Katy Calls BS
Episodes
The BS of Communication in the Workplace
18 Mar 2024
Contributed by Lukas
The need for good communication skills don’t stop when you leave corporate and start your own business, and there’s a lot that goes into hiring te...
The psychology of online learning
11 Mar 2024
Contributed by Lukas
It’s something no one thinks about when they create a course, but it’s so important…the psychology behind online learning. Understanding how y...
Should your course be live or evergreen?
04 Mar 2024
Contributed by Lukas
One of the biggest questions people have when it comes to creating their next course…should it be live or evergreen? In this episode, I’m breaking...
DIY vs Outsourcing: The Course Edition
26 Feb 2024
Contributed by Lukas
Creating a course that actually works for you and your business isn’t just “Do these 7 quick steps, then boom! You’re done!” There are a lot o...
When you need some motivation
19 Feb 2024
Contributed by Lukas
I want you to save this mini episode and come back to it again and again whenever you’re feeling like your business is just kinda meh and you just w...
The BS of the Digital Course World
12 Feb 2024
Contributed by Lukas
If you want to work less and make more money while impacting more people, then I want you to make a course. And I can almost guarantee that no matter ...
Tried and true social media strategies
05 Feb 2024
Contributed by Lukas
It’s easy to get caught up in trends and think that your social media strategy has to change with them, but I call BS. I’ve done the research for ...
The real background of branding
22 Jan 2024
Contributed by Lukas
How many of you started a brand or website before you even had a business? How many of you have changed your branding or business since you started? ...
Can brand photography change your business?
15 Jan 2024
Contributed by Lukas
Do you have brand photos? Katy has been through 3 very different brand photography sessions. Each one provided value in their own way but some had a ...
What NOT to do in 2024
08 Jan 2024
Contributed by Lukas
I've always been a big fan of keeping things easy and basic when it comes to social media and business. Now more than ever when more people are o...
The real impact of branding
11 Dec 2023
Contributed by Lukas
Most of us start our business thinking the logo is the most important thing. The logo doesn't mean much without a consistent brand behind it. But ...
Why all businesses will look different
04 Dec 2023
Contributed by Lukas
How many times have you compared yourself to someone else in business? Or in motherhood? Maybe you read a book outlining the best morning routine onl...
The challenge of the start-up phase of business
27 Nov 2023
Contributed by Lukas
Have you ever wanted to be further along in your business? I'm sure the answer is yes because don't we all? Sara Wiles and I are discussing ...
Being Flawthentic on Social
20 Nov 2023
Contributed by Lukas
So many women downplay their ambition and amazingness! They believe their success isn't worth sharing but it most definitely is. Today we are tal...
What is entitled pricing?
13 Nov 2023
Contributed by Lukas
Pricing is a hot topic in business. Most of us start having zero idea of what to charge for our skills. Brittney and I are breaking down this topic a...
The BS of Social Media "Rules"
06 Nov 2023
Contributed by Lukas
One audio will not make you go viral. Want to know what will? This episode will share what you should be doing on social media. If there was a magi...
You don't have to "do it all"
30 Oct 2023
Contributed by Lukas
Tracy and I discuss the BS on having to “do it all” or do it the way they sell you. You get way better results, have more fun, and build a *sust...
Should you have a course or a membership?
23 Oct 2023
Contributed by Lukas
It's a solo episode! A little business and life update. Listen, I am not the coach who is going to tell you that you must do something in your bu...
BS of creating your community
02 Oct 2023
Contributed by Lukas
Have you ever wondered what the secret to social media success is? Hint: It's your community. Join us as we discuss the value of relationships in...
The BS of Client Gifting and what you really should do instead
25 Sep 2023
Contributed by Lukas
Seems crazy to talk about client gifting in September but truthfully, we should be treating our clients all year long. Client gifting is one of the th...
All the online business BS
18 Sep 2023
Contributed by Lukas
Emma and I cover a ton of different pieces of the online business space clearing up plenty of BS along the way. Her experience as an engagement specia...
The BS of Social Media
11 Sep 2023
Contributed by Lukas
Ready for a social media refresh? Or maybe you are feeling overwhelmed trying to run a business AND take care of social media marketing. Y'all kn...
The BS of Instagram Hustle
05 Sep 2023
Contributed by Lukas
Social media feels like a lot sometimes. Ok, maybe all the time. Join me in a conversation with Emily Schwalbach as we discuss the BS of the Instagra...
The real truth about business and my life
28 Aug 2023
Contributed by Lukas
I have been thinking about sharing this for a long time. Like 6 months-ish. That's about how long I have been struggling in my personal life. A l...
Is a course really passive income?
27 Feb 2023
Contributed by Lukas
I know you've heard this. A course is a great source of passive income! Well, yes and no. It can be but I think it depends on the type of ...
Let’s talk launching on social
20 Feb 2023
Contributed by Lukas
Obviously launching anything on social media is an involved process. This episode touches on where to get started and using different pieces of conten...
What course creators won't tell you
13 Feb 2023
Contributed by Lukas
It looks easy, but is it? Course creation is an involved process and lots of the experts and gurus leave out a few things that you should know before ...
The Biggest Mistakes with Course Development
06 Feb 2023
Contributed by Lukas
I've been in Instructional Design and Development world for a while helping people take their knowledge and turn it into a profitable course. In today...
Why you shouldn't pick your course type first
30 Jan 2023
Contributed by Lukas
One of the biggest mistakes I see in the course creation, course development world, is someone picking their course type first. In today's episode, we...
Revisiting the BS of experts and gurus
23 Jan 2023
Contributed by Lukas
The loud voices in any industry will tell you what you should be doing. Listen to this replay episode of one of the first episodes of the show. It's a...
10 BS Things on Social to Give Up in 2023
16 Dec 2022
Contributed by Lukas
2022 has been a year. My business has gone through a lot this year especially as I navigated burn out. In this episode I will share the 10 things to g...
Katy Calls BS on the coaching industry with Faith
09 Dec 2022
Contributed by Lukas
Have you been frustrated by the coaching industry? Today we are diving into the difference between a coach, consultant and mentor. We also discuss thi...
Katy Calls BS on Not Paying Yourself with Jen Paterson
02 Dec 2022
Contributed by Lukas
Today we are talking with Jen Paterson from Dollar Divas. Our conversation takes us from the BS of NOT paying yourself in your business, where to star...
Katy Calls BS w/ Allison about Reels
18 Nov 2022
Contributed by Lukas
Reels have changed A LOT since they launched in the US in 2020. They aren't going anywhere but what do we do now that more people are creating them an...
Katy Calls BS on Sexy Sales Funnels with Kathy Stowell
04 Nov 2022
Contributed by Lukas
This week we are diving into Sexy Sales Funnels, what they are, how you use them and why you may not need it right away. Grab a coffee and listen to m...
Katy Calls BS with Natalia Gaitan
28 Oct 2022
Contributed by Lukas
Join us on this week's episode as we discuss branding and website design with Katy's brand/website designer and one of her best friends! While we coul...
Katy Calls BS with Anna Bradley
21 Oct 2022
Contributed by Lukas
This week we are talking with Dubsado Specialist, Anna Bradley about the power of automations in your business. Anna is wife to Dave and mom to four, ...
Katy Calls BS with Olivia Ogren-Hrejsa
14 Oct 2022
Contributed by Lukas
Today our guest is Olivia from Olivia Ogren-Hrejsa Photography. She is an expert photographer designing portraits for families and business owners in ...
Katy Calls BS with Amanda Chamberlain
07 Oct 2022
Contributed by Lukas
Amanda is a teacher consultant with over 9 years of experience as a teacher in 3 different countries. She is using her experiences and training to hel...
Katy Calls BS is Back!
30 Sep 2022
Contributed by Lukas
So we took a little break after some intense burn out and the summer off. We're ready to tackle all kinds of topics this season with special guest...
BS of work/life balance and summer schedules
20 May 2022
Contributed by Lukas
In this episode, we talk about the work/life balance and what happens as our schedule changes over the summer. My kids are almost out of school and my...
BS About Follows, Follows Loops and Vanity Metrics
06 May 2022
Contributed by Lukas
In this episode we dive deep into the hot topic of followers. We all want to grow our accounts on social but making sure we have the right followers i...
BS of the hustle culture
29 Apr 2022
Contributed by Lukas
In this episode we take a look at the hustle culture and Katy's experience in network marketing. We also dive into creating a business that is not...
Real talk about Reels
22 Apr 2022
Contributed by Lukas
In this episode we dive into all the information out there surrounding Reels, how often to post them, and how they can help your business. All informa...
The BS of Social Media Basics
15 Apr 2022
Contributed by Lukas
In this episode, we dive into who, what, where, when, why and how of social media basics. I know there is a lot of conflicting information about this ...
The BS about social media "experts"
08 Apr 2022
Contributed by Lukas
Katy Calls BS is a podcast about BS in different industries and what to do about it. In this episode, we dive into some real talk about IG "exper...