Leveling Up with Eric Siu

David Spinks Reveals Key Secrets to Growing Red Hot Communities

03 Nov 2021

Audio

Description

When social media first surfaced, it was generally dismissed as largely inconsequential for businesses. These days, it’s almost impossible to imagine a successful business without a social media presence. With the rise of Web 3 and the ubiquity of social media comes the integral concept of community and the impact and engagement it creates. Here to help us interrogate this rapidly expanding field is David Spinks, VP of Community at Bevy and Cofounder of CMX, two platforms dedicated to helping businesses create and support a thriving community. He is also the author of the new book, The Business of Belonging: How to Make Community your Competitive Advantage. In this conversation, we discuss the key difference between building an audience versus a community and why community drives deeper and more meaningful engagement for business. Learn about some of CMX’s useful resources, like the SPACES Model, a fundamental framework for defining your community’s business value. We also discuss the most common mistakes businesses make when they first build their communities and how to go about it the right way. Be sure to tune in to learn more about this important topic from an expert in the field! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:15] Introducing David Spinks, VP of Community at Bevy and Co-founder of CMX. [01:14] How community is being factored into how businesses are structured. [02:28] Outlining the differences between audience and community. [04:30] How community encourages participants to create rather than consume. [05:40] Examples of communities where David has seen people create and contribute. [07:35] The importance of a skilled and competent community manager. [08:42] How to find the right community manager. [09:39] How Bevy, a pioneering community event engine, was started. [11:29] Starting small and setting an intentional example with your initial community members. [15:59] How to ‘push out control’ to manage large communities with fewer community managers and why many businesses make the mistake of growing too fast. [18:04] The SPACES Model as a framework for defining your community’s business value. [21:07] The best way to grow your community; why most businesses start in the wrong place. [24:07] David’s top book recommendation and its far-reaching applications. [24:39] David’s podcast, Masters of Community, and what you can learn from it. [25:24] Exciting new AI tools to take your community to the next level! Resources From The Interview: David Spinks David Spinks on LinkedIn David Spinks on Twitter The Business of Belonging Masters of Community Podcast CMX The SPACES Model: The Framework for Defining Your Community’s Business Value Bevy Startup Grind Orbiit.ai Orbit.love Must-read book: Sapiens: A Brief History of Humankind Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed Connect with Eric Siu: Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Transcription

This episode hasn't been transcribed yet

Help us prioritize this episode for transcription by upvoting it.

0 upvotes

🗳️ Sign in to Upvote

Popular episodes get transcribed faster

Other recent transcribed episodes

Transcribed and ready to explore now

13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

Comments

There are no comments yet.

Please log in to write the first comment.

Report any issue

Leveling Up with Eric Siu

David Spinks Reveals Key Secrets to Growing Red Hot Communities

This episode hasn't been transcribed yet

Other recent transcribed episodes

13:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

Sign in to Audioscrape

Share this moment