Funky (B2B) Marketing

LinkedIn Ads & Retargeting: Watch This Before You Spend Another Dime On Advertising! - Justin Rowe

16 May 2022

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You may be spending a lot of money on LinkedIn ads, but are you getting the most out of them? The answer is probably a lot less than you could be. That's why we called Justin Rowe to join us today and talk about how you can use LinkedIn Ads and retargeting to get more leads, sales, and customers. Justin is the Founder of Impactable, a LinkedIn ads agency, and if someone knows how to get the most out of LinkedIn ads, it's him. In this episode, we will talk about many different things and aspects of LinkedIn ads and how to use them for your business, so if you're thinking about using LinkedIn ads or already are but not happy with the results, this episode is for you. Here's an overview of what we went through: 0:00 - Intro 1:46 - Coming from different backgrounds brings the uniqueness to marketing 3:52 - From the restaurant industry to the marketing industry 7:48 - Lead gen vs demand gen on LinkedIn 11:50 - How to structure the ads on LinkedIn 17:50 - Shaping organic community 19:40 - Targeting ads to specific companies 21:40 - Should ads in the feed lead people to the website 25:20 - Video vs photo vs text, what works best? 30:03 - What is the average frequency of showing ads 32:42 - new changes in marketing 37:00 - Leads don't always generate revenue 38:07 - Team structure and what's next 41:42 - The importance of a good youtube channel 45:20 - Retargeting website visitors with youtube ads 46:10 - Diversifying and testing other channels 49:19 - Advice for the Funky Marketing audience 50:40 - Outro Enjoy! -------------------------------------------------------------------------------------- Funky Marketing Show is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing an amazing job for amazing people. Listen on: Anchor: https://anchor.fm/funky-marketing Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M Apple: https://podcasts.apple.com/us/podcast/funky-marketing-show/id1501543408?uo=4 Our website: https://www.funkymarketing.net/ Need help? Go to https://www.funkymarketing.net/contact-us/ and schedule a call with us! We offer a free 30-minute consultation! Let’s talk and see how we can make your business GROW!

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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

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Funky (B2B) Marketing

LinkedIn Ads & Retargeting: Watch This Before You Spend Another Dime On Advertising! - Justin Rowe

This episode hasn't been transcribed yet

Other recent transcribed episodes

3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

13:00H | 21 DIC 2025 | Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

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