Marketing Brew Weekly
Episodes
The Devil Wears… Old Navy? Plus Big Tech Takes on the Met Gala
06 May 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re taking a look at the brands that made their way into The Devil Wears Prada 2 (and it was fierce c...
The Best Way to Activate Fandoms for Your Marketing
29 Apr 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re feeling the heat and discussing the ways the female gaze and fandoms are changing advertising. Fr...
Brands Gamble on Prediction Markets Marketing
22 Apr 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re making our bets on the future of prediction markets such as Kalshi and Polymarket. Should brands ...
From Bieber to Billboards: The Brands Winning Coachella
15 Apr 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re putting on our flower crowns to discuss all things music festival marketing. Right in the middle ...
Why Brands Are Using Music Videos as Marketing
08 Apr 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re looking at the way marketers are making music videos for their brands. That’s right, many brand...
The Brands Braving It All for April Fools
01 Apr 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re talking April Fools – no, really, we are! We take a look back at the beginning of brands pullin...
What The “Staples Baddie” Teaches Us About Corporate Creators
25 Mar 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re diving into the trend of corporate employees becoming brand ambassadors, with a spotlight on the ...
What Marketers Are Talking About After SXSW 2026
18 Mar 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, Jennimai is fresh from her trip to SXSW in Austin, TX and reports back on the biggest convos she had (and...
Brands Bite Into Burger Marketing
11 Mar 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re discussing the burger wars and the way each brand is responding to the McDonalds CEO taking a “...
Are We Maxxed Out on Protein Marketing?
04 Mar 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re discussing protein maxxing, the health trend you’re seeing everywhere: from Super Bowl commerci...
Can "Legendary February” Lift Peacock to Premier Status?
25 Feb 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re breaking down the “Legendary February” that Peacock is touting–but wondering if it will lea...
Do Audiences Love a ‘Showmance’ as Marketing?
18 Feb 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re discussing the pros and cons of trying to sell a project with a showmance. Inspired by the Wuther...
Sports Betting’s Marketing Strategy: Less Brand Awareness, More VIPs
11 Feb 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, we’re taking a look at the state of sports betting and realizing…the gambling ads during the Super Bo...
Reacting to 2026 Super Bowl Commercials
08 Feb 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week, since it is our literal Super Bowl, we’ve got a bonus episode for you where we’ll react to some of th...
Super Bowl Commercials Are Betting Big on Toilet Humor
04 Feb 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the creative strategies and themes around many of the Super Bowl commercials this year....
Why Have We Seen So Many Super Bowl Ads Already?
28 Jan 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the way brands are planning their Super Bowl strategy, and why that means you’ve prob...
Brands Are Producing Entertainment Content Now — But Should They?
21 Jan 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the move many brands are making, creating their own content in-house. As brands move to...
How Brands Can Embrace the 'Heated Rivalry' Hype
14 Jan 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the same thing everyone is discussing: Heated Rivalry! We break down how this Canadian ...
How AI Will Reshape Marketing in 2026
07 Jan 2026
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the 2026 AI trends all marketers need to know — and will probably be using. From bran...
Predicting 2026’s Biggest Marketing Trends
31 Dec 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing all the biggest marketing trends we expect to see in 2026…and maybe a few we hope don...
Best Marketing of 2025: From Top Collabs to Taylor Swift
24 Dec 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the hits, misses, and Taylor of it all as we look back on 2025’s best marketing campa...
We’re in a K-Shaped Economy. How Will Brands React?
17 Dec 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the current K-Shaped Economy and how brands are reacting. We take a look at the luxury ...
Is Ragebait A Viable Marketing Strategy?
10 Dec 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Oxford University’s Word of the Year: Ragebait. From Sydney Sweeney’s American Eagl...
What Any Marketer Can Learn From Netflix’s Massive Moment
03 Dec 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing how Netflix became the masters of marketing. With the final season of “Stranger Thing...
How Marketers Are Breaking Through the Black Friday Noise
26 Nov 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Black Friday, Cyber Monday, and the best ways for marketers to navigate their strategie...
Wicked Successful: How 400 Partnerships Elevated ‘Wicked: For Good’s Marketing Strategy
19 Nov 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the marketing strategy behind the back-to-back Wicked movies, in honor of this week’s...
Are Branded Weddings Cringe or Cute?
12 Nov 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the rise of branded weddings: are they cute or cringe? Is the positive sentiment worth ...
How Brands Reached Runners and Spectators During the NYC Marathon
05 Nov 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing how the new movie Now You See Me: Now You Don’t is using the recent Louvre robbery as...
What Marketers Can Learn From Zohran Mamdani’s Campaign
29 Oct 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the way Hatch has responded to unserious criticism about its latest spooky ad, what mar...
What The Spotify/Netflix Deal Means for YouTube and Podcasts
22 Oct 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Heineken’s billboard reaction to Friend AI’s ads, the Spotify deal to bring The Rin...
LeBron James and The Risk of Celebrity Fake-Outs
15 Oct 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Timothee Chalamet’s “Marty Supreme” promo plans, LeBron James and the risk of a c...
“Oscars For Creators” And AI Adoption In the Ad Industry
08 Oct 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the latest in the WNBA war of words over brand deals, the rise of commerce media with t...
Bad Bunny Takes Center Field and Netflix’s New Ad Deal Changes The Game
01 Oct 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Meta’s new Vibes and the rise of AI video platforms, Bad Bunny performing at the Supe...
The Rise of LinkedInfluencers and the Return of Pumpkin Spice Everything
24 Sep 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the blind box trend going bust, the reality TV to influencer pipeline inspired by Taylo...
The Summer Brands Turned Pretty & Awards Show Ads
17 Sep 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing the latest on the potential TikTok ban, how brands are using award shows to their advan...
Labubus Win the US Open and American Eagle’s Sydney Sweeney Bet Pays Off
10 Sep 2025
Contributed by Lukas
Welcome to Marketing Brew Weekly! This week we’re discussing Nike’s new ad for Gen Z, why American Eagle continues to win the denim wars, how Labu...
Introducing Marketing Brew Weekly
03 Sep 2025
Contributed by Lukas
Welcome to the Marketing Brew Weekly show! The team behind the powerhouse Marketing Brew newsletter will now keep you up to date on the latest in mark...