Frontier CMO Podcast by Think with Google
Episodes
Asmita Dubey on AI, Fragmentation, and the Future of Marketing
23 Apr 2026
Contributed by Lukas
Marketing is entering its most complex era yet. AI is accelerating everything—but the real challenge is making sense of a system that is fragmenting...
Emma Grede on Operationalizing Culture, Speed, and AI
09 Apr 2026
Contributed by Lukas
Marketing is no longer downstream from product. It is the operating system. In this episode of Frontier CMO, Josh Spanier sits down with Emma Grede, ...
Carla Hassan on Trust, AI, and Leading Under Pressure
26 Mar 2026
Contributed by Lukas
Marketing leadership today is defined by pressure: AI disruption, declining trust in institutions, cultural fragmentation, and relentless growth expec...
Sir Martin Sorrell on AI and Agency Reinvention
12 Mar 2026
Contributed by Lukas
Marketing is being reshaped by forces far bigger than any single campaign: AI, geopolitical fragmentation, economic pressure, and collapsing agency bu...
Vineet Mehra on Marketing in the Agentic Era and How to speak the Love Language of the CFO
26 Feb 2026
Contributed by Lukas
In this episode of Frontier CMO, Vineet Mehra, Chief Growth Officer at Chime, joins Josh Spanier to unpack what it takes to lead marketing through the...
Vidhya Srinivasan on Agentic Commerce and the AI Rewiring of Marketing
13 Feb 2026
Contributed by Lukas
Marketing is being rebuilt from the infrastructure up. Search is changing. Commerce is becoming agent-driven. Measurement is being redefined in real t...
Colin & Samir on the CMO’s Guide to the New Creator Economy
12 Feb 2026
Contributed by Lukas
Marketing is colliding with a creator economy that looks more like television, community, and culture, rather than what we used to think of when we th...
Gary Vaynerchuk on Why Creative, Not Media, Is the Real Growth Engine
29 Jan 2026
Contributed by Lukas
Brands are currently caught between two realities: the pretty strategy deck and the real world where attention is the currency. Gary Vaynerchuk, CEO o...
Norm de Greve on Growth, Reinvention, and Leading Through Relentless Change
15 Jan 2026
Contributed by Lukas
Today’s CMO is being asked to deliver growth in a landscape defined by radical uncertainty and AI disruption. In this episode of Frontier CMO, ...
Shelly Palmer on Leading Through AI Change, Identity Threat, and Marketing’s Next Era
08 Jan 2026
Contributed by Lukas
In marketing, AI is not a technology problem, it’s a leadership challenge and opportunity. Our premiere episode of Frontier CMO comes to you from CE...
Introducing Frontier CMO
12 Sep 2025
Contributed by Lukas
Join Josh Spanier as he goes off the map with the top marketing leaders, pioneers, and provocateurs who are navigating the new frontier of marketing. ...
Tombras president Dooley Tombras on creating an impossible ad with gen AI | Modern Marketers
04 Dec 2024
Contributed by Lukas
This week on Modern Marketers, Tombras president Dooley Tombras joins Google's Joshua Spanier and Bethany Poole to discuss being the third generation ...
McDonald's VP of Marketing Elizabeth Campbell on driving customer loyalty | Modern Marketers
13 Nov 2024
Contributed by Lukas
This week on Modern Marketers, McDonald's VP of Marketing Elizabeth Campbell joins Google's Joshua Spanier and Bethany Poole to talk about her 20-year...
Northwestern Kellogg Professor Jim Lecinski on being a whole brain marketer | Modern Marketers
23 Oct 2024
Contributed by Lukas
This week on Modern Marketers, Jim Lecinski, clinical professor of marketing at Northwestern University's Kellogg School of Management, joins Google's...
Walmart CMO William White on brand values and cutting through the competition | Modern Marketers
02 Oct 2024
Contributed by Lukas
This week on Modern Marketers, Walmart SVP and CMO William White joins Google's Joshua Spanier and Bethany Poole to talk about how he empowers his tea...
Hubspot CMO Kipp Bodnar on compelling B2B creative and quick business results | Modern Marketers
06 Sep 2024
Contributed by Lukas
This week on Modern Marketers, Kipp Bodnar, CMO of Hubspot, joins Google's Joshua Spanier to discuss how to make B2B marketing creative better, how to...
Colgate-Palmolive CDO Brigitte King on Creating a Test and Learn Culture and Being Courageous
21 Aug 2024
Contributed by Lukas
On this week's episode of Modern Marketers, Colgate-Palmolive's chief digital officer Brigitte King joins Google's Joshua Spanier and Bethany Poole to...
Canva CMO Zach Kitschke on Achieving Big Marketing Goals and Sparking Virality
07 Aug 2024
Contributed by Lukas
This week, Canva CMO Zach Kitschke joins Google's Joshua Spanier and Bethany Poole to talk about the brand's product evolution over the years, and how...
Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting
24 Jul 2024
Contributed by Lukas
This week on Modern Marketers, Choreograph global CEO Evan Hanlon joins Joshua Spanier and Bethany Poole, global senior marketing director at Google, ...
Experian CMO Dacy Yee on Meeting Consumer Needs with Engaging Storytelling
10 Jul 2024
Contributed by Lukas
This week, Dacy Yee, Chief Marketing and Experience Officer at Experian Consumer Services, joins Joshua Spanier to discuss her consumer advocacy withi...
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg on Company Values and Brand Development
19 Jun 2024
Contributed by Lukas
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg, join Joshua Spanier to discuss balancing their various business models, updating brand pos...
Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative
29 May 2024
Contributed by Lukas
David Mogensen, VP of Marketing at Uber, joins Google's Joshua Spanier to discuss the balance of faith and science when it comes to media measurement ...