Marketing Mantra
Episodes
Ep. #30 - This Month in Social Media [August 2019 Edition]
30 Aug 2019
Contributed by Lukas
In episode 30 of the Marketing Mantra podcast, I'll be discussing the top 3 social media news stories in August 2019. From Tumblr getting sold t...
Highlight: Matthew Woodward on Creating Content That Ranks Well in Google Search Results
28 Aug 2019
Contributed by Lukas
This is a highlight from Ep. #29: 3 Effective Link Building Strategies (That Anyone Can Use) — with Matthew Woodward. In this segment, Woodward expl...
Highlight: A Sneaky Trick to Improve Your Facebook Ad Relevance Score
26 Aug 2019
Contributed by Lukas
This is a highlight from Ep. #28: The Art of Paid Content Promotion — with Daniel Daines-Hutt. Tune in to the full episode to get more actionable ti...
Highlight: Is Link Building Overrated?
23 Aug 2019
Contributed by Lukas
This is a highlight from Ep. #29: 3 Effective Link Building Strategies (That Anyone Can Use) — with Matthew Woodward. Tune in to the full episode to...
Ep. #29 - 3 Effective Link Building Strategies (That Anyone Can Use) w/ Matthew Woodward
21 Aug 2019
Contributed by Lukas
In this episode, I'll be joined by Matthew Woodward, a marketing thought leader who’s considered a leading authority in SEO. Matthew was a great inf...
Ep. #28 - The Art of Paid Content Promotion w/ Daniel Daines-Hutt
27 Jul 2019
Contributed by Lukas
In this episode, I'll be joined by Daniel Daines-Hutt from AmpMyContent (https://www.ampmycontent.com). Dan is a self-confessed marketing nerd who tea...
Ep. #27 - Everything You Need to Know About Facebook's Libra Cryptocurrency
01 Jul 2019
Contributed by Lukas
In episode 27 of Marketing Mantra, I share my thoughts on Facebook's new cryptocurrency, Libra, and how the social media giant aims to revolutionize t...
Ep. #26 - How to Audit Your Marketing Team's Productivity w/ Vlad Calus from Planable
17 Jun 2019
Contributed by Lukas
In this episode, I'll be joined by Vlad Calus, co-founder of Planable — an incredible tool that I recommend — and he'll talk about auditing your m...
Ep. #25 - Growth Cave Founder Lucas Lee-Tyson Interview: How to Use Facebook Ads to Double Your Email List
10 Jun 2019
Contributed by Lukas
When it comes to advertising on social media, most marketers prefer Facebook ads as their platform of choice. Serving over 1 billion users every month...
Ep. #24 - Startup Culture Series: The Unique Case of Zappos
06 Jun 2019
Contributed by Lukas
We are so excited to launch a new series at Marketing Mantra called the "Startup Culture Series" — where we'll focus on unique case studies and shar...
Ep. #23 - Thoughts on Apple Shutting Down iTunes
05 Jun 2019
Contributed by Lukas
In this episode, I share my thoughts on Apple's decision to shut down iTunes and break it down into 3 standalone apps — Apple Music, Apple Podcasts,...
Ep. #22 - A Facebook Marketing Secret No One is Talking About
31 May 2019
Contributed by Lukas
In this episode, I reveal a Facebook Marketing secret no one is talking about. Learn this secret to gain a competitive edge and craft an effective Fac...
Ep. #21 - 3 Best WordPress Plugins to Double Your Site Traffic
23 May 2019
Contributed by Lukas
Would you like to drive more traffic to your WordPress site? Then this episode is for you! WordPress is the most popular content management system (CM...
Ep. #20 - How to Boost Your Affiliate Income w/ Ilya Lyubimov from SEMrush
02 May 2019
Contributed by Lukas
In this special episode of Marketing Mantra, I talk to our podcast's very first guest, Ilya Lyubimov. Ilya is an affiliate manager of the SEMrush Affi...
Ep. #19 - Google+ is Back (But Probably Not the Way You Think)
15 Apr 2019
Contributed by Lukas
Google+ is back in an all new avatar. In this episode, I talk about Google's surprising new decision to revive the failed social network as an enterpr...
Ep. #18 - Instagram's Latest Feature Transforms It Into a Shopping App
30 Mar 2019
Contributed by Lukas
In this episode, I discuss Instagram's latest feature that's going to enable users to shop within the app without ever having to leave it. This new fe...
Ep. #17 - A Rookie SEO Mistake that is Costing You Traffic (And How to Fix It)
19 Mar 2019
Contributed by Lukas
In this episode, I reveal a rookie SEO mistake that's costing you massive search traffic. Find out what that mistake is and how you can go about fixin...
Ep. #16 - DuckDuckGo Hits 1 Billion Monthly Searches (Should Google Be Concerned?)
08 Feb 2019
Contributed by Lukas
Do you use the privacy-focused search engine DuckDuckGo? In this episode, I talk about DuckDuckGo's new milestone and its implications on Google...
Ep. #15 - The Number 1 Reason Why People Are Leaving Your Website (and Never Returning)
04 Feb 2019
Contributed by Lukas
In episode 15 of the Marketing Mantra podcast, I reveal the number 1 reason why people are leaving your website and never returning. If you’d like t...
Ep. #14 - Is It Worth Spending Money on Bing Ads?
30 Jan 2019
Contributed by Lukas
Do you rely on PPC ads to drive traffic to your website? When it comes to PPC ads, most marketers don’t go beyond investing in Google ads. Bin...
Ep. #13 - How to Recover from a Google Panda Penalty
26 Jan 2019
Contributed by Lukas
Google Panda was one of the most important algorithm updates from Google which completely changed the SEO landscape forever. It still continues to inf...
Ep. #12 - Snapchat has the Happiest Users (according to Snapchat)
19 Jan 2019
Contributed by Lukas
In episode #12 of Marketing Mantra, I talk about a new Snapchat-commissioned social media study that reveals Snapchat has the happiest users. Are the ...
Ep. #11 - The One Instagram Tool You Have to Use to Drive Traffic and Conversions
09 Jan 2019
Contributed by Lukas
If you've used Instagram for marketing, then you'd know one of the major challenges on the platform is to drive traffic to your website. Instagram's '...
Ep. #10 - How Long Should Your Blog Post Be?
07 Jan 2019
Contributed by Lukas
In episode #10 of the Marketing Mantra podcast, I answer the all-important question—How long should your blog post be? Plus, I also reveal a tool th...
Ep. #9 - One Simple (Yet Super Effective) Way to Get More Twitter Followers
17 Dec 2018
Contributed by Lukas
One of the greatest challenges on Twitter, as with any major social media platform, is to get relevant followers. That’s why I’m going to reveal a...
Ep. #8 - The One SEO Tool You Aren’t Using (But Should)
20 Nov 2018
Contributed by Lukas
In episode #8 of the Marketing Mantra podcast, I talk about the one SEO tool you aren't using, but should. Find out which tool you should be using to ...
Ep. #7 - Top 5 Productivity Tools for Entrepreneurs
10 Nov 2018
Contributed by Lukas
In episode #7 of the Marketing Mantra podcast, I talk about top 5 productivity tools for entrepreneurs. -=-=-=-=- Tools discussed in the episode...
Ep. #6 - Thoughts on Google+ Shutting Down
09 Oct 2018
Contributed by Lukas
Google is finally pulling the plug on Google+. In this episode, I share my thoughts on Google+ shutting down and its implication for social media mark...
Ep. #5 - A Simple SEO Hack to Get High Quality Backlinks
09 Oct 2018
Contributed by Lukas
In episode #5 of the Marketing Mantra podcast, I’ll be talking about a simple SEO hack you can use to build high-quality backlinks. -=-=-=-=- ...
Ep #4: 5 Impressive Marketing Tools You May Not Have Heard Of
18 Sep 2018
Contributed by Lukas
In episode #4 of the Marketing Mantra podcast, I’ll be talking about 5 impressive marketing tools you may not have heard of. These tools are highly ...
Ep #3: Top 5 SEO News Stories in August 2018
27 Aug 2018
Contributed by Lukas
In this episode of the Marketing Mantra podcast, I talk about the top 5 SEO news stories in August. If you missed any of the important SEO scoop from ...
Ep #2 - Instagram IGTV: 7 Tips to Optimize Your Videos
09 Aug 2018
Contributed by Lukas
In this episode of the Marketing Mantra podcast, I talk about Instagram IGTV, a new feature from Instagram that allows you to upload long-form vertica...
Ep #1 - 3 Best Podcasts for Entrepreneurs and Marketers
02 Aug 2018
Contributed by Lukas
With tons of business podcasts on iTunes, Google Play, & Spotify, it can sometimes be overwhelming for marketers to keep track of all of them. So ...