Get It, Together
Episodes
A Playbook For Building A Partner Revenue Plan That Gets Funded With Amy Henderson
18 Mar 2026
Contributed by Lukas
Channel leaders are often asked to prove that partnerships deserve real investment, but many programs still rely on activity, optimism, and partner vo...
Turning Creators into Revenue Drivers with Fiona Turko
04 Mar 2026
Contributed by Lukas
Influencer and creator partnerships have become a powerful tool for driving real revenue. However, making these programs successful requires strategy,...
The new era of affiliate marketing with Charlie Calabrese
18 Feb 2026
Contributed by Lukas
Affiliate marketing has traditionally been seen as a purely transactional plug-and-play channel in B2B. In reality, it can help shape the discovery pr...
Getting Partner-Committed in 2026 with Jason Yarborough
04 Feb 2026
Contributed by Lukas
Partnerships require more than just a willingness to collaborate. Partner programs that thrive are built on consistent effort, data-driven insights an...
How AEO Changes Partnerships with Guy Yalif
21 Jan 2026
Contributed by Lukas
Search is changing as B2B buyers increasingly turn to answer engines such as ChatGPT, Perplexity, and Gemini. Visibility is now about how your brand s...
Partnership GTM Predictions for 2026 with Bryn Jones and Mike Head
07 Jan 2026
Contributed by Lukas
Partner programs are entering a new era. AI is reshaping go-to-market motions, PRM is shifting toward Partner Revenue Management, and B2B influence is...
Co-Selling with Precision with Rob Moyer
17 Dec 2025
Contributed by Lukas
Partnerships can’t rely on hope, handshakes, or high-level alignment. To prove real impact, partner teams need the same discipline, data, and operat...
How to Build Revenue-Ready Partnerships from Day One with Cory Snyder
03 Dec 2025
Contributed by Lukas
Moving fast is a necessity in partnerships, not a luxury. When your headcount is small, expectations are high, and the revenue clock is ticking, there...
How PartnerOps Turns Strategy Into Revenue with Antonio Caridad
19 Nov 2025
Contributed by Lukas
Scaling a partner program takes more than creating incentives and attracting diverse partner types. It relies on strong alignment across the org and d...
How Affiliates Help SaaS Companies Scale Strategically with Ben Meyer
29 Oct 2025
Contributed by Lukas
B2B marketers often overlook affiliate partnerships. Without a clear understanding of the value of affiliates, they miss out on different channels for...
How to Crack Modern Affiliate Strategy in B2B SaaS with Tye DeGrange
08 Oct 2025
Contributed by Lukas
Affiliate marketing has often been misunderstood in the B2B space. Outdated perceptions and poor execution have kept it from becoming the performance ...
Navigating Partnerships in the Age of AI with Katie Landaal
24 Sep 2025
Contributed by Lukas
Many partnership programs fail because they lack alignment with broader company goals. Without clear communication and a unified strategy, it’s easy...
How to Build a CFO-Proof Partner Model with Brian Jambor
10 Sep 2025
Contributed by Lukas
Too many partner leaders build programs with no way to prove their impact. And when it comes time to justify headcount or budget, the conversation fal...
How Partner Managers Can Activate the Salesforce Ecosystem with Sam Yarborough
27 Aug 2025
Contributed by Lukas
Most ISVs enter the Salesforce ecosystem expecting revenue to come easily. But only a few understand what it actually takes to succeed.In this episode...
Building Partnership Programs That Scale with Chris Lavoie
13 Aug 2025
Contributed by Lukas
Most partner programs don’t fail because of strategy, but by simply scaling too early.In this episode of Get It, Together, Chris Lavoie (Founder and...
The (Next) Decade of the Partner Ecosystem with Jay McBain
30 Jul 2025
Contributed by Lukas
Did you know there are 28 crucial moments in a buyer’s journey that can make or break a sale?In this episode of Get It, Together, Jay McBain (Chief ...
Introducing Get It, Together
15 Jul 2025
Contributed by Lukas
Ready to make your SaaS partnerships actually work?Get It, Together is your backstage pass to the real people behind partner programs that drive reven...