Higher Ed Pulse

Signals #4: What Actually Influences Students on Snapchat — Strategies for Enrollment Marketers from Students

15 Dec 2021

Audio

Description

On this episode of Signals, Zach and Matt unpack what works and what doesn’t when it comes to using Snapchat for enrollment marketing. This episode of Signals is broken into two parts...in part one, Matt and Zach discuss the latest data around how students are using Snapchat to find, engage with, and share content, and how higher ed marketers and admissions professionals are using the platform to acquire new inquiries.In the second part of the show, Zach interviews Callie Goodwin from Columbia International University. Callie is a higher ed social media strategist who currently serves as the Digital Marketing Manager at Columbia International University, where we chat about how to create great, compelling, and original content on Snapchat. Follow Callie on TwitterFollow Callie on InstagramConnect with Callie on LinkedInLearn more about this episode in our show notes. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

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Higher Ed Pulse

Signals #4: What Actually Influences Students on Snapchat — Strategies for Enrollment Marketers from Students

This episode hasn't been transcribed yet

Other recent transcribed episodes

13:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

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