From Better Half to Boss Photography Podcast

3 Quick Ways to Know If You're Ready to Start Outsourcing (with Sara Monika)

25 Jul 2022

Contributed by Lukas

Send a textHave you ever heard photographers talk about outsourcing and you thought you had to make a certain amount of money to hire someone? Or mayb...

How to Quickly Come Up with Blog Post Ideas for Photography Business

18 Jul 2022

Contributed by Lukas

Send a textOh, content creation. We, photographers, have a love-hate relationship with you. But we know creating content on your blog is so beneficial...

How to Find the Clients Who Will Pay Your New Higher Prices

11 Jul 2022

Contributed by Lukas

Send a textAre your prices too low but you’re not sure if or how to raise them? Are you worried that you might lose bookings when you do? In this ep...

The Best Way to Use TikTok for Your Photography Business

04 Jul 2022

Contributed by Lukas

Send a textAre you a photographer who's been curious how to use TikTok to get in front of your ideal clients and get booked? In this episode, I’...

Here are the Top Ways to Get Clients in 2022 from Industry Experts!

27 Jun 2022

Contributed by Lukas

Send a textI’m willing to bet you’re kind of an info junkie like me. Always listening to podcasts, audio books and watching YouTube tutorials, rig...

Easy Things You Can Do To Get Inquiries TODAY (Without Discounting)

20 Jun 2022

Contributed by Lukas

Send a textAre you doing everything you can to get more inquiries for your photography business? If you're looking for ways to get more inquiries...

This is What to Include in Your Birth Photography Contract (with TheLawTog® Rachel Brenke)

13 Jun 2022

Contributed by Lukas

Send a textDoes the legal side of business overwhelm you? Are you confident your contract would hold up in court? What would happen to you, your busin...

6 Powerful Tips From Prominent Certified Birth Photographers

06 Jun 2022

Contributed by Lukas

Send a textHave you ever wished that you could ask an experienced birth photographer for their best tips and tricks? Like just take a quick peek into ...

96: The Reasons You're Getting Ghosted By Inquiries (And How to Fix It)

30 May 2022

Contributed by Lukas

Send a textWhen you get ghosted by an inquiry, what's the first thing that comes to mind? Offer disounts? Lower your prices? Worst - scrap your ...

95: A Proven Method to Go From Brand New to 8 Births in 1 Year (with Emily Gipper)

23 May 2022

Contributed by Lukas

Send a textIf you want to overcome pre-shoot jitters, especially as a brand new birth photographer, this episode is for you! Birth photographer Emily ...

94: Best Ways to Book Your First Client When You're New to Birth Photography

16 May 2022

Contributed by Lukas

Send a textAre you a new birth photographer eager to book your first client? There are plenty of ways to find clients and get your business off the gr...

93: How to Take Amazing Birth Photos When You're Brand New

09 May 2022

Contributed by Lukas

Send a textAre you a brand new birth photographer who's anxious about your first birth photography experience? Friend, you don't need to str...

92: How to Improve Your Mental Health in Business with the Right Community

02 May 2022

Contributed by Lukas

Send a textA lot of photographers don't realize this, but having a strong support system is key to the long term success of your business. We th...

91: Surprisingly Easy Ways to Increase Your Sales Without IPS (with Annemie Tonken)

25 Apr 2022

Contributed by Lukas

Send a textWhen it comes to selling your photography, chances are you're “All-Inclusive” (meaning the client gets all the digital files for o...

90: How to Build a Personal Brand for Photographers

18 Apr 2022

Contributed by Lukas

Send a textHow do you position your brand as a photographer? There's absolutely nothing wrong with position your brand as something like a big co...

89: 5 Things I Wish I Did Differently in my 1st Year of Photography Business

11 Apr 2022

Contributed by Lukas

Send a textI remember my first year of photography business like it was yesterday. I made so many mistakes, but of course I also learned a lot. If I c...

88: 4 Non-Salesy Ways To Book More Photography Clients

04 Apr 2022

Contributed by Lukas

Send a textAre you looking for some creative ways to promote your photography business without being too salesy? In this episode, I'm going to sh...

87: 7 Tips for Writing a Captivating About Me Page as a Photographer

28 Mar 2022

Contributed by Lukas

Send a textClients don't just book photographers for their price or their work. They also hire photographers based on who they are! And the About...

86: Why Most Email Lead Magnets Fail (And What to Do Instead?)

21 Mar 2022

Contributed by Lukas

Send a textLet me say this right off the bat - you're gonna love this episode, especially if you're looking to build your email list or if y...

85: 4 Ways to Think to Hit $10k Months with Photography

14 Mar 2022

Contributed by Lukas

Send a textWe love serving you by providing strategies and ideas to hit 10k months with photography. But all of these ideas will not be effective if y...

84: Should You Partner with a Doula Agency?

07 Mar 2022

Contributed by Lukas

Send a textShould you partner with a doula agency? Do you know what Shiny Object Syndrome is and if it is something you need to deal with? What really...

83: This is How to Stop Procrastinating and Start Making Progress TODAY!

28 Feb 2022

Contributed by Lukas

Send a textDo you want to stop procrastinating and start making progress in your business, in your marketing and in your studio but don't know ho...

82: 7 Photography Pricing Mistakes to Avoid

21 Feb 2022

Contributed by Lukas

Send a textPricing something you love doing like photography is challenging. It sometimes raises questions about your skill as a photographer, the fin...

81: Dos and Don’ts When Running a Model Call

15 Feb 2022

Contributed by Lukas

Send a textYou don't need to give free sessions to build your portfolio. Yes! There is a process where you get paid while getting the photos that...

80: How to Target Your Ideal Client on Social Media

07 Feb 2022

Contributed by Lukas

Send a textWhen someone visits your Instagram profile, it only takes them a few seconds to decide whether or not they want to follow you. But what do ...

79: 5 Ways to Organize Your Sunday so Your Entire Week is Successful

31 Jan 2022

Contributed by Lukas

Send a textHow does your week usually go? Are you scrambling to get things done because you have no idea what's on the list for the day or find y...

78: Overcoming Imposter Syndrome (with Lisa Digeso)

24 Jan 2022

Contributed by Lukas

Send a textImposter Syndrome is not new to us photographers and business owners. But the truth is whatever stage we are in life or whatever industry w...

77: 10 Things I'm Leaving Behind in 2021

17 Jan 2022

Contributed by Lukas

Send a textAssessing 2021 as I did my business and personal plans this year, I realized that I made things that I didn't want to do again this ye...

76: Best of 2021: Guest Interviews

10 Jan 2022

Contributed by Lukas

Send a textDo you ever find yourself wishing you had more time to listen to podcasts? Well, I've got you covered here. Catch up on all the great...

75: How to Easily Host a Successful & Profitable Mock Birth in Your Community

03 Jan 2022

Contributed by Lukas

Send a textIf you’re a birth photographer, chances are you know the importance of networking with other birth workers, the value in having brand pho...

74: Best of 2021 for Photographers - Solo Episodes

27 Dec 2021

Contributed by Lukas

Send a textIs it just me, or do any other millennials feel like the year 2000 was like 10 years ago? Well, we are well into the 20's (WEIRD) at t...

73: How to Develop Surprisingly Simple Plan & Vision for Your Photography Business in 2022

20 Dec 2021

Contributed by Lukas

Send a text2021 will be over in a few days – are you geared up for 2022? If you look back, it might be easiest to remember the times when it seemed ...

72: No Studio? No Problem. How to Run a Successful Photography Biz without a Studio

13 Dec 2021

Contributed by Lukas

Send a textLike any photographer, I’ve always dreamed of having my own photography studio. There’s just this perception that if you have your own ...

71: A Unique Way to Plan 2022 for a Well-Balanced and Successful Year (with Seran Glanfield)

22 Nov 2021

Contributed by Lukas

Send a textIf you've been hanging out with me for a while now, you'll know how I LOVE goal setting. And now that we are nearing the end of t...

70: 3 Secrets That Will Make Your Photography Client Journey Worth the Full Price (with Brooke Jefferson)

15 Nov 2021

Contributed by Lukas

Send a textWithout looking at your prices, what makes you stand out as a photographer? Joining me this week is my friend Brooke Jefferson, family phot...

69: 7 Things I'm Afraid To Tell You

08 Nov 2021

Contributed by Lukas

Send a textThis week's episode is literally an episode from the heart as I share with you things that I am REALLY afraid to tell you guys. My goa...

68: Photography Pricing: A Shift in The Industry That No One Is Talking About

01 Nov 2021

Contributed by Lukas

Send a textThe photography industry has changed a lot in recent years. Photographers used to be scared to charge a lot, but now I see the pendulum swi...

67: October 2021 Covid Update for Photographers: How to Keep Thriving through the Pandemic in Your Business

25 Oct 2021

Contributed by Lukas

Send a textThis podcast was born when the world was at a shaken and uncertain state. I started out the show talking a lot about COVID with the very be...

66: Why You Shouldn’t Worry About Your Competition

18 Oct 2021

Contributed by Lukas

Send a textHave you ever heard of the phrase #CommunityOverCompetition? Well it's time to embody it and work every day to provide something valua...

65: How to Get Started with In-Person Sales (IPS) as a Photographer

11 Oct 2021

Contributed by Lukas

Send a textI am really excited to chat about this week's topic with you because this has revolutionized my business. I'm talking about In-P...

64: 6 Key Metrics to Track to Hit $10k Months with Photography

04 Oct 2021

Contributed by Lukas

Send a textWe all want to serve more clients and bring in more money to support our families, and there are a lot of ways that we can do it, but the f...

63: 12 Photography Sales Strategies to Hit $10k Months (Part 2)

27 Sep 2021

Contributed by Lukas

Send a textI see you and I feel you, friend. It is CHALLENGING to acquire a client! And the deal is, it costs more (in time and money) to get a new cl...

62: 12 Photography Sales Strategies to Hit $10k Months (Part 1)

20 Sep 2021

Contributed by Lukas

Send a textI see you and I feel you, friend. It is CHALLENGING to acquire a client! And the deal is, it costs more (in time and money) to get a new cl...

61: Do This if You Want to Grow to 10K Months in Less Than A Year! (Interview with Ashley McClintock)

13 Sep 2021

Contributed by Lukas

Send a textIn need of a SERIOUS dose of inspiration? This week, I had the privilege to interview one of my students in Marketing School for Photograph...

Quick Tip Tuesday: 4 Best Tips for Booking More Clients from Marketing School Students

07 Sep 2021

Contributed by Lukas

Send a textI’m always blown away by what can be accomplished in a short amount of time. Nope – not with shortcuts, but by pure hardwork! Recently,...

60: A Little Change That Makes a Big Impact in Your Business and Life as a Photographer (Interview with Kate Buckles)

06 Sep 2021

Contributed by Lukas

Send a textHave you ever dreamed of making good money and freely live out the intentional life that you want by doing the thing that you are most pass...

Quick Tip Tuesday: 10 Things Photographers Should Know About Shooting Newborn Sessions

31 Aug 2021

Contributed by Lukas

Send a textSo, you have a newborn session coming up and now you're heading to Pinterest for some inspo! BUT...if you're like a lot of photog...

59: Top 4 Photography Business Tips for Newbies

30 Aug 2021

Contributed by Lukas

Send a textAre you in need of help in growing the business of your dreams? Maybe you are brand new at this or you've had your business for severa...

Quick Tip Tuesday: What To Do When You Have No Inquiries

24 Aug 2021

Contributed by Lukas

Send a textI think we can all relate to this, right? You look up one day and think, “Whoa it’s been a while since I’ve gotten an inquiry,” and...

58: How to Go Full-Time with a Small Audience (with Lydia Stuemke)

23 Aug 2021

Contributed by Lukas

Send a textMany of us usually associate SUCCESS with having tens of thousands of followers. But what if I tell you that it is possible to grow to $10k...

Quick Tip Tuesday: 5 Quick Tips to Boost Your Social Media Presence as a Photographer

17 Aug 2021

Contributed by Lukas

Send a textOn a scale of 1-10 with 10 being the highest, how consistent are you in showing up on your socials? Let's talk about this struggle in ...

57: The 6 Worst Instagram Mistakes for Photographers

16 Aug 2021

Contributed by Lukas

Send a textDo you also feel that love/hate relationship with social media? Like...one day you feel like you've got it all figured out, but then t...

56: Reflective Thinking is Key to Your Growth

09 Aug 2021

Contributed by Lukas

Send a textHave you ever thought you had a great idea... but it turned out to be a terrible idea?! Maybe something like... agreeing to shoot a birth f...

55: 3 Powerful Questions for a Better Mindset to Reach $10K Months

02 Aug 2021

Contributed by Lukas

Send a textI really love this quote from Warren Buffet. He said: “Be fearful when others are greedy, and greedy when others are fearful.” The conc...

Quick Tip Tuesday: New Instagram Changes You Need To Know About

27 Jul 2021

Contributed by Lukas

Send a textWelcome to Quick Tip Tuesday! Over the years, getting found on Instagram by people who don’t know you has become a little bit more challe...

54: How to Get Started with Paid Ads in 2021

26 Jul 2021

Contributed by Lukas

Send a textWhat I love about paid ads is that they can very directly target your ideal client. With social media and smart algorithms, these platforms...

53: Simple Ways to Improve Your Money Mindset

19 Jul 2021

Contributed by Lukas

Send a textOver the years, I've learned some things about myself when it comes to my relationship with money. And one of those lessons is that an...

Quick Tip Tuesday: Instagram DMs

13 Jul 2021

Contributed by Lukas

Send a textWelcome to Quick Tip Tuesday! Are you using auto-responders on Instagram DMs, Facebook, or anywhere (basically)?? Here's a quick tip o...

52: Why is Your Marketing Not Working? Listen Up If You Need Next Steps.

12 Jul 2021

Contributed by Lukas

Send a textDo you feel like you're doing #allthethings to market your photography business but still not getting the bookings? I can help!  Doin...

51: Easy Steps to Create Authentic Testimonials (So You Can Book More Photography Clients in 2021)

05 Jul 2021

Contributed by Lukas

Send a textTestimonials or client reviews are one of the most powerful tools in a marketer's arsenal. They can be used to increase conversion rat...

50: 6 Ways to Make an Extra $2k-$3k in Your Photography Business in 30 Days

28 Jun 2021

Contributed by Lukas

Send a textDo you want to make an extra $2,000 this month as a photographer? Maybe you need the money for a new online course or a new lens. Every mon...

49: How to Create a High-Touch Experience for Your Clients to Get More Referrals

21 Jun 2021

Contributed by Lukas

Send a textWe are starting our Make More Money with Photography Series this week! Today’s episode will fast track your success in photography. If yo...

48: What It's REALLY Like To Be A Certified Birth Photographer

14 Jun 2021

Contributed by Lukas

Send a textToday, I am interviewing six certified birth photographers to find out how they got their first few birth  clients, how they got the confi...

47: Top Questions to Ask Yourself Before Paying for a Coach, Mentor, or Course

24 May 2021

Contributed by Lukas

Send a textAre you looking at spending some money on a coach, a mentor, or a course? If yes, this episode is for you! Join me as I share why you shoul...

46: 4 E-mail Workflows That You Need In Your Business

17 May 2021

Contributed by Lukas

Send a textAs business owners, you know you should have e-mail workflows, right? But maybe you're not sure what to write, when you should send th...

45: 5 Reasons Why Now Is The Best Time to Specialize in Birth

11 May 2021

Contributed by Lukas

Send a textSometimes we just need a pep talk. Sometimes we just need some motivation, because motivation comes and goes. We just need someone to tell ...

44: 3 Mindset Shifts That You Need to be Successful When You Have Imposter Syndrome

03 May 2021

Contributed by Lukas

Send a textNo matter what stage in business you are in, Imposter Syndrome is a real thing that a lot of people struggle with–those starting out and ...

43: Ask Me Anything: How to Deal Mistakes, Budget Objections, and Moms Who Don't Want Birth Photography

26 Apr 2021

Contributed by Lukas

Send a textLet's dive in an Instagram Live Q&A: Ask Me Anything I did all about birth photography. If you have questions about birth photogra...

42: A Surprisingly Easy 3 Step Process to Setup Workflows in Your Business (with Laura Neff)

19 Apr 2021

Contributed by Lukas

Send a textWhat is a workflow? What is a system? How do you put them together? How do you create that in your business? We have such a treat in store ...

41: Need A Sign to Join Clubhouse? This is it! (with Lacey Barratt)

12 Apr 2021

Contributed by Lukas

Send a textOn today's episode, I am chatting with Lacey Barratt, who is any multi award-winning international photographer and doula. She is a di...

40: 5 Lessons I learned from my $15,000 Group Coaching Program

05 Apr 2021

Contributed by Lukas

Send a textIs it necessary to spend money on coaching to hit new levels in your business? Have you ever wondered what it’s like to be a part of a hi...

39: How to Naturally Attract High-End Clients Every Day (with Lindsay Jani)

29 Mar 2021

Contributed by Lukas

Send a textOn today’s episode, I’m chatting with Lindsay Jani about how to attract high-end clients with your brand. Now you might remember Lindsa...

38: Here's My Easy 4-Step Goal Audit Process

22 Mar 2021

Contributed by Lukas

Send a textNow that the first 3 months of 2021 are coming to an end, are you smashing your goals or are you getting left behind where you’d intended...

37: The 1 Phrase to Stop Saying If You Want to Succeed as a Photographer

17 Mar 2021

Contributed by Lukas

Send a text“I want to run a 6 figure photography studio, I want to fully book my calendar, I want to retire my spouse from his 9-5…. But I don’t...

36: 3 Things I Outsourced to Hit $10k Months

08 Mar 2021

Contributed by Lukas

Send a textIn our last episode, Brandi Mowles talked about how she scaled her business in over a million dollars in 2 years by focusing on revenue-gen...

35: Let's Scale Together! Simple Ideas to Grow Your Business from Zero to Million (with Brandi Mowles)

02 Mar 2021

Contributed by Lukas

Send a textOn today’s episode, I am chatting with Brandi Mowles, Founder of Serve Scale Soar and the Beta to Biggie Accelerator. Let me tell you ...

34: Book More Clients with Your Branding (with Lindsay Jani)

22 Feb 2021

Contributed by Lukas

Send a textWe have an epic episode for you today. I am chatting with Lindsay Jani, a Brand Strategist and Business Coach who has worked in the adverti...

33: 6-Figure Studio AND Part-Time Hours? Yep. Here's how!

15 Feb 2021

Contributed by Lukas

Send a textHave you ever sat down to work on your business, like blogging or posting on social media—the things that you know you're supposed t...

32: 2021 Predictions for Photographers

08 Feb 2021

Contributed by Lukas

Send a textObviously, 2020 changed a lot of industries, especially the photography industry. And while I don't think we're out of the thick ...

31: How to Homeschool & Run a 6 or 7-Figure Business with Homeschool CEO Jen Myers

01 Feb 2021

Contributed by Lukas

Send a textIt's such a gift to not only meet other moms who are doing amazing things in business, but moms who are also homeschooling. So on toda...

30: How to Keep Booking Photography Clients in a Pandemic.

25 Jan 2021

Contributed by Lukas

Send a textI'm going to show you 3 ways to continue to book photography clients, even in the middle (hopefully the END-ish) of the pandemic. We’...

029: Ditch the Overwhelm! Here are 4 Steps to Start Your Birth Photography Business

18 Jan 2021

Contributed by Lukas

Send a textIf you want to get started in birth photography, or photography in general, but have been sitting on the sidelines because you’re complet...

28: [CASE STUDY: Brittney Hogue] From struggling with everything to building her dream business.

15 Dec 2020

Contributed by Lukas

Send a textBrittney Hogue is an award winning birth & motherhood photographer who has been able to grow her business amidst raising three children...

27: 3 Ways to Use IG Stories to Bring in New Clients

08 Dec 2020

Contributed by Lukas

Send a textI don’t know about you, but I think IG stories are so fun! Maybe you watch them often and from time to time actually post one yourself - ...

026: *Exclusive Training* Specific Marketing Strategies for New & Established Birth Photographers

01 Dec 2020

Contributed by Lukas

Send a textToday’s episode is an exclusive training I did inside the International Association of Professional Birth Photographers all about how to ...

025: The Daily Practice That Will Speed Up Your Success

24 Nov 2020

Contributed by Lukas

Send a textAs a kid, around Thanksgiving, we would write down things we were grateful for, right? Maybe you had a tradition you did at school or with ...

024: What to do as a birth photographer right now with COVID

17 Nov 2020

Contributed by Lukas

Send a textI see a lot of birth photographers making a critical mistake right now, and I want to talk about it today! They think, “If hospitals are ...

023: How to boost sales on Black Friday (without being known as the “discount photographer”)!

10 Nov 2020

Contributed by Lukas

Send a textThis is how you’re going to boost photography sales for Black Friday, and it might not be what you think! 5 ways to boost black Friday sa...

022: 3 Ways to Create an Extra 10 Hours in Your Week so You Can Work On Your Business

03 Nov 2020

Contributed by Lukas

Send a textHere’s the thing… you’ve had a lot thrown at you this year girl. Chances are, your business has taken a hit due to lockdown orders an...

21: [CASE STUDY] How a birth photographer booked 11 births in her first year!

13 Oct 2020

Contributed by Lukas

Send a textAre you worried it’s going to take a long time to get your business up and running because you’re new? If so, this episode is perfect f...

020: How to teach an online course in the photography industry

08 Sep 2020

Contributed by Lukas

Send a textWe’re continuing in our series about creating passive income through a digital course. Today we're talking with Blanca Duran, Nicole...

019 : 10 Passive Income Ideas for Creative Entrepreneurs & Photographers

25 Aug 2020

Contributed by Lukas

Send a textMost small business owners start their business for freedom, right? The freedom to work when they want, with whom they want and to control ...

018 : Wanna 2x Your Income? This is how I doubled my business income without taking any more clients

18 Aug 2020

Contributed by Lukas

Send a textIn 2016, when my business was staying consistently booked with birth clients, I invested in an online course to teach me how to create an o...

017 : How our generation can make change for black women’s maternal health

10 Aug 2020

Contributed by Lukas

Send a textA few weeks ago I did an episode about race and the injustices black people face in America. I have limited experience and limited knowledg...

016 : How to network with other small businesses to get more bookings.

20 Jul 2020

Contributed by Lukas

Send a textAs a small business owner or photographer - have you wondered how to network with other businesses? And how to create partnerships with oth...

015 : From Business Idea to Retiring Her Husband in 12 months {Interview with Jess O'Connell}

13 Jul 2020

Contributed by Lukas

Send a textIf you have a goal to retire your spouse, you are in for a TREAT my friend! This episode is one to save and re-listen multiple times.  My...

014 : The Most Impactful Thing I Did For My Business To Retire My Husband

06 Jul 2020

Contributed by Lukas

Send a textHave you heard the expression, “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime?”...

013 : 5 lessons I learned from the pandemic

29 Jun 2020

Contributed by Lukas

Send a textIf we went through a new pandemic or crisis tomorrow, what do we hope we’d know based on everything we’ve experienced through the coron...

012 : The Future of Birth Photography with COVID-19 (Ask Me Anything!)

22 Jun 2020

Contributed by Lukas

Send a textMost of the time on this podcast, we take a deep dive into a particular topic or guest. But you know what? Sometimes I prefer to learn RAPI...

011 : Let's Talk About Race

15 Jun 2020

Contributed by Lukas

Send a textI’m going to say upfront, I’m very uncomfortable as a white woman doing an episode about race & equality.  However I’m willing t...