Marketing in the Madness
Episodes
From Charms to Tech: Inside Pandora’s Digital Journey, with CX and Personalisation Manager, Julie Hermann #BONUS
02 Jul 2024
Contributed by Lukas
Send us a text Welcome to a special episode of Marketing in the Madness live from ShopTalk at the Mach Alliance Members Lounge! Host Katie Street inte...
The Importance of Relationships in Marketing with Contentful’s EMEA Field Marketing Lead, Laura Thornley #42
26 Jun 2024
Contributed by Lukas
Send us a text Harnessing sales and marketing collaboration is the linchpin of success in any forward-thinking business, yet many still struggle to fu...
FLC: Finding Your Voice and Embracing Authenticity with Laura Thornley #BONUS
18 Jun 2024
Contributed by Lukas
Send us a text We’re excited to bring you another must-listen BONUS episode of our podcast series. This week, we're joined by Laura Thornley, the EM...
Driving a High Performance Culture with E.ON Next’s Head of Digital, Abdul Khaled #41
11 Jun 2024
Contributed by Lukas
Send us a text Would you hire a “Chief Happiness Officer”? 🤔 Someone dedicated to looking after the happiness of your team? Abdul Khaled is ...
FLC: Empowering Women Through Mentorship with Abdul Khaled #BONUS
04 Jun 2024
Contributed by Lukas
Send us a text We're on a mission to empower women & revolutionise the business world so women everywhere have an equal opportunity to success. A ...
Retail Reimagined with Selfridges Director of Product, Tech & UX, Fabrice Khullar #40
28 May 2024
Contributed by Lukas
Send us a text Want to learn the secrets behind some of the biggest retail innovations of the past decade? 🛍️ Introducing Fabrice Khullar; Selfr...
FLC: The Power of Role Models with Fabrice Khullar #BONUS
21 May 2024
Contributed by Lukas
Send us a text Katie Street: https://www.linkedin.com/in/katiestreet/ https://www.instagram.com/streetmate/ Marketing in The Madness https://marketin...
Fighting for Funding: Why UK Female Entrepreneurs Deserve Your Backing with Debbie Wosskow; AllBright Co-Founder, Multi-Exit Entrepreneur & Investor #...
14 May 2024
Contributed by Lukas
Send us a text Only 2% of all capital raised in the UK goes back to a female entrepreneur 🤯 And 87p in every £1 goes to back all-male teams 😲 ...
FLC: Women Deserve Brilliant Careers & Economic Independence with Debbie Wosskow; AllBright Co-Founder, Multi-Exit Entrepreneur & UK’s Invest in Women...
07 May 2024
Contributed by Lukas
Send us a text Katie Street: https://www.linkedin.com/in/katiestreet/ https://www.instagram.com/streetmate/ Marketing in The Madness https://marketin...
Culture Clash: Company Values & Gen Z Expectations with HappyHQ Co-Founder, Janine Jacobs #38
30 Apr 2024
Contributed by Lukas
Send us a text Janine Jacobs is changing the world of work as we know it. Now Co-Founder of HappyHQ; a culture consultancy, Janine has a background ...
Ecosystems Unleashed: The power of partnerships
23 Apr 2024
Contributed by Lukas
Send us a text Ecosystems are on the rise across the industry right now, so on this week's episode of Marketing in the Madness, host Katie Street we...
FLC: The Magic Happens with Flexibility with Janine Jacobs #BONUS
16 Apr 2024
Contributed by Lukas
Send us a text This week's Female Leadership Content brings to the forefront, the fabulous Janine Jacobs who is changing the world of work as we know ...
FLC: Its Time To Lose The Stigma with Charlotte Todd #BONUS
09 Apr 2024
Contributed by Lukas
Send us a text In this episode of Marketing in the Madness, Katie dives into another powerful discussion on the need for not only equality and inclusi...
From Catwalks to Kilowatts: British Gas’ Bold Digital Retail Transformation with Director of Marketing, Ecom & Strategy, Charlotte Todd #36
02 Apr 2024
Contributed by Lukas
Send us a text Charlotte Todd is lighting a fire under British Gas! 🔥(pun intended…) 😉 This fashion-marketing powerhouse with the likes of Net...
FLC: From Young Minds to Tech Giants: Building a Female-Friendly Future In Technology with Richard Surman #BONUS
26 Mar 2024
Contributed by Lukas
Send us a text Welcome back to another exciting bonus episode of Marketing in the Madness, where we delve into transformative journeys and pioneering ...
Beyond the Checkout: Driving Tech Transformation in Retail with Crew Clothing Company’s Head of IT, Richard Surman #35
19 Mar 2024
Contributed by Lukas
Send us a text Forget what you know about shopping - this tech leader is changing the retail landscape for good! 🛍️ Driving Transformation using...
FLC: Empowering Voices: The Vital Role of Male Allies in Gender Equality, Serge Albohayre #BONUS
12 Mar 2024
Contributed by Lukas
Send us a text In this week's bonus episode of MITM, we dive deep into the conversation of gender equality within the tech industry, a realm where cha...
The Human Touch: Emotion-Led B2B Marketing with Apply Digital’s, Head of Partnerships & Biz Dev, Serge Albohayre #34
05 Mar 2024
Contributed by Lukas
Send us a text Behind every company logo and corporate brand are real people with genuine emotions, aspirations and concerns 👥 By tapping into em...
FLC: Men vs Women // The Importance of Allyship with CMO at Exclaimer, Carol Howley #BONUS
27 Feb 2024
Contributed by Lukas
Send us a text We’re back with the second installment of our BRAND NEW podcast partnership with MAD//Fest Female Leaders Club! And it is getting ...
From Inbox to Impact: Leveraging email signatures for B2B success with Exclaimer Global Chief Marketing Officer, Carol Howley #33
20 Feb 2024
Contributed by Lukas
Send us a text 📩 Did you know that while 68% of marketers actively engage in email marketing campaigns, only half have ever considered harnessing t...
FLC: The Need for Advocates with Contentstack & MACH Alliance’s Jasmin Guthmann #BONUS
13 Feb 2024
Contributed by Lukas
Send us a text Drum-roll please. Introducing our brand new FLC podcast episodes - Female Leader's Club that is! Crafted by the ingenious minds behi...
Why Digital Needs To Get Flexible with Contentstack & MACH Alliance’s Jasmin Guthmann #32
06 Feb 2024
Contributed by Lukas
Send us a text Embracing technology in marketing is no longer a choice - it's a necessity! 💥 For marketers hungry to embrace technology this latest...
AI: The End of The Beginning - LIVE with E.ON Next Head of Digital, Creed Fragrances Global Digital Director & Contentful Senior Director #31
30 Jan 2024
Contributed by Lukas
Send us a text Marketing in the Madness is back LIVE in London with a panel of industry leaders on the frontlines of the AI revolution! Let’s give a...
Purpose VS Profit: How to drive real growth with Ecomm Fashion & Gambling Head of Marketing, Laricea Ioana Roman-Halliday #30
23 Jan 2024
Contributed by Lukas
Send us a text This week Katie welcomes the dynamic Laricea Ioana Roman-Halliday to the “Marketing In the Madness” hot seat 🔥 Laricea is a seas...
The LinkedIn Growth Tactics You Need In 2024 with Luan Wise, Social Media Consultant, Trainer & Author #29
09 Jan 2024
Contributed by Lukas
Send us a text Ready to Level-up your LinkedIn Strategy in 2024? 🚀 Buckle up for an exhilarating ride as Marketing In the Madness brings you a true...
Brave Voices. Bold Moves. Women Pioneering the Marketing Revolution. An Exclusive Collab with MAD//Fest #28
13 Dec 2023
Contributed by Lukas
Send us a text Brave Voices. Bold Moves. Introducing the women pioneering the marketing revolution. 💪 Calling all female leaders. This one's for ...
How to Level Up Your MarTech Game with Charles Bell, Senior Director of Solution Engineering EMEA at Contentful #27
05 Dec 2023
Contributed by Lukas
Send us a text It is no secret that lots of marketers have been using AI to help with content generation. (I mean, you’ve only got to take a look on...
Why LinkedIn is the Key to Winning Your Next Client with Anthony Leung, Founder of Mean Write Hook #26
21 Nov 2023
Contributed by Lukas
Send us a text Why LinkedIn is the Key to Winning Your Next Client! We've teamed up with the brilliant Anthony Leung, founder of Mean Write Hook, Link...