
How I Invest with David Weisburd
E132: How Nichole Wischoff Raised a $50M Fund in 5 Months
24 Jan 2025
In this episode of How I Invest, I dive into a conversation with Nichole Wischoff, Founder and Managing Partner at Wischoff Ventures, to explore her remarkable journey of raising a $50 million fund during one of the toughest markets of 2024. Nichole shares her insights on fundraising strategies, the power of media in deal sourcing, and building a personal brand. She also discusses her unique approach to fostering relationships in venture capital and why community and authenticity are key drivers of success in this space. This episode is packed with actionable takeaways for emerging fund managers and anyone navigating the world of VC.
Full Episode
Double click on that. How does media help you win deals?
Ultimately, I can get on the phone with anyone. And I really saw that that took about two years. And then I want to say about a year ago now, early 2024. I remember there were founders that had term sheets from super notable funds. I typically try not to chase those deals, but I really liked the business they were building. I love their background.
So I remember sending a note on LinkedIn and just saying, you know, like, hey, team would love to meet. I know I'm pretty late in the process, but let me know if you have time. Something that at least I do with other managers, I'm not sure how common this is outside of my little bubble, but we all usually will share a spreadsheet and say, hey, here's everyone I've met with.
Here's everyone that has converted and are LPs. Here's everyone that you might actually be a great fit for because they're looking for A, B, and C. And so a lot of us try to just share who are the LPs that are active. And frankly, who are the ones that waste your time? There are folks that are just not active that are out there. They want to talk. And then they maybe want a lot of things from you.
They want to direct invest in some of your companies. And they, you know, just there's some bad actors. Nicole, you pulled off a $50 million fundraise in one of the toughest markets the summer of 2024. How did you accomplish this?
In terms of strategy, going out in March, telling LPs, I guess I was sort of bluffing, but I believed it, that I would have a first close and ideally on 50% of the fund around the May timeline and was aiming for a final close in August. And crazy enough, maybe I manifested it, but it worked out. So Sendana came in, anchored the fund, and it was off to the races in five months end to end.
The other piece, and then I'll pause, is just having a good product, right? So there was some data that came out that was just showing like median IRR and metrics for funds from the 2021 vintage and 22. both of which are my fund one and two. And we're top decile, right? And so, and we had some early markups in fund two. So the product is also great, right?
And our distribution has really taken off. So I think there, obviously you have to have something that people want to invest in. One part is just the strategy around like how to raise because it's frustrating and time consuming. And the other is, do you actually have something people want, which was the real test? And it turns out that we did.
When you say you have a distribution advantage, what do you mean by that? So one piece that's been really important for building the firm is obviously brand building. There's a lot of competition, several funds. So assuming we had the pieces right to even be in business being, how do we actually help founders to do this job and why would they choose us? I have a really deep operating experience.
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