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How Do They Afford That?

The truth about financial luck

28 Apr 2026

Transcription

Chapter 1: What is the main topic discussed in this episode?

1.718 - 20.483 Michael Thompson

Welcome to How Do They Afford That, the podcast that peeks into the financial lives of everyday Australians. I'm Michael Thompson. I'm an author and the co-host of the business news podcast, Fear and Greed. And as always, I'm joined in the studio by financial planner, Canna Campbell, the founder of Sugar Mama TV, the financial literacy platform that is just about everywhere.

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20.884 - 23.688 Michael Thompson

YouTube, Instagram, podcasts like this one. Hello, Canna.

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23.988 - 25.37 Canna Campbell

Good morning. How are you?

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25.39 - 30.477 Michael Thompson

I am well, and I'm intrigued because today's episode is a little bit different than

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30.457 - 36.327 Canna Campbell

It's actually one that I requested. Yes, which is... You know what?

37.329 - 58.742 Michael Thompson

You were very insistent. I want to talk about luck, is basically what you said. And it's this idea of kind of why do some people seem to get ahead what seems to be very easily, right? While others feel like they're constantly on the back foot and... Is it luck, financial luck that is kind of playing a role here or is it something else?

58.923 - 82.924 Michael Thompson

Is there some kind of secret ingredient maybe that it is causing them to get ahead? And if it is in fact luck, if it is some kind of financial luck, how can we improve it if we feel like we are maybe the unlucky ones? When someone says, right, that they are financially lucky, what are they referring to? What are we kind of talking about here?

83.225 - 101.47 Canna Campbell

So normally it's something like after the lucky event. So, you know, someone has bought a home before a massive boom or someone got a really high paid work opportunity or contract or someone has financial support or, you know, particular type of like income.

101.45 - 116.843 Canna Campbell

special education or is well connected to a wealthy, successful uncle or a rich grandmother or they happen just to make the right investment at the right time. And this is where people, I say it's after the event because people are looking at the outcome completely differently

Chapter 2: How do some people seem to get ahead financially with ease?

239.765 - 245.835 Michael Thompson

So does that mean then the difference between luck and positioning, there really isn't one?

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246.018 - 263.25 Canna Campbell

Well, let's just go back a second because there's actually some science behind, you know, luck and successful outcomes. And there is Professor Alessandro Pulcino, who is, I believe, an Italian professor of theoretical physics. And he's won two Nobel Prizes about this. Yeah.

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263.23 - 286.099 Canna Campbell

And he was actually – this is, I think, important to flag before we jump into the next question, but he was able from his studies to prove that success is actually – and success, when I say luck, is from talent, from, of course, lucky events, but also from taking actions. And what his studies showed is it isn't actually necessarily the smartest people –

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286.079 - 302.324 Canna Campbell

or even the most talented people that were lucky and successful, it was simply because they actually acted on those opportunities. So yes, luck might open the door, but you've still got to be able to turn that doorknob and walk through bravely.

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303.946 - 323.595 Michael Thompson

All right. To what extent then can you create your own luck? And I think we will, after the break, we'll kind of get to the ways that you can do it. But By the sounds of this, you can actually manufacture those circumstances and that mindset that allows you to take advantage of financial luck.

323.761 - 345.855 Canna Campbell

So this is to answer your question about, you know, luck and positioning. So luck is obviously being in the right place at the right time. You know, just got lucky. Positioning is different in that you intentionally put yourself in places where, you know, these opportunities can find you and even land in your lap. So it's like someone who really wants to meet a new partner.

345.895 - 347.558 Canna Campbell

You know, they've been...

Chapter 3: How can we improve our financial luck if we feel unlucky?

347.538 - 367.555 Canna Campbell

single for a while and they desperately want to meet the one. But yet they go and spend all their weekends sitting at home watching Netflix. They're not positioning themselves to go and meet someone. Out of the blue, bump into them, they're staying at home. So they're not positioning themselves in order to help make that luck actually happen.

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369.172 - 373.759 Michael Thompson

Okay, this is sounding an awful lot like manifesting by stealth.

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373.899 - 395.432 Canna Campbell

No, think about it from a practical point of view. When you put yourself out there and you have connections with people and you see opportunities but you also then act on opportunities, this is where we start to create the shifts and we start to actually see that there is an ability or an opportunity to make things different and better.

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395.412 - 402.721 Canna Campbell

And it also, I really believe it shifts our mood and how we actually show up when we can see that there is potential, there is hope or there is faith.

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403.181 - 414.074 Michael Thompson

Okay. Is there a risk then that you can attribute too much to this idea of luck? Because if all of a sudden you just go, Joe blogs, he's always so lucky, always gets all of these things.

Chapter 4: What does financial luck really mean?

414.795 - 421.403 Michael Thompson

And I'm always so unlucky. None of it ever comes to me. There's a lack of accountability there, right?

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421.383 - 439.818 Canna Campbell

A hundred percent. And also it creates this sense of helplessness, which is what I'm sort of talking about. You know, why would I even bother trying, which is very disempowering and it keeps you playing as a victim, you know, which doesn't help anyone. But also when you attribute a lot, you know, things that have happened in your life to luck, it builds gratitude.

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440.62 - 455.59 Canna Campbell

And I think that's really important and also helps keep you humble as well. You know, there are things in my life where I think, wow, this happened. I'm so incredibly lucky. I'm so incredibly grateful. Things aren't lost on me that have happened in my life.

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456.852 - 483.212 Michael Thompson

Okay. I don't want to sound like I don't believe you because I do. I do. I genuinely do believe you about the way this works. But on the flip side to good luck and positioning yourself well and appreciating those opportunities when they come and acknowledging that, hey, not everybody gets those opportunities. And so there is an element of luck there. But on the flip side to that, bad luck.

483.232 - 502.403 Michael Thompson

And when you are someone who feels like that bad things keep happening to you, how much of that is bad luck and how much of it just comes down to a lack of planning, a lack of your financial buffers, when surely everyone gets bad things happening at times, but just some have equipped themselves better to deal with it.

502.889 - 526.153 Canna Campbell

There is no doubt about it. There are things that genuinely happen that are bad luck, like a job loss, getting sick, being in an accident, unexpected expenses. But this is where that lack of buffers really does increase your exposure and your vulnerability. And this is where things can spiral. And, you know, it's really unfortunate.

526.774 - 547.621 Canna Campbell

So, you know, bad luck and not having a safety net can have a very dangerous, toxic domino effect. You know, you get sick, so therefore you can't work. You can't work, so you can't pay the rent. You then have a risk of being evicted, which then obviously damages your tenancy records and even your credit record. And then it's much harder to recover. There is no doubt about it.

547.661 - 562.48 Canna Campbell

So you do need to obviously be sensible and wise and understand that bad luck happens to everyone. But you need to build some safety nets as you can, as your situation allows, to help, I guess, quarantine any bad luck and allow you to get back on your feet.

Chapter 5: What is the relationship between luck and hard work in financial success?

771.843 - 788.938 Canna Campbell

You know, am I willing to actually have a go and try at fixing what's happened? And many people don't actually lack opportunity. They sometimes just lack the courage to act. You know, so that's where I talk about this victim mentality. They just sit. And some people actually like being a victim.

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789.159 - 810.001 Canna Campbell

I know that sounds really harsh and bitchy to say, but I've seen this firsthand where they love the attention that they get from being a victim and they stay there. You know, it's disenabling, I think is the word. And that's why I really want to create this conversation around luck and that you can actually cultivate it within yourself.

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810.141 - 817.071 Canna Campbell

And, you know, it starts by gratitude and also talking about yourself in a positive way. For example, do you think you're lucky?

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818.372 - 818.633 Michael Thompson

Yes.

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819.394 - 819.574

What?

819.894 - 830.048 Michael Thompson

Would you believe? Oh, my God. Oh, you're smiling. You made me do a yes or no answer and it forced me to reveal it. Yes, I do actually believe that I am lucky. Okay.

830.348 - 835.43 Canna Campbell

And would you say that in feeling lucky you're more willing to take chances and jump on opportunities?

836.214 - 840.392 Michael Thompson

Yes, yes, because I also have this belief that everything will work out in the end.

840.811 - 860.575 Canna Campbell

This is sounding very positive, like glass half full. Would you say that you're more willing to put yourself in different and new environments and have different conversations with people you may have never met before or always wanted to speak with to help cultivate more things or positivity and successful outcomes and lucky outcomes in your life?

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