Funky (B2B) Marketing
Episodes
How The Role Of The CMO And SDRs Is Changing (And You Need To Know About It) - Stefan Repin
04 Apr 2022
Contributed by Lukas
How is the role of the CMO and SDRs changing? Why do we need to get away from the MQL model? Should the marketing be measured by the revenue? These a...
Content Marketing Tips From A Guy That Got BANNED From Linkedin - Mike Winnet
31 Mar 2022
Contributed by Lukas
Looking to up your content marketing game? If so, you're in for a treat. In today's episode of the Funky Marketing Show, I'm talking with Mike...
How to Organize Your Content Creation Workflow for Maximum Efficiency (REVEALED) - Emilia Korczynska
28 Mar 2022
Contributed by Lukas
You're curious, aren't you? What's the secret to making content creation a breeze? How to constantly produce quality content? And how to make s...
MUST WATCH: Why Personal Brand is More Important Than Ever For SDRs - Nadja Komnenic
24 Mar 2022
Contributed by Lukas
Sales Development Representatives are some of the most important people in any company. They're the ones who reach out, identify and qualify potential...
How to DOMINATE Content Marketing in 2022 (Insider Tips from the Pros!) - Erin Balsa
21 Mar 2022
Contributed by Lukas
Looking to dominate content marketing in 2022? Look no further! In this episode of the Funky Marketing Show, we sit down with Erin Balsa, a content m...
Why you should hire a Fractional CMO? - Nemanja Zivkovic
16 Mar 2022
Contributed by Lukas
As business owners, we all want our companies to grow. We want to attract more customers, sell more products or services, and make more money. But som...
COPYWRITING SECRETS: Here's How To Optimize Your Copy For Maximum Conversions! - Eden Bidani
15 Mar 2022
Contributed by Lukas
Are you looking to improve your conversion rates? Or better yet, maximize them? Of course you want to - who wouldn't? That's why, in this episode of...
B2B Marketing Isn't So Different From B2C After All (Here's How To Make It Work!) - Evan Patterson
10 Mar 2022
Contributed by Lukas
What if I told you that B2B marketing isn't so different from B2C after all? Although there are some key distinctions, the basic principles of marketi...
EXPOSED: Why Companies Fail With Demand Generation And What To Do Instead - Jonathan R Bland
07 Mar 2022
Contributed by Lukas
When it comes to generating demand for your product or service, there are a lot of things that you need to get right. Unfortunately, many companies st...
How Complexity is Killing Your B2B Marketing Success (And What to Do About It) - Jason Vana
28 Feb 2022
Contributed by Lukas
We all want to be the best at what we do. But too often, our big ambitions are getting in the way of success. This is especially true for marketers wh...
Turn Your Website Into REVENUE Generating Machine Using Content: Here's How! - Maeva Cifuentes
16 Feb 2022
Contributed by Lukas
Maeva, our good friend, came by to the show! Maeva Cifuentes builds and executes world-class strategies that focus intently on delivering on search in...
Maya Grossman: How can Marketing Executives accelerate their career Growth
11 Feb 2022
Contributed by Lukas
Maya is joining me today to talk about lots of stuff! She helps ambitious marketing executives accelerate their career growth. She's a VP of Marketing...
Sara Stella Lattanzio: How to do marketing that moves a needle?
08 Feb 2022
Contributed by Lukas
Sara, an Anti-buzzword Marketing strategist is joined us on the show today to explain to us the way we can create marketing that moves the middle and ...
Goce Veleski: How to differentiate your B2B company with design
04 Feb 2022
Contributed by Lukas
Our guest was Gore Veleski, award-winning graphic and branding design legend. He's also the guy who created the Funky Marketing logo. He likes ...
Mark Evans: How to use positioning, messaging, and content-driven marketing to get results
02 Feb 2022
Contributed by Lukas
Our guest today was Mark Evans. Mark is a Fractional CMO and strategic marketing advisor (B2B SaaS) specializing in demand gen, positioning, messaging...
Brett McGrath: Modern Day Marketer
26 Jan 2022
Contributed by Lukas
Brett McGrath joined Nemanja to talk about Modern Day Marketer. Brett is VP of Marketing @ The Juice, host of Modern Day Marketer and a host of Stacki...
Juliana Jackson: How to blend product and technical marketing
18 Jan 2022
Contributed by Lukas
Our dear friend Juliana Jackson dropped by on a show! She's a senior marketer with a strong blend of product and technical marketing experience, both ...
Daniel Cmejla: How to use LinkedIn page to create community and insanely increase impressions?
06 Jan 2022
Contributed by Lukas
In this episode, Funky Marketing guest was Daniel Cmejla, Director, Partnerships, Community, Social Media at Chili Piper. Daniel is a highly in...
Steven Schmidt: How to build top of the funnel by mastering the fundamentals others have abandoned
29 Dec 2021
Contributed by Lukas
The Revenue Intelligence movement is underway and TIDAL has created an outbound movement that is unprecedented. 🗣 "Steven has raised the bar for S...
Jay Desai: How to set up the foundation and accelerate growth in a B2B startup
22 Dec 2021
Contributed by Lukas
Our guest was Jay Desai. Jay is Head of Marketing at Captivate Talent. He's a Founder of Swpely - a tool for saving and sharing modern content (websit...
Matthew Sciannella: How can Industrial Companies Modernize Their Marketing Strategy?
15 Dec 2021
Contributed by Lukas
Matthew Sciannella, Thinker & Strategy Director at Gorilla 76, is joining me to talk about the way Industrial Companies can modernize their Market...
Kyle Bell: Proven copywriting methods and marketing strategies
08 Dec 2021
Contributed by Lukas
Mr. Kyle R. Bell, a Direct Response Copywriter & Marketing Consultant is joining Nemanja to talk about helping financial services professionals at...
Nemanja Zivkovic: How to Embrace a Healthy "Content Diet"
07 Dec 2021
Contributed by Lukas
When recording podcast, it's important to have fun. While recording an episode of the Marketing Spark podcast with ⁑ Mark Evans, I really had fun. ...
Kalim Aull: How to create an immortal company
01 Dec 2021
Contributed by Lukas
Kalim Aull is a Sustainable Growth Evangelist and Strategic Partner at Amplifyology. In this new hyper-connected world successful relationships are y...
Nemanja Zivkovic: Great marketing should also educate your team
29 Nov 2021
Contributed by Lukas
In this episode, Safa talks with Nemanja about his background, learning marketing by running NGOs, mistakes that founders and business owners are maki...
Milutin Blagojevic: How to increase business value using innovative technologies?
25 Nov 2021
Contributed by Lukas
Milutin Blagojevic is the CEO and co-founder of the BOM Solutions design and technology studio. He is responsible for managing R&D projects that ...
Nemanja Zivkovic: Leveraging LinkedIn for Demand Generation
23 Nov 2021
Contributed by Lukas
Nemanja here! What's up, guys? Today I want to share with you an episode of another podcast where I was a guest. It was a podcast hosted by my friend ...
Selman Gökçe: Why do B2B SaaS companies need to become media companies?
19 Nov 2021
Contributed by Lukas
Why do B2B SaaS companies need to become media companies? Ideally, media companies that don’t ‘bend the truth’. Selman Gökçe, Senior Inbound ...
Daniel Cardona: Technology is enabling human interaction in B2B tech space
11 Nov 2021
Contributed by Lukas
Daniel Cardona has joined Nemanja on the Funky Marketing Show! He's a design thinker whose passion is bringing solutions to conventional business usin...
Ugi Djuric: How can B2B SaaS companies reach $5M ARR with dedicated content marketing strategies
01 Nov 2021
Contributed by Lukas
Ugi Djuric was Nemanja's guest of this week's Funky Marketing Show and they talked about lots of topics, but kept the focus around the way B2B SaaS co...
Kris Hughes: How can Business Owners win on LinkedIn with content and storytelling?
21 Oct 2021
Contributed by Lukas
Nemanja's guest this time was Kris Hughes, owner of Zanate Ventures. Kris is helping busy biz owners become better known through content coachin...
Michael Phillips: How understanding Sales changes your Marketing perspective?
15 Oct 2021
Contributed by Lukas
Nemanja's guest was Michael Phillips. Michael is a Marketer, Weightlifter, and Content Creator with a background in Sales. He's the guy that believes...
Vedran Rasic: How can Creators and Entrepreneurs better manage their LinkedIn connections?
14 Oct 2021
Contributed by Lukas
Hey all! My good friend, and ex-colleague, Vedran Rasic joined me for a session in which we gave you answers to one of the most asked questions - how ...
Nemanja Zivkovic: Relationship-centric Era is coming
29 Sep 2021
Contributed by Lukas
Sometimes you think your purpose is one thing, but life is ever-changing. There are levels to this shit. But you’ve got to redesign and clarify you...
Rory Sutherland: Biases in B2B decision-making
15 Sep 2021
Contributed by Lukas
There are far far more biases in collective and institutionalized decision-making than in consumer decision-making. Companies pretend that the proces...
Paul Cash: Emotional And Humanized Storytelling Is The Future of B2B
08 Sep 2021
Contributed by Lukas
In this episode of the Funky Marketing Show Nemanja hosted Paul Cash, B2B strategist, storyteller, author, and Founder of Rooster Punk, who's on a per...
Nicole Gates: How to align sales and marketing teams around the same goal
02 Sep 2021
Contributed by Lukas
In this episode of the Funky Marketing Show, Nemanja had a chance to sit down and talk to Nicole Gates, Director of Marketing @ Mongoose. Nicole is a...
Ognjen Boskovic: How Content Distribution reached $135K ARR in 135 days
24 Aug 2021
Contributed by Lukas
Nemanja had a chance to sit down with Ognjen Boskovic, Head of Growth at Content Distribution to talk about the way they reached $135K ARR in 13...
Andrei Zinkevich: Without marketing and sales alignment you're wasting your marketing budget
18 Aug 2021
Contributed by Lukas
Nemanja had a chance to sit down with Andrei Zinkevich, co-founder of Fullfunnel.io. His team and he help B2B Tech companies generate demand and land ...
Funky Marketing Show: Leverage smart content distribution using your employee's profiles
11 Aug 2021
Contributed by Lukas
A must watch episode!
Funky Marketing Show: Get to the core Revenue first, then be creative and experiment
11 Aug 2021
Contributed by Lukas
Ivan and Nemanja talk about finding the ICP, validating if you have the right culture, and how your website analysis can help you in that. They also...
Funky Marketing Show: How we ended up working in demand gen?
11 Aug 2021
Contributed by Lukas
Ivan and Nemanja shared their background stories.
Funky Marketing Show: Answers to most frequently asked questions about B2B Content Strategy
25 Jun 2021
Contributed by Lukas
Ivan and Nemanja answered to most frequently asked questions about B2B Content Strategy.
Funky Marketing Show: How do you learn about B2B Marketing
25 Jun 2021
Contributed by Lukas
Ivan and Nemanja shared stories about their background
Funky Marketing Show: Things B2B Companies need to do before creating Content Strategy
14 Jun 2021
Contributed by Lukas
Funky Marketing Show: Things B2B Companies need to do before creating Content Strategy
Funky Marketing Show: Differentiation in B2B Industry
31 May 2021
Contributed by Lukas
Ivan and Nemanja went deep and talked about differentiation using examples from our own company - Funky Marketing. In this episode, we talked about th...
Funky Marketing Show: How to activate CEOs on Social Media
20 May 2021
Contributed by Lukas
Why are we talking about CEOs being active on Social Media? Why is this an important topic? How it affects a company and the way people see the C-le...
Funky Marketing Show: How to make the best use of company's LinkedIn pages
20 May 2021
Contributed by Lukas
Nemanja and Ivan give great insights and shared examples of the way you can use your LinkedIn company pages to your advantage.
Funky Marketing Show: Revenue Marketing Era Is Coming - Align Your Teams & Get Ready
29 Apr 2021
Contributed by Lukas
In today's Funky Marketing Show, Ivan and Nemanja are talking about the new era marketing is entering - the Revenue Marketing Era.
Funky Marketing Show: Content Marketing Challenges in B2B SaaS and How to Overcome Them
29 Apr 2021
Contributed by Lukas
In today's Funky Marketing Show, Ivan and Nemanja are talking about problems and challenges B2B SaaS is facing and giving solutions for those challeng...
Funky Marketing Show: How Ai Is Changing The Way Content Writer Write (guest Aleksandar Alic)
29 Apr 2021
Contributed by Lukas
Nemanja and Aleksandar covered multiple topics, such as What’s drives you? Biggest mistakes people make when it comes to marketing? What do you thi...
Funky Marketing Show: How To Master Those Minefields Of B2B Marketing (guest Martin P.)
20 Apr 2021
Contributed by Lukas
Nemanja was joined by Martin P. for this Q&A episode and they've answered tons of questions, such as: 1. How did notice there was a gap for B2B marke...
Funky Marketing Show: How to develop a demand gen company (Q&A with Linda Silva)
14 Apr 2021
Contributed by Lukas
New business life: what does it take to run an agency 🔸 What has been the most challenging when starting the agency? Paperwork, defining the ser...
Aaron Vidas: AI & Customer Journey Mapping: How AI can Deliver Insane ROI for Your Business
09 Mar 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Danny Levy: Anti BS Advice for Marketers in B2B Virtual Summit Industry
24 Feb 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Camille Trent: Winning B2B Marketing Strategies
18 Feb 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
MJ Peters: How To Boost Your B2B Marketing Strategy
10 Feb 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Stephen Pope: Importance Of Trying Things Out
03 Feb 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Niko Slavnic: How to scale your startup with 360 degree apporoach and fast forward growth
27 Jan 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Lorena Morales: Targeting Wrong People With Wrong Products and Messaging
20 Jan 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Francisco Mahfuz: How to Use Storytelling in Communication
13 Jan 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Lazar Dzamic: Importance of Emotions, People and Mapping Customer Journey for B2B Marketing
02 Jan 2021
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Jake Dunlap: What it Takes to Be Great in Sales - Don’t shy away from confrontation
30 Dec 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Peep Laja Strategic Narrative and Brand Polarization As the Key to Positioning
23 Dec 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Gaetano DiNardi: How to cut through the noise and compete against the industry giants
16 Dec 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Sara Pion: The Challenges of Marketing Role - Time Management, Learning to say No and Personal Branding
09 Dec 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Mario Krivokapic: What are the differences between Sales processes in SMBs and Enterprise
02 Dec 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Irit Levi: How can startups translate chaos into order using marketing automation
25 Nov 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Jared Robin: How to build a great community such as RevGenius
18 Nov 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Tara Horstmeyer: How can copywriting skills help you accelerate your personal brand on LinkedIn
11 Nov 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Anna Furmanov: How to prioritize marketing efforts for startups
04 Nov 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Zineb Layachi: How to do great customer research and find your audience?
26 Oct 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Nick Bennett: How not to search for another job by building your personal brand
19 Oct 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...
Yaagneshwaran Ganesh: How can early stage martech startups grow with building their narrative and category
14 Oct 2020
Contributed by Lukas
Funky Marketing is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doin...