How the Internet Shaped Our Careers, Identities, and Lives with Special Guest Edna Swart

What happens when you grow up online? In this episode, we dive into our personal internet eras - from Bebo and Club Penguin to building careers, identities, and businesses entirely on the internet.With a 10-year age gap between us, we explore how our experiences differed, how online platforms shaped us, and how we now navigate life and work in a space that never really turns off.We talk brand deals, making money online, and using AI - but also get into the heavier stuff: online hate, the pressures of visibility, and the dark side of the digital world.Special guest Edna joins the chat to share her approach to parenting in a digital age, including why she keeps her child’s face offline and how she handles the complexities of growing a personal brand in a hyper-online world.This episode is a real one - honest, nostalgic, a little chaotic, and made possible thanks to Chorus NZ.

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