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Inside Global Pharma

Business

Activity Overview

Episode publication activity over the past year

Episodes

Transforming Commercial Excellence

30 May 2023

Contributed by Lukas

In this podcast, Jennifer Curtis and David Jackson share valuable insights on global commercial excellence. They highlight strategies to optimize prod...

Raising the Bar on the Cell & Gene Therapy Customer Experience

21 Mar 2023

Contributed by Lukas

In this episode, ZS leaders Jennifer Curtis, Pranav Srivastava and Surbhi Puri discuss customer experience in cell and gene therapy, drawing on recent...

Innovation Constellation

23 Dec 2022

Contributed by Lukas

Jennifer Curtis discusses with Cody Powers and Nan Wang their latest research on how to drive stronger global strategy, focusing on the trends in in e...

Next Era of Global Launch

28 Oct 2022

Contributed by Lukas

When most global pharmaceutical launches are as likely to underperform as overperform, how can leaders ensure they prepare their organizations for suc...

Portfolio Strategy in Oncology

18 Aug 2022

Contributed by Lukas

Our latest episode on Oncology Portfolio Strategy features Josh Hattem sharing insights into the oncology therapeutic area and implications of differe...

Trends in First Launch & Partnering

28 Jun 2022

Contributed by Lukas

Jennifer Curtis and Ben Hohn discuss trends in emerging pharma commercialization. Hosted by: Jennifer Curtis Produced by: Matilda Males Featuring: Be...

If You Launch It, Will Patients Use It?

19 May 2022

Contributed by Lukas

Jennifer Curtis, Tina Shepley and Hensley Evans discuss the importance of patient centricity in market shaping for a successful product launch. Hoste...

Evolving Marketing in the Now, Near and Far

21 Apr 2022

Contributed by Lukas

Jennifer Curtis and Jeffrey Moore discuss recent ZS insights and trends in #customerengagement Hosted by: Jennifer Curtis Produced by: Matilda Males ...

Success in Global Commercialization of Cell and Gene Therapies

28 Jan 2022

Contributed by Lukas

The road to commercializing cell and gene therapies was long, but during the last years we have observed strong market growth and a very crowded pipel...

WORLD AIDS DAY – how can we manage inequalities and eradicate AIDS?

30 Nov 2021

Contributed by Lukas

In light of World AIDS Day 2021, in this episode of ‘Inside Global Pharma’ we focus on the journey to eradicating AIDS and discuss themes of inequ...

Moving Towards Human-Centric Clinical Trials

13 Oct 2021

Contributed by Lukas

We immersed ourselves in R&D to discuss what drives clinical trial success beyond the science alone. Join us to learn what it means to be human-centri...

Future of Medical Affairs

25 Jun 2021

Contributed by Lukas

In this episode we are exploring the role of medical affairs in shaping stakeholder engagement strategies across both traditional and digital channels...

Future Of Customer Engagement

28 May 2021

Contributed by Lukas

Customer engagement has been a hot topic across pharma med tech companies, even before the pandemic. In this episode, we discuss the future of custome...

The Value of Focus

02 Mar 2021

Contributed by Lukas

In this episode, our guest is Josh Hattem discussing insights from recent research on the value of focus in portfolio strategy for biopharmaceutical c...

What next in Oncology – Defining business strategy in an uncertain future

30 Nov 2020

Contributed by Lukas

COVID-19 has pushed the idea of scenario planning to the forefront. It is becoming increasingly important to be able to anticipate and plan for the un...

Has Immuno-Oncology lived up to the promise?

12 Oct 2020

Contributed by Lukas

Cancer has been progressively redefined over the past 20 years. One of the most active pipelines is immunotherapy, with almost 300 molecules in phase ...

Evolving your strategy in a post-COVID world

29 Jul 2020

Contributed by Lukas

COVID-19 has accelerated many trends that were only starting to emerge in healthcare before 2020. It led to an inflection point, bringing in new oppor...

How to supercharge your patient centricity?

18 Jun 2020

Contributed by Lukas

Patient centricity is a topic that has been floating around healthcare organizations for the better part of the last decade. Most healthcare companies...

What drives success in global brand strategy?

16 Apr 2020

Contributed by Lukas

The oncology pharmaceutical landscape is exploding – both in revenue and competition. Integrated, customer-centric brand strategies provide an oppor...

How do companies compete when they can’t win on the data alone?

26 Mar 2020

Contributed by Lukas

Over the last decade the combination of high unmet patient need and revenue potential has resulted in companies of all sizes moving into the Oncology ...