From Food Blogger to Founder: Kelsi Boocock on Wellness, Social Media & Launching Shnack

Today, we’re sitting down with the one and only Kelsi Boocock, aka Healthy Kelsi—the queen of wellness, gut health, and keeping it real on social media. With over 400,000 followers, Kelsi has built a powerhouse community online, sharing everything from game-changing recipes to insider business moves.But she’s not just a content creator—Kelsi is now a business owner, running not one but two brands: Second Nature and the newly launched Drink Shnack, the plant-based protein drink taking over your feed. We dive into how she built her brand from scratch, her biggest mindset shifts going from influencer to entrepreneur, and the wild reality of launching a product-based business.Plus, she’s fresh off her wedding (!!), so we kick things off with all the behind-the-scenes details. And of course, we’re getting the business tea—how Shnack came to life, the challenges of launching, and what’s next for this wellness mogul.If you're dreaming of turning your passion into a business or just want some real talk on success, social media growth, and entrepreneurship, this episode is for you. Let’s get into it!

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