wharton About Building Franchises With Adam Ross
15 Apr 2025
Contributed by Lukas
What they don't teach you at Wharton could be the key to building the next big beauty brand. In today's episode, Erik Van Horn welcomes Adam Ross, for...
Franchising Is Broken Without Recurring Revenue (And Most Brands Overlook It) With Stu McLaren
08 Apr 2025
Contributed by Lukas
What if your franchise could generate predictable profits every month without the constant hustle? In this episode, Stu McLaren, an expert on membersh...
Buy a Business, Not a Job – The Franchisee Wake-Up Call
01 Apr 2025
Contributed by Lukas
Are you buying a franchise to own a business, or are you just getting another job? In this episode, Erik Van Horn and Jeff Herr challenge potential ...
Why Buying Resale & Semi-Absentee Ownership Works For Some—But Not All
25 Mar 2025
Contributed by Lukas
Can franchise ownership really offer freedom, flexibility, and wealth, or is that just a myth? In this solo episode, Erik Van Horn answers the questi...
Building a Recession-Proof Air Quality Franchise: The Modern PURAIR Story With Lane Martin
18 Mar 2025
Contributed by Lukas
Can you build a business that thrives in any economy? Lane Martin, co-founder of Modern PURAIR®, reveals the secrets behind creating Canada's fastest...
Scaling with Strategy: The Smart Growth Playbook Behind goGLOW's Success
11 Mar 2025
Contributed by Lukas
Growing a franchise isn't just about selling locations–it's about smart, sustainable scaling. Learn how goGLOW is doing it right! Today, Erik Van Ho...
Mom-and-Pop to Millions: How This Guy Scaled a Janitorial Business & Jersey Mike's Franchise
04 Mar 2025
Contributed by Lukas
Would you quit a stable six-figure job to clean toilets? Today's guest did! And he now runs multiple businesses, including a booming Jersey Mike's fra...
How Franchise Owners Can Grow & Protect Wealth With Caleb Guilliams
25 Feb 2025
Contributed by Lukas
What if you could grow, protect, and access your money—tax-free—while building long-term wealth? In this episode, financial expert Caleb Guilliams...
Can You Really Get Rich Owning a Franchise? Debunking Myths
18 Feb 2025
Contributed by Lukas
Is franchising really the secret to wealth, or is it just another risky business model? In this episode, Erik Van Horn takes a deep dive into franch...
Buying a Franchise? Avoid These Costly Mistakes & Choose the Right One
11 Feb 2025
Contributed by Lukas
Are you thinking about buying a franchise? Don't make costly mistakes that could drain your time, money, and energy! Learn how to research, validate, ...
How Aaron Stokes Overcame $5.5M Debt & Built a $65M Business
04 Feb 2025
Contributed by Lukas
What does it take to go from rock bottom to running a multimillion-dollar business? In this powerful episode, Erik Van Horn sits down with Aaron Stoke...
The Franchisee Exit Blueprint: Sell Smart, Maximize Profits, and Avoid Regrets With Daniel Castellini
28 Jan 2025
Contributed by Lukas
Are you thinking about selling your franchise? Whether it's next year or years down the line, the key to a successful exit is preparing now. In this e...
What Broke When Restore Hyper Wellness Grew Too Fast—and How They're Course Correcting With Steven Welch
21 Jan 2025
Contributed by Lukas
What breaks when a franchise scales too quickly, and how can it be fixed? In this eye-opening episode, Erik Van Horn talks with Steven (Steve) Welch, ...
Is Franchising Rigged? Uncovering the Industry's Biggest Controversies
14 Jan 2025
Contributed by Lukas
Is the franchise industry as fair as it seems? From predatory contracts to overblown earnings claims, Erik Van Horn exposes the hidden truths franchis...
Is Absentee Franchise Ownership a Myth? (The Brutal Truth Nobody Is Talking About)
07 Jan 2025
Contributed by Lukas
What does absentee ownership actually mean in franchising? Is it really possible, or is it just another myth in the industry? In this replay, Erik tal...
The ROI of Personal Branding for Franchisors and Franchisees With Entrepreneur Magazine's Jason Feifer
31 Dec 2024
Contributed by Lukas
What makes a strong personal brand, and how can it transform your business opportunities? In this episode, Erik Van Horn sits down with Jason Feifer, ...
This Top Franchisee Built K9 Resorts' Fastest-Growing Location | With Larkin Combs
24 Dec 2024
Contributed by Lukas
How does a former police officer and nurse become one of the top-performing franchisees in the luxury pet boarding industry? In this episode, Larkin, ...
How to Expand Your Franchise Portfolio Without Risking It All: Insights From Bobby Brennan
17 Dec 2024
Contributed by Lukas
Are you ready to expand your franchise portfolio? In this episode, Erik Van Horn and Bobby Brennan discuss the risks, challenges, and key consideratio...
Franchise Depth vs. Diversification: Should You Grow One Brand Or Own Multiple?
10 Dec 2024
Contributed by Lukas
What's the right move: diving deeper into your existing franchise or expanding into a new brand? In this episode, Erik Van Horn and Bobby Brennan tack...
How goGLOW Built a Franchise Employees Love and Customers Trust With Tori Johnston
03 Dec 2024
Contributed by Lukas
What does it take to scale an emerging franchise while maintaining exceptional customer and employee experiences? In this episode, Tori Johnston, Bran...
Attract Loyal Customers and Earn 5-Star Reviews With goGLOW's Tori Johnston
26 Nov 2024
Contributed by Lukas
What's the secret to building a brand that customers and employees adore while capturing the attention of industry insiders? In this episode, Tori Joh...
From Hiring to Leading: Build Your Dream Virtual Team with Kasim Aslam
19 Nov 2024
Contributed by Lukas
How do you build a top-performing team while working fewer hours? In this episode, Erik Van Horn and guest Kasim Aslam, an expert in virtual assistant...
How Responsible Franchising Drives Loyalty, Trust, and Profitability
12 Nov 2024
Contributed by Lukas
What defines responsible franchising, and how can transparency strengthen franchise success? In this insightful episode, Erik Van Horn and guest Joe M...
The REAL Relationship Dynamics Between Franchisors and Franchisees
05 Nov 2024
Contributed by Lukas
What defines a strong franchisor-franchisee relationship, and when is it time to exit? In this solo episode, Erik Van Horn unpacks the REAL dynamics b...
The Key Hire That Helped This Franchise Owner Achieve Top Status
29 Oct 2024
Contributed by Lukas
What if one hire could change the entire trajectory of your business? Discover how a single decision revolutionized this guy's franchise operations—...
How John Glazier Runs 8 Franchise Locations in Just 5-10 Hours a Week
22 Oct 2024
Contributed by Lukas
What does it take to scale a franchise while keeping operations lean and efficient? In this episode, Erik Van Horn sits down with John Glazier, Senior...
Is My Business Franchisable? Key Questions You Must Ask (Part 2)
15 Oct 2024
Contributed by Lukas
Is your business ready to scale through franchising? In this must-listen episode, Erik Van Horn and Jeff Herr discuss the remaining crucial questions ...
Is My Business Franchisable? Key Questions You Must Ask (Part 1)
08 Oct 2024
Contributed by Lukas
Thinking about franchising your business? Before taking the leap, you must know if your business is ready. In this episode, Erik Van Horn teams up wit...
Expert Strategies for a Winning Franchise Grand Opening With Brooke Budke
01 Oct 2024
Contributed by Lukas
Why does your brand's grand opening matter? It's more than just a celebration—it's your chance to make a lasting impression that can define your fra...
How to Attract Franchisees and Scale Your Business Like Jorge Barragan and Austin Wood of The PICKLR, A Pickleball Franchise
24 Sep 2024
Contributed by Lukas
What does it take to turn a passion for pickleball into a thriving franchise? In this episode, Erik Van Horn sits down with The PICKLR co-founders, Jo...
Visionary vs. Operator: Why Every Franchise Needs Both to Scale With Jhana Li
17 Sep 2024
Contributed by Lukas
Are you stuck in the daily grind of running your franchise, unable to focus on scaling your business? Discover why understanding the visionary vs. ope...
What KFC and Starbucks Taught George Tinsley Sr. About Franchising
10 Sep 2024
Contributed by Lukas
How do you turn adversity into a thriving business empire? Today's conversation is a masterclass in resilience, determination, and vision. Join Ove...
Social Media Strategies for Franchisors and Franchisees: Insights From Brynn Gibbs
03 Sep 2024
Contributed by Lukas
Should franchisees manage their own social media accounts, or is it best left to the franchisor? The answer could make or break your brand's online pr...
Why Every CEO Needs a Second-in-Command With Cameron Herold
27 Aug 2024
Contributed by Lukas
What happens when your business hits a rough patch, and your franchisees are anything but happy? Discover why having a second-in-command can make or b...
The Franchise Marketing Blueprint: Proven Strategies for Growth With Brooke Budke
20 Aug 2024
Contributed by Lukas
Are you a franchise brand tired of wasting time on trial and error? In this episode, Erik Van Horn sits down with Brooke Budke of Momentum Brands to r...
Are Rapidly Expanding Franchises Built to Last? With Edith Wiseman of FRANdata
13 Aug 2024
Contributed by Lukas
How do you know if a franchise brand is as good as it claims to be? Dive into this episode to uncover the truth from an industry insider! Join Over...
Maximizing Profits, Minimizing Headaches: Hello Sugar's Franchise Model With Brigham Dallas
06 Aug 2024
Contributed by Lukas
Are you dreaming of running a profitable franchise with fewer headaches? Tune in to this episode as Erik chats with Brigham Dallas, founder and CEO of...
From Operator to Investor: Franchise Expert Reveals His Path to Passive Investing
30 Jul 2024
Contributed by Lukas
Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_...
Why Franchises Fail And Others Flourish
23 Jul 2024
Contributed by Lukas
Ever wondered why some franchises skyrocket to success while others fade into oblivion? In this eye-opening solo episode, Erik Van Horn delves into hi...
Franchise Brokers: When and How to Work With Them With Jeff Herr
16 Jul 2024
Contributed by Lukas
With an increasing number of franchises entering the market every year, it can take a lot of work to thoroughly evaluate and compare all the opportuni...
The Blueprint for Growing and Building Wealth With The Lifestyle Investor Justin Donald
09 Jul 2024
Contributed by Lukas
For a limited time, Justin is offering a Free Strategy Session to our podcast listeners who would like to explore their options to become a Lifestyle ...
The Winning Approach to Building a Successful Brand With Jim Bitticks of Dave's Hot Chicken
02 Jul 2024
Contributed by Lukas
Is the hot chicken business just a fad? Have you ever wondered why some brands dominate the market while others fade away quickly? Let's hear what tod...
What the Wealthiest Families Do With Their Money With Jim Dew
25 Jun 2024
Contributed by Lukas
Have you ever wondered how the rich make more money? In this insightful episode, Erik Van Horn and Jim Dew discuss wealth creation and management. Whe...
How an EBITDA-Focused Franchisee Scaled From 1 to 100+ Units With Raj Patel
18 Jun 2024
Contributed by Lukas
Is investing in the food industry a wise move? Does owning multiple locations guarantee profitability? In today's episode of Franchise Secrets, Erik a...
What is Franchise Discovery Day? With Jeff Herr
11 Jun 2024
Contributed by Lukas
Discovery days, also referred to as "Meet The Team Day" or "Decision Day," have been a marketing tool for franchisors for many years, and for some fra...
How to Build Wealth: From $5.5M Debt to $65M Revenue With Aaron Stokes
04 Jun 2024
Contributed by Lukas
Ever wondered how a lesson in leadership and perseverance can transform a business? Join us as Aaron Stokes, a 25-year veteran of the automotive repai...
The goGLOW Mindset to Driving Franchise Revenue and Growth With Melanie Richards
28 May 2024
Contributed by Lukas
Are you a founder struggling to scale your emerging brand? You're not alone. In this episode of the Franchise Secrets Podcast, host Erik Van Horn dive...
Why Franchising Wasn't the Right Path for Tommy Mello
21 May 2024
Contributed by Lukas
Every entrepreneur has their formula for success. If you ask a dozen entrepreneurs their secret, many will say you must stand out from the competition...
Franchise ROI Secrets: How to Balance Cash Flow and Equity With David Schuck
14 May 2024
Contributed by Lukas
Ready to unlock the secrets to franchise domination? Buckle up as David Schuck, the visionary force behind Spartan Fitness Holdings, unveils the playb...
Building Wealth Beyond The Myth of Hardwork With Garrett Gunderson
07 May 2024
Contributed by Lukas
Ever wondered what you'd do with a billion dollars? The dream's not far-fetched, and Garrett Gunderson is here to explain why. In this riveting conver...
The Only Way Absentee Ownership in Franchising Really Works With Terry Rackley and Luke Jacobson
30 Apr 2024
Contributed by Lukas
What does semi-absentee ownership actually mean? Is it possible in a franchise setting, or is it a myth? Join Over 5,500 Franchisees and Franchisor...
Why the Salon Suite Concept Is Perfect for Semi-Absentee Franchising With Erin Elgin of Sola Salons
23 Apr 2024
Contributed by Lukas
Is franchising a salon suite a good idea? The beauty industry continues to grow as more people take personal care seriously, driving more interest in ...
Building Unstoppable Teams: Attract, Engage, and Empower Top Talent With Mike Michalowicz
16 Apr 2024
Contributed by Lukas
As you start growing your company, you need the right people on your team. Even if you're the CEO, you can't be the only one leading the company's dir...
How to Grow and Scale Your Franchise Business With Dan Rowe of Fransmart
09 Apr 2024
Contributed by Lukas
Emerging brands often find themselves in a competitive marketplace full of established brands. With only a dream and a tight budget, how can these new...
The Grand Opening Playbook: Steps to a Successful Launch With Brooke Budke
02 Apr 2024
Contributed by Lukas
New beginnings are worth celebrating, so it's not uncommon for new businesses or franchisees to hold a grand opening event. Whether it's your first fr...
The Secret to Achieving Top Franchisee Status in Complex Businesses With Andy Ayers
26 Mar 2024
Contributed by Lukas
If you're contemplating investing in a franchise, one thing you should consider is whether you have the skills required to become a business owner. Al...
How to Build Successful Franchisor and Franchisee Relationships With Jeff Herr
19 Mar 2024
Contributed by Lukas
As you begin your journey into franchising, chances are you will travel along the path many franchisors and franchisees have experienced. For some, it...
The Blueprint for Growing Your Franchise Into Multiple Locations With Jeff Herr
12 Mar 2024
Contributed by Lukas
Whether you're new to franchising or running a successful business, you may still need guidance on your next steps. Who do you ask for advice when you...
Key Factors to Consider if You Are a Franchise Buyer With Bobby Brennan
05 Mar 2024
Contributed by Lukas
Buying a franchise is a complex process, especially for first-time buyers. It's a long-term investment, and it will be one of the most significant inv...
Here's What I Would Do if I Had to Start over as a Franchisee With Jeff Herr
27 Feb 2024
Contributed by Lukas
Buying a franchise can be an excellent move for an aspiring entrepreneur who doesn't want to build a new business from scratch. In a perfect world, fr...
Brand New or Tried-and-True? Choosing the Right Franchise Founder With Jeff Herr
20 Feb 2024
Contributed by Lukas
A lot of people agree that franchising is more effective than starting a business from scratch. However, it's not as simple as just buying a franchise...
Pickleball and Profit: Franchise Diversification Insights from Cookie Tycoon James Maguire
13 Feb 2024
Contributed by Lukas
The demand for baked goods franchises is on the rise, and people like James Maguire are reaping the rewards of being early in the game. He currently o...
To Franchise Or Not To Franchise: The Good And The Bad of Franchising With Joe Attia
06 Feb 2024
Contributed by Lukas
Opening a franchise is an opportunity to start and run your own business without building a brand from scratch. However, it's essential to understand ...