Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

#125: You don't need to write anything to grow your email list with blog content

22 Jun 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I grow my email list with blog content, content repurposing, ...

#124: How to turn 12 old podcast episodes into a 6-month lead system (without recording anything new)

15 Jun 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how to turn 12 old podcast episodes into a six-month lead generat...

#123: What happens when your ideal client searches for help on Google and doesn't find you

08 Jun 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the invisible coach problem and why creating more content isn’t...

#122: How blog content makes your Facebook ads cheaper (and why this matters)

01 Jun 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how strategic blog content can support your Facebook ads, warm up...

#121: The 2–3 Authority Topics Strategy (And How It Changes Everything)

25 May 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why random blog content keeps coaches invisible and how choosing ...

#120: Why show notes aren't doing what you think they're doing (and what to do instead)

18 May 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why traditional podcast show notes and copied transcripts aren’...

#119: What Happens in Your First 30, 60, and 90 Days Inside Blog Traffic Machine

13 May 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into what a strategic 90-day blog system really looks like and how coa...

#118: Should you be using AI on your blog?

11 May 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I use AI for blogging without losing brand voice, SEO value, ...

#117: Why Repurposing Your Podcast Is the Fastest Way to Generate Leads That Compound Every Month

05 May 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why podcast-to-blog repurposing is one of the smartest evergreen ...

#116: How to write a high-converting blog post in under 1 hour

27 Apr 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I write a high-converting blog post in under an hour using a ...

#115: SEO Isn't Complicated — Here's Why It Feels That Way (And How It Actually Works)

20 Apr 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into what SEO really is, why it is not as technical as it seems, and h...

#114: Your Instagram Posts Disappear (And What to Do Instead)

13 Apr 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I use compounding content, blog SEO, and evergreen marketing ...

#113: Do You Need a Big Audience to Start a Blog?

06 Apr 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why you do not need a big audience to start a blog and what actua...

#112: 6 Spicy Questions I Get Asked About Blogging for Your Business (AMA)

30 Mar 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into your biggest blogging questions—from how many blog posts you re...

#111: Why most coaching blogs don't work

23 Mar 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why most coaching blogs fail to generate traffic, leads, and sale...

#110: How to Have a More Profitable Launch With Less Than 20 Blog Posts

16 Mar 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I use fewer than 20 strategic blog posts to create a more pro...

#109: How to get your website to show up in ChatGPT

11 Mar 2026

Contributed by Lukas

Today, we delve into how I use AI SEO, blog strategy, and website structure to help my content show up in ChatGPT, Google, and other AI search engines...

#108: Is SEO Still a Good Strategy to Use in 2026?

02 Mar 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into whether SEO is still worth it in 2026, if AI has killed blogging,...

#107: How to Turn 1 Podcast Episode Into Never-Ending Leads

23 Feb 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how to turn one podcast episode into a never-ending lead generati...

#106: 3 Genius Advanced Ways to Leverage Your Coaching Blog (For MORE Income!)

20 Feb 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into three genius ways to leverage your coaching blog beyond just lead...

#105: Your 2026 Website Content Plan

12 Jan 2026

Contributed by Lukas

Today, we delve into what a smart 2026 website content plan actually looks like and why your website should be your most powerful evergreen marketing ...

#104: 5 Ways I'm Protecting My Business When I’m Tired, Emotional, or Overwhelmed

05 Jan 2026

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I separate my emotions from my business so it can still run, ...

What’s Next: Retiring Offers, Simplifying, and Building the 2026 Business Model

25 Dec 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the specific behind-the-scenes plan for what’s next in my busin...

#102: How I'm Rebuilding a Business That Feels More Like Me

21 Dec 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into what it really looks like to rebuild a business after rest, ident...

#101: The Return: Rest, Rebuild & Realign (Season Two!)

18 Dec 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into my return after 11 months offline and why stepping away from my b...

I'm retiring my most POPULAR course!!

28 Nov 2025

Contributed by Lukas

GET Passive Profit With Pinterest (final chance)⁠*December 5th 11:59pm, the sales page will disappear 🪄Welcome to another episode of the Marketin...

#100. 3 Biggest Coaching Blog Mistakes

27 Jan 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! Can you believe we’ve hit 100 episodes? 🎉I’m beyond grateful for your support a...

#99. How to Get AT LEAST 1 New Lead Everyday With a Blog Funnel

20 Jan 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! Today, I’m diving into the simple yet powerful strategy of using a blog funnel to ad...

#98. How to Manage Your Blog in Only 2 Hours Per Week With No Team

13 Jan 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! If the thought of managing a blog feels overwhelming, this episode is for you. I’m s...

#97. The 2025 Blog Strategy for Coaches, Course Creators and Service Providers

06 Jan 2025

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! Today, we delve into the essential blog strategies for 2025 that coaches, course creat...

#96. The 5 Types of Blog Posts To Create For More Email Leads And Sales

15 Dec 2024

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! Today, we’re diving into the top 5 blog post types every coach, course creator, and ...

#95. 3 Quick Blog Tweaks You Can Make Today For Better Results

09 Dec 2024

Contributed by Lukas

oday, I’m sharing three simple yet powerful blog tweaks that can boost your conversions and results immediately. Whether you want to grow your email...

#94. How To Use Your Blog For Your 2025 Launches

02 Dec 2024

Contributed by Lukas

Today, I’m sharing how to leverage your blog to drive success in your 2025 launches. Whether you’re running live launches, evergreen launches, or ...

#93. 4 Things You Don't Need To Have a Successful Coaching blog

25 Nov 2024

Contributed by Lukas

Today, we dive into the biggest misconceptions about what it takes to run a successful coaching blog. If you've ever felt overwhelmed by the pressure ...

#92. I Moved Away From Kajabi

18 Nov 2024

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! Today, I’m sharing an exciting update about a big change in my business. After much ...

#91. A Raw and Real Business Break: What Happened & Personal Updates

11 Nov 2024

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! After a much-needed two-month break, I'm back, and today’s episode is all about the ...

Quick pod Update 🎙️

22 Aug 2024

Contributed by Lukas

Sharing a podcast update with you all! 📨 JOIN MY EMAIL LISTEmail me [email protected]♻️ APPLY FOR THE VIP DAY📌 JOIN PASSIVE PROF...

#90. How To Craft High-Converting Emails

19 Aug 2024

Contributed by Lukas

Today, we delve into the secrets of creating email content that doesn't just reach inboxes but converts readers into buyers. This episode is the perfe...

#89. Building an Engaging Email List

12 Aug 2024

Contributed by Lukas

In today’s episode, I'm excited to dive into how you can build an engaged email list. This is episode two of a three-part series on email marketing....

#88. How I Finally Got Consistent with Sending Emails

05 Aug 2024

Contributed by Lukas

Today, I’m excited to announce a three-part podcast series all about email marketing. This is the first episode of the series, where we’ll dive in...

#87. Feeling Burned Out by Marketing? Here’s 3 Easy Next Steps

29 Jul 2024

Contributed by Lukas

Today, we delve into feeling burned out by marketing and how to overcome it with three easy steps. Learn how to manage burnout while maintaining your ...

#86. How to Write Blog Content That Doesn’t Feel Salesy or Robotic

22 Jul 2024

Contributed by Lukas

Today, we delve into how a blog can help you diversify your coaching income. Learn how to leverage your blog to create multiple income streams, reduce...

#86. A Blog Will Help Diversify Your Coaching Income

15 Jul 2024

Contributed by Lukas

Today, we delve into how to write blog content that doesn’t feel salesy or robotic. Learn how to create engaging, natural-sounding content that show...

#84. How to Balance Your Coaching Business and Blogging

08 Jul 2024

Contributed by Lukas

Today, we dive into how to balance your coaching business while maintaining a successful blog. As a busy coach, the idea of adding blogging to your to...

#83. How to Make Sure That a Blog Will Work for Your Niche

01 Jul 2024

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how you can make sure that a blog will work for your niche. This ...

#82. What If Your Blogs Have Never Worked to Bring Leads or Sales Before?

20 Jun 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast, we dive deep into why your blog might not be bringing in new leads and sales, even if you've been...

#81. How to Have a Blog if You Don’t Like Writing or Want to Write a Lot of Them

19 Jun 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast we delve into how you can maintain a blog even if you don't enjoy writing or prefer not to write n...

#80: Uh Oh, It’s Day 2 of My Launch And I’m Stuck in Bed

18 Jun 2024

Contributed by Lukas

Welcome to another episode of the Marketing that leads podcast. This is the most imperfect episode I've ever recorded, in fact I recorded this from my...

#79: Add $1000 in Monthly Recurring Revenue With Evergreen Blog Content

18 Jun 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast, we're diving into how you can add $1,000 in monthly recurring revenue to your coaching business u...

#78: A Blog Helps You Stay Visible and Make Money (Even Through Slow or Tough Times)

17 Jun 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast I talk about how a blog helps you stay visible, even when you're going through a slow season or a ...

#77. How Long Does a Blog Take to Give you Results Like Leads and Income

10 Jun 2024

Contributed by Lukas

#77 - How long does a blog take to give you results like leads and income?In this episode of the Marketing That Leads Podcast I touch on how long...

#76. The Unexpected Pivot of my Business

03 Jun 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast we delve into my recent autoimmune diagnosis and how it has transformed my business and made me ma...

75. My Autoimmune Diagnosis and What it Means For My Business

27 May 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast we delve into a personal story about my recent autoimmune diagnosis and what it means for my busin...

74. What to do if Your Blog is Not Seeing Results

20 May 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast we delve into what to do if your blog is not seeing results. Whether you're active or not, this ep...

73. The Ultimate Blog Strategy for Coaches That Drives Sales to Your Offers

13 May 2024

Contributed by Lukas

In this episode of the Marketing That Leads Podcast, we talk about the blog strategy for Coaches that drives sales to your offers. We talk about: Wh...

#72. 4 Steps to Creating a Quiz Lead Magnet In a Day

06 May 2024

Contributed by Lukas

In this episode, I discuss how to create a high-converting quiz in a day to boost lead generation and engagement in your business. Here's a sneak...

#71. How to increase your website traffic every month

29 Apr 2024

Contributed by Lukas

In this episode, I talk about how to increase your website traffic every month.The points we discuss:Learn how to create SEO-optimized evergreen blog ...

#70. What’s working on Pinterest in 2024

22 Apr 2024

Contributed by Lukas

In this episode, we chat about what's working on Pinterest in 2024.I cover:Discover how to create pins leading to evergreen blog content aligned with ...

#69. 6 Signs you Need Systems Desperately in Your Business

15 Apr 2024

Contributed by Lukas

In this episode, we delve into the systems you need desperately in your business. What we chat about:Learn why having systems in place is crucial...

#68. 3-Step Task Automator You’ll Learn in EASE Club

09 Apr 2024

Contributed by Lukas

In this episode, we chat about automations, specifically the three-step task automator you'll learn inside my new membership called EASE Club. He...

#67. Stay consistently organized in your business

01 Apr 2024

Contributed by Lukas

In this episode, we chat about how you can stay consistently organized in your business. You’ll hear about: Strategies to maintain organiz...

#66. You’ll Cap Your Client Load or New Course Students Without Systems

27 Mar 2024

Contributed by Lukas

In this episode, we dive into how lacking systems in your business can limit your client load or new course students. I cover:The importance of s...

#65. The 4 Step Framework That Allow You To Have An Easeful Business

18 Mar 2024

Contributed by Lukas

In this episode, we discuss the 4 step framework that allows you to automate your business to save time, and generate automated leads and sales. ...

#64. Save Your Team Up to 10 Hours Per Week

11 Mar 2024

Contributed by Lukas

In this episode, we discuss the benefits of tracking/categorising tasks, simplifying workflows, and delegating responsibilities so you can save time.W...

#63. BTS: How We Organise our Launches

04 Mar 2024

Contributed by Lukas

In this episode, I share insights on how to effectively organise and plan launches for bootcamp events or otherwise. We’ll focus on what systems I h...

#62. My Tech Stack: The 4 Programs We Use to Automate, Systemize and Simplify the Business

26 Feb 2024

Contributed by Lukas

In this episode, I give you my top tech programs that make my business automated, systemized, and simple. Steal my tech stack that’s designed to sav...

#61. This One Onboarding System Makes Me More Sales

19 Feb 2024

Contributed by Lukas

In this episode,we chat about the value of an onboarding system that will give you a massive amount of data to steer your business into getting more d...

#60. Do you need SEO to have a blog?

05 Feb 2024

Contributed by Lukas

In this episode, we question the importance of SEO in your blogging journey. Is it necessary? Will it make or break your business success? We’ll tal...

#59. BTS of a Real-Life 7-Figure Strategy that Helps You Hit Your Launch Goals (while taking 3 months off)

01 Feb 2024

Contributed by Lukas

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 4 of the ‘Skyrocket your Sales with Evergree...

#58. The Secret to Getting Your Evergreen Content in Front of Your Dream Leads Consistently Without SM

31 Jan 2024

Contributed by Lukas

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 3 of the ‘Skyrocket your Sales with Evergree...

#57. The 3 Types of Evergreen Content and the One That’ll Make You More Money for Longer (and is the least effort)

30 Jan 2024

Contributed by Lukas

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 2 of the ‘Skyrocket your Sales with Evergree...

#56. 5 Reasons Why Your Business Can’t Scale Without Evergreen Content

29 Jan 2024

Contributed by Lukas

It is Bootcamp week! This episode touches on the juicy details that will be discussed and taught in Day 1 of the ‘Skyrocket your Sales with Evergree...

#55. 7 Things That Evergreen Content Will Help You Achieve, Regain and Accelerate

22 Jan 2024

Contributed by Lukas

In this episode of our marketing podcast, we talk about the impact that evergreen content has on your business and life. We aim to make social media a...

#54. How to Create Magnetic Evergreen Content that Sparks Sales & Conversions

15 Jan 2024

Contributed by Lukas

In this episode of our marketing podcast, we focus on creating engaging evergreen content that drives sales and conversions. We get into WHY evergreen...

#53. Behind-The-Scenes Look at My Plan to Scale to 7-Figures

08 Jan 2024

Contributed by Lukas

In this episode of our marketing podcast, we discuss my business plan for scaling to 7 figures in 2024 and the importance of simplifying and pruning u...

#52. 2-Step Process to Know the ROI of your Content

25 Dec 2023

Contributed by Lukas

In this episode of our marketing podcast, we discuss how to calculate the Return on Investment (ROI) for your content marketing efforts. The discussio...

#51. 9 Ways I Make Money in my Business (Some You Have NEVER Heard Of)

18 Dec 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. I reveal the way I diversify my income in my business.I share valuable insights on div...

#50. My 2023 Launch Debrief Report (The ups, downs, lessons & moving forward)

11 Dec 2023

Contributed by Lukas

In this episode of the 'Marketing That Leads' podcast, I discuss the highlights and lowlights of my launch debrief report for 2023. I share my biggest...

#49. Why you Should Update your Blog Posts & How to do it Effectively

04 Dec 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why you should update your blog posts and HOW to do it. Special t...

#48. 3 Data Points You MUST Track in your Business

27 Nov 2023

Contributed by Lukas

 Welcome to another episode of the Marketing That Leads podcast! Let’s talk about the 3 points of data you must be tracking or you could be cos...

#47 – How to Use AI with Pinterest That Will Save You Time and Energy

20 Nov 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads podcast! Today, we're delving into AI and Pinterest marketing. We'll explore ways to leverage A...

#46 – 2 Things to Have Before You Start with Pinterest

13 Nov 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we're going to be discussing two major things you should have before you start ...

#45. 5 No BS Tangible Tips to Stay Consistent with Pinterest

06 Nov 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. We've all heard the buzz about consistency, but what does it really mean, especially o...

#44. How Email Marketing made me $70k+

30 Oct 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, I have a juicy episode to share. In 2023, using email marketing in my business ...

#43. How to Multiply Your Existing Content

23 Oct 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. We're going to unlock the secrets of content amplification, revealing how to multiply ...

#42. 10 Biggest Blog Mistakes You Need To Avoid

16 Oct 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the 10 biggest blog mistakes that I see way too often as a blogge...

#41. 5 Steps to Kickstart Your Blog ASAP So You’re More Visible in 2024

09 Oct 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the 5 steps you must take to kickstart your blog ASAP so you're m...

#40. How to Know the EXACT Topics Your Ideal Client Wants to Know More About

02 Oct 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the critical topic of understanding your ideal client's exact nee...

#39 – How To Optimize Your Website Into A Traffic & Sales Machine

25 Sep 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into transforming your website into a traffic and sales powerhouse.&nb...

#38 – I Tripled My Website Traffic With This ONE Tweak

18 Sep 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into transforming your website into a traffic and sales powerhouse.&nb...

#37 – How I’m Preparing For A Month Off In My Business

11 Sep 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how I'm preparing for a month off in my business with confidence ...

#36 – Streamlining Podcast Repurposing: 5 Best tips for outsourcing

04 Sep 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into ways to streamline and repurpose your podcast content, whether fo...

#35 – The Freedom Framework You Need to Know About

28 Aug 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into the groundbreaking Freedom Framework, a game-changer framework th...

#34. What Is Sustainable Marketing & Why It Matters

21 Aug 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads podcast! In today's episode, I unveil the power of sustainable marketing and the impact it will...

#33. Can Social Media Marketing Really Be Optional?

14 Aug 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! In this unique episode, I dive into the hot topic of whether social media marketing is...

#32: Our Easy Content Repurposing Funnel That Drives Automated and Sustainable Lead Generation

07 Aug 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads podcast! In today's episode, I'm excited to dive into one of my favorite topics: content repurp...

#31: From Grief-Stricken to 7-Figure Blogger: The Story Behind the Business

01 Aug 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! In this unique episode, I delve into the personal story behind my business decisions a...

#30: Biggest SEO Mistakes You Could Be Making

17 Jul 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads Podcast! In this episode, we dive deep into the biggest SEO mistakes that could be hindering yo...

#29: The Simple 4-Step Framework That Brought 73k People To My Website Last Month

13 Jul 2023

Contributed by Lukas

Welcome to another episode of The Marketing That Leads podcast. In this special episode, we open the doors to Blog Traffic Machine, a course designed ...

#28: The 3 Biggest Factors That Lead to Optimized Show Notes

12 Jul 2023

Contributed by Lukas

Welcome to another episode of the Marketing That Leads podcast. In today's episode, we dive into the three biggest factors that lead to optimized show...