Ep. 54 - Mark Ritson On Marketing
09 Sep 2021
Contributed by Lukas
This week legendary marketing expert, professor and brand consultant Mark Ritson joins us for a wide...
Ep. 53 - B2B Putting the Brand back in Business
26 Aug 2021
Contributed by Lukas
This week Ian Blake, MD and founder of Squaredot Marketing joins us to discuss B2B and the importanc...
Ep. 52 - What's In A Name?
12 Aug 2021
Contributed by Lukas
This week we're joined by Niall Corcoran MD of CI Studio and Trade Mark Attorney Adam Flynn of IP sp...
Ep. 51 - CMO in charge.
30 Jul 2021
Contributed by Lukas
This week Dan White author of The Smart Marketing Book and The Soft Skills Book joins us to discuss ...
Ep. 50 - Out Of Home Not Out Of Options
15 Jul 2021
Contributed by Lukas
This week Geoff Lyons, MD of OOH specialists PML Group joins us to discuss how the pandemic has impa...
Ep. 49 - It's A Jungle Out There. IM meets Will Page.
24 Jun 2021
Contributed by Lukas
Author Will Page, former Chief Economist at Spotify, joins us this week to discuss his book Tarzan E...
Ep. 48 - A Worthy Reputation
10 Jun 2021
Contributed by Lukas
Niamh Boyle MD and Founder of the Reputations Agency joins us to discuss the concept of brand reputa...
Ep. 47 - Defining Diversity
27 May 2021
Contributed by Lukas
In the latest episode we talk to Carolyn Odgers, Business Director Carat Ireland, Alison Cowzer Co-F...
Ep. 46 - Sports Sponsorship
13 May 2021
Contributed by Lukas
Ronan McCormack from Heineken joins us to discuss what it takes to manage some of the biggest sports...
Ep. 45 - The Importance of Creativity
29 Apr 2021
Contributed by Lukas
Ray Sheerin, the founder of Chemistry and now an independent director and brand and marketing consul...
Ep. 44 - E-Commerce Explosion
15 Apr 2021
Contributed by Lukas
We're joined by Pauline Browne, Marketing and E-Commerce Director at Currys PC World Ireland and Mea...
Ep. 43 - Media Planning; Art? Science? Both?
01 Apr 2021
Contributed by Lukas
Maxine Hands, General Manager Vizeum Ireland, joins us to look at Media Planning and question whethe...
Ep. 42 - Audio - Cutting Through The Noise
04 Mar 2021
Contributed by Lukas
Rob Timony, Business Director at audioXI and chair of the IAB's digital audio council joins us to di...
Ep. 41 - How Did We Get Here?
18 Feb 2021
Contributed by Lukas
Colin Gordon, founder of Engage Consulting, joins us to discuss how marketing has lost its way and w...
Ep. 40 - Game On?
04 Feb 2021
Contributed by Lukas
This week Ian McGrath, media & marketing consultant from EGtH, joins us as we ask why, despite huge ...
Ep. 39 - Looking Ahead
21 Jan 2021
Contributed by Lukas
Dan Calladine, Head of Media Futures, Carat Global joins us for a look at some of the big marketing ...
Ep. 38 - 2021 Ctrl Alt Delete For Marketing?
10 Dec 2020
Contributed by Lukas
In our final episode of 2020, a year like no other, Ciaran O'Kane, CEO of WireCorp, returns to look ...
Ep. 37 - Diversity Matters
26 Nov 2020
Contributed by Lukas
This week Jerry Daykin, senior media director at GSK, joins us for a discussion around diversity and...
Ep. 36 - Search For The Future
12 Nov 2020
Contributed by Lukas
This week David O'Riordan, head of paid search at Dentsu and Maeve Larkin, agency development manage...
Ep. 35 - A Confusion of Strategists
29 Oct 2020
Contributed by Lukas
This week on Inside Marketing we chat with Julian Cole, strategy consultant and founder of the Plann...
Ep. 34 - Youth Marketing
16 Oct 2020
Contributed by Lukas
Olwen Inglis, Client Leadership Team at Dentsu Aegis and Claire Hyland form Thinkhouse PR's YouthLab...
Ep. 33 - Meets Rory Sutherland
01 Oct 2020
Contributed by Lukas
In a very special Inside Marketing Meets episode, Vice Chairman of Ogilvy UK and all round marketing...
Ep. 32 - What Makes You Switch?
17 Sep 2020
Contributed by Lukas
In this week's episode media consultant Ian McGrath and account director Olwen Inglis from Dentsu Ae...
Ep. 31 - Rethinking Display
04 Sep 2020
Contributed by Lukas
Meabh Connellan, Group Strategy Director for Dentsu Aegis discusses how digital display can and will...
Ep. 30 - Creative Intelligence
20 Aug 2020
Contributed by Lukas
Dave Lenny, Head of New Product at Dentsu Aegis discusses the importance of creative intelligence fo...
Ep, 29 - Why UX matters.
30 Jul 2020
Contributed by Lukas
This week Meabh Connellan, Group Strategy Director Dentsu Aegis and Marcus Swan, Head of Design at I...
Ep. 28 - Branded Content
16 Jul 2020
Contributed by Lukas
This week Sinead O'Connor, Head of Storylab and Philip Kampff, MD of Vision Independent Productions ...
EP. 27 - The Future Of TV
02 Jul 2020
Contributed by Lukas
Nigel Walley, CEO of media consultancy Decipher and Jill McGrath, CEO of TAM Ireland join the team f...
Ep. 26 - The Pitch In Focus
18 Jun 2020
Contributed by Lukas
This week Inside Marketing plays host to Deirdre Waldron CEO of TBWA and Ciaran Cunningham CEO of Ca...
Ep. 25 - Rethinking Purpose.
11 Jun 2020
Contributed by Lukas
This week Dave is joined by Niamh Boyle, founder and managing director of Dublin based strategic com...
Ep - 24. Turning The Dial On Irish Radio
28 May 2020
Contributed by Lukas
This week MD of Harte Media and former Newstalk Editor in Chief Garrett Harte discusses with Dave ho...
Ep - 23. The Conscious Consumer.
14 May 2020
Contributed by Lukas
This week Dael Wood, Strategic Consulting Director and Claire O'Rourke, Research Lead, at Dentsu Aeg...
Ep. 22 - Inside Marketing Meets - Digiday's Lara O'Reilly
07 May 2020
Contributed by Lukas
Digiday senior correspondent Lara O'Reilly joins Dave virtually in the IM studio for an informative ...
Ep. 21 - Timing Is Everything, the rise of TikTok
30 Apr 2020
Contributed by Lukas
David Hoctor, Brand Partnerships at TikTok talks to Dave about the exponential growth of the social ...
Ep. 20 - How Smart Brands Can Learn From Past Crises
08 Apr 2020
Contributed by Lukas
Julie Murray, Strategic Planning Director at JWT Folk discusses with Dave how brands can and should ...
Ep. 19 - Video IN Demand
02 Apr 2020
Contributed by Lukas
Vincent Flood, Editor in Chief of Videoadnews.com, talks Dave through the rapidly evolving video lan...
Ep. 18 - Efficiency and Effectiveness
26 Mar 2020
Contributed by Lukas
Neal Davies CEO of BBDO and Charley Stoney CEO of IAPI join Dave to discuss the industry's obsession...
Ep. 17 - Why hasn't display advertising evolved better?
19 Mar 2020
Contributed by Lukas
This week Chris Brennan, Business Director at iProspect Ireland chats to the team about the evolutio...
Ep. 16 - Getting Every Employee Opted Into Your Brand
27 Feb 2020
Contributed by Lukas
Conor Murphy CEO of Dentsu Consult talks to us about how branding is more than just communications.
Ep. 15 - 5G: Is there another digital disruption on the horizon
20 Feb 2020
Contributed by Lukas
This weeks Inside Marketing the team chat with Paul Carton, Head of Consumer Brand at Vodafone and I...
Ep. 14 - Meets Ciaran O'Kane
13 Feb 2020
Contributed by Lukas
Known for his canny predictions WireCorp CEO Ciaran O'Kane sat down the Inside Marketing team to dis...
Ep. 13 - Can Anyone Challenge Facebook's Dominance?
06 Feb 2020
Contributed by Lukas
Amy Doody, head of social media at iProspect sits down with the Inside Marketing Team to discuss Fac...
Ep. 12 - What does the impending death of cookies mean for personalisation?
31 Jan 2020
Contributed by Lukas
Peter Tanham of Nimble Metrics and Suzanne McElligott of the IAB join Dave in the studio to discuss ...
Ep. 11 Purpose Marketing
24 Jan 2020
Contributed by Lukas
Aidan McCullen is joined by Dave Winterlich, Chief Strategy Officer of Dentsu Aegis and Aarron Chalk...
Ep. 10 - Preparing For The Future
17 Jan 2020
Contributed by Lukas
In our latest episode Mark Fagan discusses what Irish brands and marketers must put in place to ensu...
Ep. 9 - Brian Morrissey Editor in Chief of Digiday
13 Dec 2019
Contributed by Lukas
Joining us this week from New York is Brian Morrissey Editor in Chief of Digiday to discuss how he s...
Ep. 8 - Influencers At The Crossroads
05 Dec 2019
Contributed by Lukas
Joining us this week is Anna Nolan, content specialist at Storylab to discuss where influencer marke...
Ep. 7 - Long Term Planning
28 Nov 2019
Contributed by Lukas
Joining us this week is CEO of Dentsu Consult Conor Murphy discussing how long term planning can all...
Ep. 6 - Retention is the new acquisition
22 Nov 2019
Contributed by Lukas
Over the past decade, we’ve seen incredible strides in companies advancing the sophistication of t...
Ep. 5 - The Future Of Publishing
15 Nov 2019
Contributed by Lukas
Joining us this week Dave Winterlich, Chief Strategy Officer at Dentsu Aegis Network and Laura Slatt...
Ep. 4 - Artificial Intelligence is Changing Marketing
08 Nov 2019
Contributed by Lukas
Joining us on the show today David Lenny, head of new product design at Dentsu Aegis Network discuss...
Ep. 3 E-Sports - An Irish Sleeping Giant
31 Oct 2019
Contributed by Lukas
Joining us this week Meabh Connellan Group Strategy Director of Dentsu Aegis and Aidan Boylan, Found...
Ep. 2 - Connected Homes and Voice
25 Oct 2019
Contributed by Lukas
Joining us this week on the show Mark Fagan, COO and Nate Shurilla, Product Director of iPorspect Gl...
Ep. 1 - The Value of Brand and Long Term Marketing
18 Oct 2019
Contributed by Lukas
Joining us this week Shenda Loughnane of Dentsu Aegis and David Haigh, CEO of Brand Finance UK, to d...