Marketing O'Clock - Digital Marketing News
Episodes
Insta Carte Blanche - Ep. 62
22 Mar 2019
Contributed by Lukas
This week in digital marketing news, Instagram becomes an online shoppers paradise (designer litter boxes and all), Facebook takes action against &nbs...
Off The Clock: Eric Enge
19 Mar 2019
Contributed by Lukas
Beginning as an engineer, Eric Enge slowly found his way into the world of SEO. Learning from his family of university professors, Eric developed an e...
Actionable New Metrics For Facebook Ads - Ep. 61
15 Mar 2019
Contributed by Lukas
Today, Greg and Jess broke down the granular new metrics that Facebook is releasing, talked about a new Google Core Update - aka the Core March ...
Deep Dive: Facebook’s Campaign Budget Optimization Migration
12 Mar 2019
Contributed by Lukas
We've got major news. Well, technically Facebook has major news. In a few short months, you will no longer be able to set budgets at the ad set level ...
Picture This: Google Images Adds Ads - Ep 60
08 Mar 2019
Contributed by Lukas
On today's show we cover Ads in Google Images (!), new Pinterest Catalogs & Shopping functionality and an upgrade to offers in Google My Business....
Off the Clock: Joe Martinez
05 Mar 2019
Contributed by Lukas
Joe Martinez’s digital marketing story began with him working his dream job as a professional radio DJ. Today, Joe is the Director of Client Strateg...
Video Plays Its Way Into Google Responsive Display Ads - Ep. 59
01 Mar 2019
Contributed by Lukas
Today, Greg and Jess covered (really) big news about video becoming available on the Google Display Network, as well as the impending death of Google’...
Deep Dive: Pay for Conversions in Google Ads
26 Feb 2019
Contributed by Lukas
Listen in as Greg and Jess walk you through pay for conversions in Google Ads. Learn the 6 W's of PFC; who, what, where, when, why, and wow! And more ...
Even more Google My Business innovation - Ep. 58
22 Feb 2019
Contributed by Lukas
In this week's Marketing O'Clock, Greg and Jess talked about even more Google My Business innovation, covered the shocking news that digital is here t...
Off The Clock: Rae Dolan
19 Feb 2019
Contributed by Lukas
Rae Dolan is the co-founder of PushFire, co-owner of AMI House Buying, co-owner of AMI Investments, and a real estate agent living out her passion. Sh...
Google Assistant Ad Delivery - Ep. 57
15 Feb 2019
Contributed by Lukas
Google Assistant plays with the idea of delivering ads in their results, Linkedin looks to the future of video, and Reddit Ads expand on their perform...
Deep Dive: Reddit Ads Updates
12 Feb 2019
Contributed by Lukas
The first Reddit Ads update of 2019 is here and Greg and Jess have a few thoughts about it. Reddit has expressed their interest in offering more optio...
Facebook Ad Targeting - Ep. 56
08 Feb 2019
Contributed by Lukas
Facebook ads introduces an updated house income targeting option, budget optimization moves to the campaign level, and a new ‘why am I seeing this’...
Off The Clock: Jon Henshaw
05 Feb 2019
Contributed by Lukas
When the internet started to take off, Jon Henshaw was presented with an interesting opportunity. And, if he's learned one thing, it's to always take ...
Facebook, Instagram, Whatsapp messengers integrated - Ep. 55
01 Feb 2019
Contributed by Lukas
Facebook, Instagram, Whatsapp messengers integrated together in Zuckerberg's big plans for the future, Search Console has some new updates, and Google...
Deep Dive: Google Responsive Display Ads
29 Jan 2019
Contributed by Lukas
Our second episode of Deep Dive is here. In this new Marketing O’Clock segment, Greg and Jess choose any topic from our weekly show to tell you ever...
Reddit Ads Updated - Ep. 54
25 Jan 2019
Contributed by Lukas
On this weeks episode, we obsess over the Reddit Ads update, we look into the data behind Google’s “Monopoly”, we see how Linkedin’s new inter...
Off The Clock: Akvile DeFazio
22 Jan 2019
Contributed by Lukas
Our second episode for Off The Clock, a new Marketing O’Clock segment where Greg interviews top leaders in the digital #marketing industry, is joine...
Newspack by Google launched - Ep. 53
18 Jan 2019
Contributed by Lukas
Newspack by Google launched for local and small newsrooms, Amazon Sponsored Product Ads get new bidding, Twitter sees color-coded Tweets in a new beta...
Deep Dive: 2019 Digital Marketing Trends
15 Jan 2019
Contributed by Lukas
Responsive ads, video ads, Google custom intent audiences, and Facebook creative hub: these are just a few of what to watch out for in digital marketi...
Repost Instagram On Multiple Accounts - Ep. 52
11 Jan 2019
Contributed by Lukas
Instagram repost capability was added this week so users can now regram simultaneously on multiple accounts and Google search results were manip...
Off The Clock: Casie Gillette
08 Jan 2019
Contributed by Lukas
This is the first episode for Off the Clock, a new Marketing O’Clock segment where Greg interviews top leaders in the digital marketing industry.&nb...
Facebook CTA Stickers Added in Stories - Ep. 51
04 Jan 2019
Contributed by Lukas
Facebook CTA stickers are added to their stories feature, directing users to ‘shop now,’ ‘get directions.’ ‘book now,’ and ‘call now.’...
Instagram Update Changes Scrolling Direction - Ep. 50
28 Dec 2018
Contributed by Lukas
An Instagram update momentarily changed the direction of scrolling in user’s feeds from up and down to side to side, Bing’s criteria for the close...
Pay For Conversions in Google Ads – Ep. 49
21 Dec 2018
Contributed by Lukas
Pay for conversions bidding is added in Google Display campaigns, Facebook partners had access to reading, writing, and deleting messages, and Faceboo...
Facebook Search Ads Are Back - Ep. 48
14 Dec 2018
Contributed by Lukas
Microsoft announces Clarity - a new web analytics tool that provides insights into user behavior, Facebook is relaunching search ads (with very specif...
Tumblr’s New Policy & Marketing – Ep. 47
07 Dec 2018
Contributed by Lukas
What does Tumblr's new policy mean for digital marketing? This week's digital marketing news includes this as well as the Quora hack, Google's announc...
Join The Facebook Watch Party - Ep. 46
30 Nov 2018
Contributed by Lukas
Today on Marketing O’Clock we talked about Facebook Watch parties rolling out to everyone, how Facebook is allowing digital marketers and publishers...
Bing... Expanding Your Expanded Text Ads & Much More - Ep. 45
21 Nov 2018
Contributed by Lukas
Today on Marketing O'Clock we talked about the big Bing ad change, comments/reviews in Google Search, Snapchat's New eCommerce Channel & more! & lots ...
Your New Tool To Help Build a More Modern Website & Much More – Ep. 44
16 Nov 2018
Contributed by Lukas
Today on Marketing O'Clock we talked about LinkedIn Pages refresh, new shopping features on Instagram, the evolution of Google My Business & lots more...
Advanced Analytics for Facebook & Insta - Marketing O'Clock Ep. 43
09 Nov 2018
Contributed by Lukas
More analytics coming to Facebook & IG along with with lots of Bing Ads changes. This week Greg & Jess cover this plus new Pinterest Ad units, double ...
Save Your Organic Traffic - Marketing O'Clock Ep. 42
02 Nov 2018
Contributed by Lukas
Today we talk about no CTR google results, new Hotel Listings and why you may be next. We discovered more about Google Discover, talked about cheese p...
New Audience Targeting On Bing, Facebook Attribution & Much More - Marketing O'Clock Ep. 41
26 Oct 2018
Contributed by Lukas
This week we cover Bing and LinkedIn's new audience targeting for Bing search ads, Facebook's attribution model and reporting and much more! Check out...
New Product Pins On Pinterest, Facebook Portal Data Collection & Much More – Marketing O’Clock Ep. 4
19 Oct 2018
Contributed by Lukas
Must Read Marketing Article Of The Week: • 2018 Search Market Share: Myths vs. Realities of Google, Bing, Amazon, Facebook, DuckDuckGo, & More by Ra...
New Google Home Hub, Consumers Say 'Bye' To Google+ & Much More -Marketing O'Clock Ep39
12 Oct 2018
Contributed by Lukas
Must Read Marketing Article Of The Week: • How To Audit & Validate Accelerated Mobile Pages (AMP) by ScreamingFrog What we've got lined up for this...
50 Million Facebook Users Hacked, New YouTube Ad Capabilities & Much More - Marketing O'Clock Ep. 38
05 Oct 2018
Contributed by Lukas
Must Read Marketing Article Of The Week: • Do Twitter Ads Really Work? A Surprising Experiment: 17.2 Million Views From a Single Twitter Thread by A...
Google’s Big 20th Birthday Roadmap & Much More – Marketing O’Clock Ep. 37
28 Sep 2018
Contributed by Lukas
We celebrate Google’s 20th Birthday today by giving you the recap of their birthday Roadmap and even more news from the #digitalmarketing world this...
New Bing Machine Learned Insights, Instagram Tests No Hashtags & Much More - Marketing O'Clock 36
21 Sep 2018
Contributed by Lukas
What we've got lined up for this week's main Marketing O'Clock news: • Google is giving up some control of the AMP format • Introducing Bing AMP v...
Release Of LinkedIn Dynamic Ads, Google Responsive Display Ads & Much More - Marketing O'Clock 35
14 Sep 2018
Contributed by Lukas
On today's episode we cover: Must Read Marketing Article Of The Week:⠀ • Exploring Google’s New Carousel Featured Snippet by The STAT Team⠀ ⠀...
Google's Exact Match Expands Again, New Search Console Is Out Of BETA & More - Marketing O'Clock 34
07 Sep 2018
Contributed by Lukas
Must Read Marketing Article Of The Week: • How to Create Category Pages That Rank + Convert 10x Higher by Cyrus Shepard What we've got lined u...
Introduction Of Ad Strength, Facebook's New Pixel For Groups & More - Marketing O'Clock Ep.33
31 Aug 2018
Contributed by Lukas
Jam packed episode this week, here's what we cover: - Google Ads introduces ‘ad strength’ indicator & reporting for responsive search ads - Faceb...
Google Ads 3rd Headline Added, Easier Search Console Access & More - Marketing O'Clock Ep.32
24 Aug 2018
Contributed by Lukas
Watch this episode of hashtag#MarketingOClock with Greg Finn and Jess Budde to get your weekly dose of the biggest news from the hashtag#digitalmarket...
“New” Search Console Features, Optimize For Conversions On Quora & Much More – Marketing O’Clock Ep. 31
17 Aug 2018
Contributed by Lukas
Join Greg Finn and Jess Budde to get your weekly dose of the biggest news from the #digitalmarketing industry this week. From “new” Search Console...
Google "Medic" Results + Major Google Ads Opportunities & More - Marketing O'Clock Ep.30
10 Aug 2018
Contributed by Lukas
Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about the new Medic! Google update, what you need to know about ...
Google "Simplifies" Targeting Controls For Mobile, New Bing Bid Strategies & More -Marketing O'Clock
03 Aug 2018
Contributed by Lukas
Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about Major updates this week from Google, Bing and more! Google...
Make Sure Your Site Is Secure, New Google Assistant Features & Much More! - Marketing O'Clock
27 Jul 2018
Contributed by Lukas
Do you know what time it is? It’s Marketing O’Clock with Greg Finn and Jess Budde. Watch this episode to get your weekly dose of the biggest news ...
New Facebook Ads Manager Feature, Google Posts "Call Now" CTA & More! - Marketing O'Clock
20 Jul 2018
Contributed by Lukas
Join Greg Finn and Jess Budde on this week's episode of #MarketingOClock as they talk about updates on Facebook Ads Manager making ad creation easier ...
Google Announces Machine Learning Initiatives, AR Facebook Ads & More! - Marketing O'Clock
13 Jul 2018
Contributed by Lukas
☆ ATTENTION ☆ Major #digitalmarketing industry news this week! Join Greg Finn and Jess Budde on #MarketingOClock as they talk about updates like n...
Facebook Platform Update, Major Snapchat Ads Manager Updates & more! - Marketing O'Clock
06 Jul 2018
Contributed by Lukas
Watch this week’s episode of Marketing O’Clock and join Greg Finn and Cole Soldwisch today July 6th, 2018, as they give you the rundown on some of...
AdWords gets a rebrand, a Search Console U'RL going to love & more! - Marketing O'Clock
29 Jun 2018
Contributed by Lukas
Do you want to know what’s new in the digital marketing industry this week? Join Greg Finn and Jess Budde while they talk about big changes to AdWor...
New Advertising Features On Google, Shop On Instagram Stories & More! -Marketing O'Clock
20 Jun 2018
Contributed by Lukas
Do you find yourself wishing there was a source where you could hear all the digital marketing news from the past week? Well, you’re in luck! On Mar...
Apple Expands Advertising Business, Facebook Removes Trending & Much More! -Marketing O'Clock
20 Jun 2018
Contributed by Lukas
Join us on Marketing O'Clock, where Greg Finn and Jenn Kaite give you this week's digital marketing news rundown LIVE from Cypress North! With news fr...
New Bing In-Market Audiences, Google Feed Ads & More! -Marketing O'Clock
20 Jun 2018
Contributed by Lukas
Our marketers Greg Finn and Cole Soldwisch are back again this week to update you on all the digital marketing news that has been announced! We have n...
PayPal & Google Team Up, Facebook Adds Home Services & More! - Marketing O'Clock
20 Jun 2018
Contributed by Lukas
We have a ton of stories for you on this episode of Marketing O'Clock! We have our marketers Greg Finn and Cole Soldwisch giving you the rundown on al...
The Length of Meta Descriptions, Amazon Remarketing & More - Marketing O'Clock
20 Jun 2018
Contributed by Lukas
On today's episode of Marketing O'Clock, Greg Finn and Jess Budde will cover all the major updates that happened this week in the Digital Marketing In...
NEW Responsive Ad Format For Search, Instagram Business Features & More! - Marketing O'Clock
20 Jun 2018
Contributed by Lukas
We have a lot to cover this week on Marketing O'Clock and our marketers Jess Budde and Jenn Kaite are going to give you the rundown on all of this wee...
New YouTube Device Type, New Facebook Analytics & More! - Marketing O'Clock
20 Jun 2018
Contributed by Lukas
Are you looking for a recap of all the digital marketing news of the week? Well, you're in luck! Our marketers, Greg Finn and Cole Soldwisch are here ...
Facebook Targeting Updates, GDPR, Google Algorithm Update & More! -Marketing O'Clock
20 Jun 2018
Contributed by Lukas
On this episode of Marketing O’Clock, Greg Finn and Jess Budde come at ya LIVE from The Cypress North Studios to give you the rundown on the digital...
AdWords Released "Outstream" Video Ads, New Facebook Video Format & More! -Marketing O'Clock
20 Jun 2018
Contributed by Lukas
We have Greg Finn and Cole Soldwisch giving you this weeks rundown of all the digital marketing news. They share updates from Google’s new “outstr...
Facebook Makes Ads More Transparent, Bing Adds Price Extension & Much More! Marketing O'Clock
20 Jun 2018
Contributed by Lukas
This week on Marketing O’Clock we GO LIVE! We have Jess Budde & Greg Finn giving you the rundown of all the digital marketing news of the week! In t...