How I Tested That
Episodes
Büşra Coşkuner | How I Test B2B vs B2C
29 Apr 2026
Contributed by Lukas
SummaryIn this episode, I’m joined by Büşra Coşkuner, a product management coach and trainer who helps teams move from project thinking to produc...
Gil Vaisman | How I Tested ADU’s
15 Apr 2026
Contributed by Lukas
SummaryIn this episode I’m joined by Gil Vaisman. He’s the founder of GoADU, a construction company focused on building accessory dwelling units.W...
Bill Fienup | How I Tested a HardTech Innovation Center
01 Apr 2026
Contributed by Lukas
In this episode I’m joined by Bill Fienup. He’s the co-founder of mHUB, one of the world’s leading hardtech innovation centers, located in Chica...
Akvile Ignotaite | How I Tested a TikTok Pimple
18 Mar 2026
Contributed by Lukas
SummaryIn this episode I’m joined by Dr. Akvile Ignotaite, a data scientist and founder building AI-powered skin health technology used by more than...
Jim Morris | How I Test My Teaching Process
04 Mar 2026
Contributed by Lukas
In this episode I’m joined by Jim Morris. We chat about the wake-up call that pushed him from building first to testing first. Jim and I discuss l...
Dan Olsen | How I Test With Vibe Coding
18 Feb 2026
Contributed by Lukas
SummaryIn this conversation, David J Bland and Dan Olsen discuss the evolution of product management, the impact of vibe coding, and the importance of...
David Sauers | How I Tested Royal Restrooms
10 Dec 2025
Contributed by Lukas
SummaryIn this episode we interview David Sauers. He’s the founder of Royal Restrooms, a company that’s redefining what a portable restroom can be...
Aurora Winter | How I Tested A Publishing Company
19 Nov 2025
Contributed by Lukas
SummaryIn this episode we interview Aurora Winter. She’s the founder of Same Page Publishing, an innovative publishing company that helps you launch...
Scott McLeod | How I Tested A $1B Mattress Company
05 Nov 2025
Contributed by Lukas
SummaryIn this episode we interview Scott McLeod. Scott is the Chief Brand Officer of Resident, a direct-to-consumer company that designs and sells ho...
JL Heather | How I Tested Corporate Innovation
22 Oct 2025
Contributed by Lukas
In this episode we interview JL Heather. He’s the Manager Partner at Centered. Centered empowers organizations to innovate by fostering a culture of...
Cathy Nesbitt | How I Tested Worm Composters
08 Oct 2025
Contributed by Lukas
In this episode we interview Cathy Nesbitt. She is the Founder of Cathy’s Crawly Composters, a worm composting business focused on sustainability. C...
Michael Leung | How I Tested An Assisted Hearing Device
24 Sep 2025
Contributed by Lukas
In this episode we interview Michael Leung. Michael, is the CEO and founder of the Flo Group. He’s built his company around a simple mission, whic...
Joao Moita | How I Tested Product Weekend
10 Sep 2025
Contributed by Lukas
SummaryIn this episode we interview Moita, the Founder and CEO of Product Weekend. He shares his journey from studying aerospace engineering to becom...
Charles Sims | How I Tested The NBA Fan Experience
27 Aug 2025
Contributed by Lukas
In this episode we interview Charles Sims. Charles is the ex-CTO for the Los Angeles Clippers NBA team and currently Founder of Skafld, an end-to-end ...
Hala Saleh | How I Tested Community Building
13 Aug 2025
Contributed by Lukas
In this episode we interview Hala Saleh. Hala is a skilled and thoughtful product leader who I met by coincidence over 10 years ago while reading a co...
Dr. Micheal Neal | How I Tested The Hiring Process
30 Jul 2025
Contributed by Lukas
In this episode we interview Dr. Michael Neal. He is the Founder of Build My Team, a hiring service for private practices. We explore the rigorous te...
Alberto Savoia | How I Tested Pretotyping
16 Jul 2025
Contributed by Lukas
In this episode we interview Alberto Savoia. Alberto was Google’s first Engineering Director and the author of The Right It - Why So Many Ideas Fail...
Sylvia Hall | How I Tested Mood Probiotics
02 Jul 2025
Contributed by Lukas
In this episode we interview Sylvia Hall. Sylvia is the co-founder of Lifted Naturals. We chat about how a company can start out as a solution to a p...
Dylan Lam | How I Tested Dropshipping
18 Jun 2025
Contributed by Lukas
In this episode we interview Dylan Lam. Dylan is an entrepreneur and a growth marketing expert with a focus on e-commerce. His super power is helping ...
Matthew Davis | How I Tested A Law Firm
04 Jun 2025
Contributed by Lukas
In this episode we interview Matthew Davis.Matthew is the CEO of Davis Business Law and the author of the best selling book, The Art of Preventing Stu...
Pat Copeland | How We Tested the Amazon Dash Button
21 May 2025
Contributed by Lukas
In this episode we interview Pat Copeland and get a first hand account of how the Dash Button idea was originally tested at Amazon. Everything from h...
Matt Diamante | How I Tested Social Media Algorithms
07 May 2025
Contributed by Lukas
In this podcast episode, Matt Diamante shares his journey into the world of digital marketing and SEO, detailing his early experiences and the evoluti...
Ann Carden | How I Tested Premium Business Models
23 Apr 2025
Contributed by Lukas
In this episode we interview Ann Carden. Ann is one of the top business growth consultants and strategists for people who want to accelerate growth t...
Deon Crasto | How I Tested SaaS Payment Systems
09 Apr 2025
Contributed by Lukas
In this episode we interview Deon Crasto. Deon started his product management career at OnDeck Capital, a small business lending platform, where he ...
Chris Hood | How I Tested Digital Storytelling
26 Mar 2025
Contributed by Lukas
In this conversation, Chris Hood shares his diverse background in storytelling across various media, including movies, video games, and digital market...
Erich Archer | How I Tested AI Video Production
12 Mar 2025
Contributed by Lukas
In this conversation, David J Bland and Erich Archer discuss the intersection of AI and video production, exploring how AI tools are transforming work...
Michael Clifford | How I Tested Saving Endangered Species
26 Feb 2025
Contributed by Lukas
In this conversation, David J Bland and Michael Clifford discuss the intersection of habitat design, conservation, and design thinking. Michael share...
Bruce McCarthy & Melissa Appel | How We Tested Our New Book
31 Dec 2024
Contributed by Lukas
In this engaging podcast episode, David J Bland hosts Bruce McCarthy and Melissa Appel, who share their insights on product management, stakeholder al...
Amer Abu-Khajil | How I Tested AI Enhanced Customer Research
18 Dec 2024
Contributed by Lukas
In this conversation, Amer Abu Khajil shares his journey from civil engineering to the tech world, emphasizing the parallels between building physical...
David Schnurman | How I Tested Lawline
04 Dec 2024
Contributed by Lukas
In this conversation, David discusses his journey with Lawline, the largest provider of online continuing legal education in the U.S. He shares insig...
Lex Roman | How I Tested Reader Funded Journalism
30 Oct 2024
Contributed by Lukas
In this conversation, David J Bland and Lex Roman explore the evolution of experimentation in tech, discussing how perspectives on experimentation pra...
Jeff Gothelf & Josh Seiden | How We Tested Training Programs
16 Oct 2024
Contributed by Lukas
In this conversation, Jeff Gothelf and Josh Seiden discuss their journey in scaling their training business, focusing on the assumptions, risks, and t...
Eddy Connors | How I Tested Goodie Bag
02 Oct 2024
Contributed by Lukas
Eddy Connors, co-founder of Goodie Bag, shares his journey of creating a digital marketplace that connects consumers to local retail shops to purchase...
Victoria Sakal | How I Tested Growth at Wonder
18 Sep 2024
Contributed by Lukas
Victoria shares her journey from working at big consulting firms to joining a company as it was being completely overhauled and reborn to survive and ...
Ali Jiwani | How I Tested AI Powered Education
04 Sep 2024
Contributed by Lukas
Ali Jiwani shares his entrepreneurial journey, from starting a food delivery platform to building Slay School, a personalized learning platform. He d...
Marc Wandler | How I Tested Upcycled Barley Flour
21 Aug 2024
Contributed by Lukas
Marc Wandler, the co-founder of Susgrainable, shares his journey of turning beer waste into sustainable flour and baked goods. He started the busines...
Maura Mitchell | How I Tested Women Led Micro Businesses
07 Aug 2024
Contributed by Lukas
Maura Mitchell, a lawyer and MBA, shares her work at the Women's Business Development Center, helping micro businesses test their assumptions and scal...
Janna Bastow | How I Tested Pricing Packages
24 Jul 2024
Contributed by Lukas
In this conversation, Janna Bastow, founder of ProdPad, shares her insights on testing pricing and packaging strategies. She discusses the importance ...
Andi Plantenberg | How I Tested A Mission To the Moon
10 Jul 2024
Contributed by Lukas
In this conversation, David J Bland interviews Andi Plantenberg about her experience with testing and experimentation, particularly in the context of ...
Aaron Eden | How I Tested Ideas at Intuit
26 Jun 2024
Contributed by Lukas
Aaron Eden shares his background and experience with experimentation, particularly within Intuit's Design for Delight (D4D) and Innovation Catalyst pr...
Brandy Old & Craig Elias | How We Tested Student Entrepreneurship
12 Jun 2024
Contributed by Lukas
Brandy and Craig discuss their collaboration and the challenges they faced in teaching entrepreneurship and de-risking startups. They highlight the i...
Kate Hopkins | How I Tested a Portfolio Ops Platform
29 May 2024
Contributed by Lukas
Kate shares her journey of building OneGuide, a platform that provides leverage to PE and VC firms. She initially started with a marketplace model, b...
Aaron Slessinger | How I Tested Hot Desks at HP
15 May 2024
Contributed by Lukas
Aaron Slessinger, a product leader at HP, discusses the challenges of testing hardware and software together, specifically in the context of hot deski...
Markus Müller | How I Tested a B2B MedTech Compliance Product
01 May 2024
Contributed by Lukas
Markus Muller, co-founder of Flinn, shares his journey of testing ideas and building a business in the healthcare industry. He emphasizes the importa...
Janina Urbach | How I Tested a Dog Shower
17 Apr 2024
Contributed by Lukas
In this conversation, Janina Urbach from the Hansgrohe Group shares the story of how they developed a dog shower as a new product. The idea came from...
Dave Masters | How I Tested Buying and Selling Homes
03 Apr 2024
Contributed by Lukas
In this conversation, Dave Masters, Director of Product at Realtor.com, shares his insights on testing and experimentation in big companies. He discu...
Chris Guest | How I Tested Custom Fitted Eyeglasses
20 Mar 2024
Contributed by Lukas
In this conversation, Chris Guest discusses the importance of understanding problem perception and the nuances of desirability testing. He shares ins...