Marketing Connections
Activity Overview
Episode publication activity over the past year
Episodes
"Win-Wins" Between Consumers and Marketers
21 May 2024
Contributed by Lukas
Winning outcomes for businesses don’t have to come through profits, they can manifest through uplifting customers and creating positive rippling eff...
How Personal Devices Shape Lives
12 Mar 2023
Contributed by Lukas
Smart phones and wearable devices are ubiquitous, all the time, even where and when they shouldn’t be. So how have they changed us? In this episod...
Why Aren’t Prices More Transparent?
12 Mar 2023
Contributed by Lukas
Did you ever get a bill for something you assumed was one price but the cost shot up because of a bunch of fees? On this episode of Marketing Connec...
Authenticity as a Virtue and Vice
25 Mar 2022
Contributed by Lukas
Authenticity is highly valued in our society. But sometimes the more brands, influencers and politicians try to present themselves as authentic, do th...
What's Normal Now? How Do Societal Attitudes About Certain Industries Change
25 Mar 2022
Contributed by Lukas
What’s normal changes constantly. What was once considered exotic or odd may now seem average and conventional. But how does this happen? On this ...
Change My Mind. How Do You Persuade People?
25 Mar 2022
Contributed by Lukas
How set are you in your ways? These days most us fall into routines. So what does it take to change your mind? And not just in a small and superficial...
The Power of Aesthetics in Consumer Decisions
12 Nov 2021
Contributed by Lukas
Brands are constantly trying to come up with new ways of making their products attractive to customers. But with consumers more interested in meanings...
The Drive for Dignity in the Marketplace
12 Nov 2021
Contributed by Lukas
The oxford dictionary defines dignity as the state or quality of being worthy of honor or respect. So how does that translate to the marketplace? ...
Stepping Out Of Your Comfort Zone
10 Nov 2021
Contributed by Lukas
Guilded cages keep us safe and stress free. But they are still cages. So is it better to escape them and take some risks? On this episode of Mar...