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IMpulse - The Influencer Marketing Podcast

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Activity Overview

Episode publication activity over the past year

Episodes

How Gallery Media Works with Top Brands, AI Creators & Viral Talent (Without Losing Control)

06 Sep 2025

Contributed by Lukas

In this episode, we’re joined by Dylan MacNamara, SVP of Talent & Creative Partnerships at Gallery Media Group, the force behind PureWow, 1.37PM, an...

How Her Campus Built a 100K+ Gen Z Creator Community (With No Shortcuts)

23 Aug 2025

Contributed by Lukas

In this episode, we’re joined by Julianne Skrivan, AVP of Community at Her Campus Media — a Gen Z-first agency that has built a community of over ...

How Top Brands Handle Creator Risk, Viral Memes & PR Crises

16 Aug 2025

Contributed by Lukas

In this episode, we’re joined by Andrew Bloch, Founder of Andrew Bloch & Associates and Co-founder of Frank — one of the most culturally influenti...

Meta’s Top UGC Expert Explains the Future of AI Creators and Fake Content

08 Aug 2025

Contributed by Lukas

In this episode, we’re joined by Donatas Smailys, CEO & Co-founder of Billo — the world’s largest UGC video ad marketplace and a Meta Top 10 Cre...

Why Edelman Leads With Humanity in Creator Marketing

02 Aug 2025

Contributed by Lukas

In this episode, we’re joined by Brooks Miller, EVP of Creators at Edelman — the world’s largest independent PR firm. From building Twitter’s ...

How Michael Kempner (MWW) Is Rebuilding Trust in a Crisis-Driven World (With AI & Purpose)

26 Jul 2025

Contributed by Lukas

In this episode, we’re joined by Michael Kempner, Founder & CEO of MikeWorldWide (MWW) — one of the world’s most respected independent PR agenci...

How Webedia Builds Brand-Safe Creator Campaigns (That Still Feel Real)

21 Jul 2025

Contributed by Lukas

In this episode, we’re joined by Diogo Ferreira, Director of Influencer Marketing at Webedia Creators — a global powerhouse building brand-safe, c...

How Vidovo Is Changing the UGC Game (With No Ads or Funding)

12 Jul 2025

Contributed by Lukas

In this episode, we’re joined by Elijah Khasabo, the 21-year-old co-founder of Vidovo, a rapidly growing UGC marketplace built completely without ad...

How EvolveMKD Balances Compliance and Creativity in Influencer Marketing

05 Jul 2025

Contributed by Lukas

In this episode, we’re joined by Megan Driscoll, Founder & CEO of EvolveMKD — a fiercely independent PR agency reshaping influencer marketing in h...

How Sherlock Scaled Global Brands in LATAM (Without Losing Control)

01 Jul 2025

Contributed by Lukas

In this episode, we dive into the Latin American creator economy with Bianca Boucault (Head of Digital Marketing) and Michelle Quiroz (Sr. Account Man...

How Zeno Group Builds Safe & Scalable Creator Campaigns with AI

01 Jun 2025

Contributed by Lukas

In this episode, we’re joined by Colleen O’Hara, EVP and Head of Chicago Digital at Zeno Group — a global integrated communications agency trans...

How Obviously Built a 200,000+ Creator Network (Backed by WPP)

24 May 2025

Contributed by Lukas

Welcome to S3E012 of IMpulse, the Influencer Marketing Podcast — brought to you by Phyllo. 👀 See what you can build with Phyllo: https://www.getp...

The PR Agency Behind Australia's Viral Food Brands

17 May 2025

Contributed by Lukas

Welcome to S3E011 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo. 👉 Check out what you can do with Phyllo: http...

How Bold & Beyond Scaled a Campaign to 1B+ Reach With PR & Influencers

11 May 2025

Contributed by Lukas

Welcome to S3E010 of IMpulse, the Influencer Marketing Podcast — brought to you by Phyllo. 👀 See what you can build with Phyllo: https://www.get...

How This PR Agency Predicts Influencer Success with AI

03 May 2025

Contributed by Lukas

Welcome to S3E09 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo. 👉 Check out what you can do with Phyllo: http...

What It Really Takes to Scale Influencer Marketing Globally

26 Apr 2025

Contributed by Lukas

Welcome to S3E08 of IMpulse, the Influencer Marketing Podcast! IMpulse is brought to you by Phyllo. 👉 Check out what you can do with Phyllo: http...

What 94% More Conversions Taught This Founder

19 Apr 2025

Contributed by Lukas

Welcome to S3E07 of IMpulse, the Influencer Marketing Podcast! In this episode, we’re joined by Haafiz Dossa, CEO of Inflektion, a platform that’...

How a Penn State Professor is Training Future Influencers

12 Apr 2025

Contributed by Lukas

Welcome to S3E06 of IMpulse, the Influencer Marketing Podcast! In this episode, we’re joined by Bill Zimmerman, Assistant Teaching Professor at Pen...

AI Won’t Replace You (Yet)

05 Apr 2025

Contributed by Lukas

Welcome to S3E05 of IMpulse, the Influencer Marketing Podcast! In this episode, we’re joined by Aaron Strout, former Chief Marketing Officer at Rea...

How to Build Authentic Creator Campaigns That Don’t Get Cancelled

29 Mar 2025

Contributed by Lukas

Welcome to S3E04 of IMpulse, the Influencer Marketing Podcast! In this episode, we’re joined by Mikhail Hanney, Managing Director at Pulse Advertis...

How traditional PR fails both clients and employees

25 Mar 2025

Contributed by Lukas

Welcome to S3E03 of IMpulse, the Influencer Marketing Podcast! In this episode, we speak with Riannon Palmer, Founder & CEO of Lem-uhn—a purpose-dr...

The $100M Growth Strategy Every Brand Needs to Know

15 Mar 2025

Contributed by Lukas

Welcome to S3E02 of IMpulse, the Influencer Marketing Podcast! In this episode, we host Joe Gagliese, Co-Founder and Co-CEO of Viral Nation, the glob...

The Future of Gaming Influencer Marketing with Kira Chesalina

12 Feb 2025

Contributed by Lukas

S3E01 of IMpulse: The Influencer Marketing Podcast 🎙 We’re kicking off Season 3 with Kira Chesalina, Creative Director at AAA Agency, a global l...

If You’re Not Using AI in Marketing, You’re Already Falling Behind!

10 Feb 2025

Contributed by Lukas

S2E20 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we’re joined by Tiffanie Petett, Director of Strategic Partnerships at Inf...

Phil Ranta on Scaling Creator Businesses, Gaming’s Future, and the Power of Social Data

10 Feb 2025

Contributed by Lukas

S2E19 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we welcome Phil Ranta, COO of Fixated, and a true pioneer in digital media a...

The Playbook for Successful Brand-Creator Partnerships with Avinash Gandhi

09 Feb 2025

Contributed by Lukas

S2E18 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we welcome Avinash Gandhi, a leading expert in brand-creator partnerships an...

Jack Shepherd on Growing an Influencer Agency, Social Data, and AI in Marketing

09 Feb 2025

Contributed by Lukas

S2E17 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we sit down with Jack Shepherd, Co-Founder of The Social Shepherd, a fast-gr...

Marc Richard on Attribution, Influencer Marketing & Growth

09 Feb 2025

Contributed by Lukas

S2E16 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we welcome Marc Richard, CEO of OBVIOUS, a leading B2B Influencer Marketing ...

Archana Dhankar on Influencer Marketing Strategies & the Creator Economy

09 Feb 2025

Contributed by Lukas

S2E15 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we welcome Archana Dhankar, a global marketing leader with over 18 years of ...

Kristyn Snell on the Future of Digital PR & SaaS for Creators

09 Feb 2025

Contributed by Lukas

S2E14 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we sit down with Kristyn Snell, a two-time founder and CEO leading both MODE...

Triller’s CTO on the Future of Mega Creators & Social Platforms

09 Feb 2025

Contributed by Lukas

S2E13 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we sit down with Joseph Smarr, Chief Technology Officer at Triller. With an ...

The Secret Superpowers Behind Black Girl Digital’s Success!

04 Feb 2025

Contributed by Lukas

S2E12 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we welcome LaToya Shambo. LaToya is the founder and CEO of Black Girl Digita...

Top 3 Business Lessons from Working with Influencers

17 Oct 2024

Contributed by Lukas

In this episode, we welcome Dylan Huey, founder & CEO of Reach. From giving a powerful Ted Talk about how social media saved his life to launching mu...

Emerging Trends in Influencer Marketing

10 Oct 2024

Contributed by Lukas

In this episode, we welcome Kristina Nikeenko, Director of Influencer Marketing at Zorka.Agency. With her unique ability to fuse creativity with str...

Jeff Bullas on AI in Influencer Marketing

10 Oct 2024

Contributed by Lukas

In this episode, we feature Jeff Bullas. A legend in the field of digital marketing, Jeff is the founder of Side Hustle Strategies. It is a learning p...

Secret Marketing Hacks, and the Future of AI ft Mike Allton

10 Oct 2024

Contributed by Lukas

IMpulse S2E8 features Mike Allton. Mike is a strategic marketing leader and fractional CMO who is passionate about empowering SaaS companies. By day, ...

Understanding the Role of Influencer Marketing in Social Commerce

10 Oct 2024

Contributed by Lukas

IMpulse S2E7 features Alessandro Bogliari. Alessandro is the founder of The Influencer Marketing Factory (TIMF). TIMF deals with influencer marketin...

The Fastest Way to Generate Income with Affiliate Deals

10 Oct 2024

Contributed by Lukas

IMpulse S2E6 features Brian Freeman. Brian is the founder and CEO of Creatorland. Creatorland is a professional networking platform for content creato...

Creators Should Focus On these Key Factors ft Jim Louderback

10 Oct 2024

Contributed by Lukas

IMpulse S2E5 features Jim Louderback. Jim is a bridge between the OG days of TV and the thriving world of influencer marketing. Jim's career has been...

Biggest Misconceptions About Influencer Marketing

10 Oct 2024

Contributed by Lukas

Gbenga Sogbaike has over a decade of experience in marketing and the creator economy. He has collaborated with over 1,500 creators on 200+ projects, r...

Top 3 Lessons From Creator-Led Businesses ft Natalie Barbu

10 Oct 2024

Contributed by Lukas

Natalie Barbu joins us on the episode 3. Natalie is the co-founder and CEO at Rella, an app designed to help creators and their teams manage their soc...

How a US-Only TikTok Could Impact Influencer Marketing

10 Oct 2024

Contributed by Lukas

In the 2nd episode, we are thrilled to have Lindsey Gamble, Business Insider's Creator Economy Rising Star 2023. In this episode, you'll learn: 👉...

Creators are Earning Millions On this Platform

10 Oct 2024

Contributed by Lukas

We are thrilled to have William Jourdain, Co-founder and CEO of FanStories, as our special guest in this episode. William is a non-technical founder ...

Driving Sales with Influencer and Content Marketing Strategies: Insights from David Bain, Founder of Casting Cred

13 Feb 2024

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

Treating Creators with Respect: Insights from Niki Albon, Head of Creative at Cherry Pick Talent

30 Jan 2024

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

The World of Fractional CMOs, B2B Influencer Marketing, and AI with Rajat Kapur, CEO of &Marketing

23 Jan 2024

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

The Intersection of Maths and Marketing Magic: Leveraging AI in Influencer Marketing with Rita Zahir

16 Jan 2024

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

Best of IMpulse - A Rundown of the Most Downloaded Episodes So Far

12 Dec 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. In this e...

Running Marketing Like a Business: Insights from Francisco Bram of Albertsons Companies

28 Nov 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

Creative Monetisation and Analytics in the Creator Economy: Insights from Fayyaz Hussain of MoneyyApp

21 Nov 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. It’s my...

Using Influencer Marketing to Generate an Unfair Advantage: Insights from Jim Huffman, CEO of GrowthHit

07 Nov 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. It’s my...

Creating a Movement: How Community Can Transform Your Brand: A Discussion with Lloyed Lobo, Co-Founder and Board Member of Boast

31 Oct 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. It’s my...

Don’t Neglect TikTok! Advice from Marisa Blackwell, Influencer Marketing Director at The Aragon Company

24 Oct 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, I ...

Building a Community-Driven and Sustainable Fashion Brand: Insights from Kristian Hansen, Founder and CEO of Slo

17 Oct 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. It’s my...

The Role of User-Generated Content in Influencer Marketing: Insights from Ashley Cline, Vice-President and Co-Founder at Ice Cream Social

03 Oct 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. It’s my...

Why Brands Should Be Their Own Influencers: Full Disclosure with Lola Oritz of Smart Cookie Media

19 Sep 2023

Contributed by Lukas

Hello, and welcome to another episode of IMpulse: The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Today, it...

Exploring the Latest Trends in Influencer Marketing: Insights from Jessy Grossman

05 Sep 2023

Contributed by Lukas

Welcome to IMpulse - The Influencer Marketing Podcast. I'm your host, Prateek Panda, VP of Marketing at Phyllo. Our guest today is Jessy Grossman, Fou...

The How-Tos of Multicultural Marketing with Gregory Curtis of Arecibo

22 Aug 2023

Contributed by Lukas

Welcome to IMpulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today our guest is Gregory Curtis, CEO o...

Fostering Authentic Influencer-Brand Partnerships with Michelle Silverblatt of Vagaro

08 Aug 2023

Contributed by Lukas

Welcome to IMpulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today our guest is Michelle Silverblatt,...

Impacts of Influencer Marketing on Consumer Behaviour: A Conversation with Aaron Costa of Hylink Group

25 Jul 2023

Contributed by Lukas

Welcome to IMpulse - The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Our guest today is Aaron Costa, Directo...

The GTM Playbook for B2B Influencer Marketing: Insights from Justin Levy of Demandbase

11 Jul 2023

Contributed by Lukas

Welcome to IMpulse - The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Our guest today is Justin Levy, the Hea...

We Love Navigating the Challenges of Running a Creative Business with Colleen Stauffer of Creative Juice

27 Jun 2023

Contributed by Lukas

Welcome to IMpulse - The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Our guest today is Colleen Stauffer, He...

The Future of Influencer Marketing: Moving Towards Performance Measurement and ROI with Liang Chiu, Director of Influencer Marketing & Brand Partnerships for CTI International BRAND SOCIAL WATCH

13 Jun 2023

Contributed by Lukas

Welcome to IMpulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today our guest is Liang Chiu, Director ...

From Awareness to Performance - The Evolution of Influencer Marketing with Jennifer Quigley-Jones, CEO of Digital Voices

06 Jun 2023

Contributed by Lukas

Welcome to IMpulse; The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Jennifer Quigley-Jones,...

The Rise of Influencer Marketing and its Impact on Digital Marketing with Oliver Lewis, CEO and Founder at THE FIFTH Group

01 May 2023

Contributed by Lukas

Welcome to Impulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Oliver Lewis, CEO and F...

Exploring the Growth of Influencer Marketing in the Age of Web 3.0 with Scott Guthrie, Director General at Influencer Marketing Trade Body

18 Apr 2023

Contributed by Lukas

Welcome to Impulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Scott Guthrie, Director...

Exploring the Evolving Landscape of Influencer Marketing with Aaron King, VP of Influencer Growth and Innovation at R&C PMK

18 Apr 2023

Contributed by Lukas

Welcome to Impulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Aaron King, a ten-year ...

Welcome to Impulse: The Influencer Marketing Podcast

18 Apr 2023

Contributed by Lukas

Welcome to IMpulse: The Influencer Marketing Podcast. We talk to the best and brightest in influencer marketing to hear their stories and share their...