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Masters in Travel

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Ep 172 Building an Agency Team

07 May 2024

Contributed by Lukas

How do you know when to hire? In this episode, Whitney is joined by Madeline and Kristen from Steuber Travel Group to explore the intricacies of team ...

Ep 171 Shop Talk: Free Podcast, Team Delegation & Client Budgets

30 Apr 2024

Contributed by Lukas

Welcome back to Shop Talk, where Brianna and Whitney share about what is going on in their businesses right now. This week they delve into the dynamic...

Ep 170 The difference between having a hobby and being a business owner

23 Apr 2024

Contributed by Lukas

Is there a difference between treating your work as a travel advisor like a hobby and a business? In this episode, Brianna and guest Sandy Saburn dive...

Ep 169 How to host client events as a marketing strategy

16 Apr 2024

Contributed by Lukas

Join Brianna as she chats with Megan Vatnsdal, the passionate entrepreneur behind Onyx and Evergreen Travel, to discuss the ins and outs of attracting...

Ep 168 Shop Talk: Marketing + Maximizing Team Output

09 Apr 2024

Contributed by Lukas

It's time for Shop Talk, where Brianna and Whitney talk about what is going on in their businesses right now. Whitney is preparing for maternity l...

Ep 167 Client Experience Master Hour

02 Apr 2024

Contributed by Lukas

Pull back the curtain on a Master Hour inside the Advisor Accelerator, where Sarah Williams of Rebel Office Inc and the host of IT'S A VIBE Podcas...

Ep 166 How to create content while traveling

26 Mar 2024

Contributed by Lukas

Ever come home from a trip with hundreds of photos and videos, only to struggle with actually using them to create marketing content for your travel b...

Ep 165 How to plan for an extended leave without slowing down your momentum

19 Mar 2024

Contributed by Lukas

Every business owner will inevitably need to take time off. In this episode, we're talking about an extended leave that Whitney is about to embark...

Ep 164 Shop Talk: Financial Goals, Hiring, and Marketing Evolution

12 Mar 2024

Contributed by Lukas

In this Shop Talk episode, Master in Travel leaders Whitney and Brianna have their monthly conversation where they compare notes about running their t...

Ep 163 How to scale + grow your travel business with an employee model

05 Mar 2024

Contributed by Lukas

Join Brianna and guest Erica Carr for a conversation on their innovative approaches to scaling a travel business with an employee model, from implemen...

Ep 162 Increase sales in your travel business without that "sales ick"

27 Feb 2024

Contributed by Lukas

Love travel and planning it, but hate the sales part? In this episode, Brianna and guest Glenda from The Art of Selling Travel delve into the art of s...

Ep 161 How to find the best host agency fit for your travel business (for both new and experienced advisors!)

20 Feb 2024

Contributed by Lukas

Host agencies...how do you find the right fit for you? Whitney delves into this world with special guest Steph Lee, the founder of Host Agency Reviews...

Ep 160 Shop Talk: Strategies for Efficient Travel Planning and Rapid Responses

13 Feb 2024

Contributed by Lukas

In the ever-candid Shop Talk episode, Whitney and Brianna take a behind-the-scenes dive into the inner workings of their travel businesses, sharing in...

Ep 159 The secret of specialization and becoming a destination expert

06 Feb 2024

Contributed by Lukas

Is there a certain part of the world that tugs at your heart strings? If you want to learn more about developing a travel planning niche, this is the ...

Ep 158 How to harness the power of lead magnets and email marketing to grow your business

30 Jan 2024

Contributed by Lukas

In this episode of Masters in Travel, Whitney dives into the art of marketing with the experienced Kaytee Fisher, founder of Moxie & Fourth, and g...

Ep 157 How to plan a self-guided FAM trip

23 Jan 2024

Contributed by Lukas

In this insightful episode, Brianna and special guest Kate Sullivan peel back the curtain on the concept of self-fam trips in the travel advisory worl...

Ep 156 How to market and promote the destinations you want to sell most

16 Jan 2024

Contributed by Lukas

Looking to improve your marketing? In this episode, Whitney is joined by Madeline Steuber of Steuber Travel Group. Madeline shares about her successfu...

Ep 155 How HAR's Travel Advisor Report reveals income and experience trends

09 Jan 2024

Contributed by Lukas

Steph Lee, founder of Host Agency Reviews, joins Whitney on the Masters in Travel Podcast this week to discuss the annual travel advisor surveys and r...

Ep 154 Shop Talk: Year End and Beginning Reflections and Goals

02 Jan 2024

Contributed by Lukas

Happy New Year! In this episode of the Masters in Travel podcast, Whitney and Brianna discuss their end-of-year reflections and goals for the upcoming...

Ep 153 How intrinsic motivation can transform your team

26 Dec 2023

Contributed by Lukas

Join Whitney and special guest Whitney Warren for this week's episode as they delve into the intricacies of self-sabotage and the fascinating land...

Ep 152 How to build a travel business with a work-life balance

19 Dec 2023

Contributed by Lukas

Joining Brianna on the podcast this week is Haleigh Scott, owner of Next Exit Travels. Both Brianna and Haleigh have been in the travel industry for m...

Ep 151 Behind the Technology: Tern Travel Edition

12 Dec 2023

Contributed by Lukas

Travel advisors use technology every day in their work! In our Behind the Technology episodes, we introduce you to tech tools that can help you in bus...

Ep 150 Why Linkedin is an untapped resource and how to leverage it for your travel business

05 Dec 2023

Contributed by Lukas

Are you using Linkedin for your travel business? In this episode of the Masters in Travel Podcast, guest Jenn Lee joins Whitney to discuss the untappe...

Ep 149 Why joining the Advisor Accelerator is the best thing you can do for your business in 2024

28 Nov 2023

Contributed by Lukas

We're all wrapping up 2023 and are ready to achieve new success and set goals for the new year! What better way to start 2024 than with a communit...

Ep 148 Discover why a powerful brand is your business's secret weapon

21 Nov 2023

Contributed by Lukas

When you think about branding, do you think about logos and social media? In this Masters in Travel episode, Brianna chats with branding expert Cynthi...

Ep. 147 How to effectively ask for and leverage reviews

14 Nov 2023

Contributed by Lukas

On today's episode, Whitney is joined by Jen Lee, VP of Industry Engagement and Support for Travel Planners International, to talk about a valuabl...

Ep 146 Shop Talk: Analyzing Data, Working with DMCs, and Setting Effective Goals

07 Nov 2023

Contributed by Lukas

Welcome to Shop Talk, a new monthly series where we (Whitney and Brianna) chat about what’s going on in our businesses right now - what’s exciting...

Ep 145 How to build a network of potential clients when you don't already have one: Strategies and Tips

31 Oct 2023

Contributed by Lukas

Whitney and Lindsey discuss the challenges of building a network as a new business owner. They emphasize the importance of identifying your sphere of ...

Ep 144 A New Vision for Masters in Travel: Coming together to level up for 2024 (and an invitation to join us!)

24 Oct 2023

Contributed by Lukas

Whitney Shindelar and Brianna Glenn discuss the importance of collaboration and having a community of like-minded individuals in the Masters in Travel...

Ep 143 How to set minimum spend parameters that are right for our business and our clients

17 Oct 2023

Contributed by Lukas

On this episode of Masters in Travel, host Whitney Shindelar is joined by Ashley Theis, owner of the Constant Wayfarer to discuss various aspects of t...

Ep 142 What does a successful employee model look like and how does it work? Part II

10 Oct 2023

Contributed by Lukas

As your business grows, hiring support is something that you’ll likely hear stirring in conversations with colleagues and it will most likely be in ...

Ep 141 What does a successful employee model look like and how does it work? Part I

03 Oct 2023

Contributed by Lukas

As your business grows, hiring support is something that you’ll likely hear stirring in conversations with colleagues and it will most likely be in ...

Ep 140 How to qualify leads to ensure long term growth and success

26 Sep 2023

Contributed by Lukas

Whether you realize it or not as a new business owner, qualifying leads is something you’ll find yourself doing on a very regular basis and the long...

Ep 139 A Master Hour on how to prioritize and focus our energy to finish the year strong

21 Sep 2023

Contributed by Lukas

A Master Hour conversation with the Community + Think Tank on how to prioritize and focus our energy to finish the year strong

Ep 138 On how to set realistic growth expectations for your travel business

21 Sep 2023

Contributed by Lukas

In this episode of Masters in Travel, host Whitney interviews Brianna Glenn, owner of Milk and Honey Travels, about business growth expectations. They...

Ep 137 On the tech stack all advisors need to build a profitable, efficient travel business

31 Aug 2023

Contributed by Lukas

Sandy Saburn, Chief Membership Officer at Gifted Travel Network, joins host Whitney on the Masters in Travel podcast to discuss the importance of tech...

Ep 136 Task Management and Travel Planning on Asana

15 Aug 2023

Contributed by Lukas

On today’s episode of Masters in Travel, listeners will discover firsthand accounts from travel planning professionals who have found immense succes...

Ep 134 How managing expectations leads to success for both advisors and supplier partners

09 Aug 2023

Contributed by Lukas

On this episode of Masters in Travel’s Master Hour, host Whitney Shindelar and guest Brunilda De Jesus discuss the importance of managing expectatio...

Ep 133 From Inbox Overload to Assistant Bliss: Mastering Email Delegation for Business Success

02 Aug 2023

Contributed by Lukas

On this episode of Masters in Travel, Whitney is joined by Mary Beth Lynn as she shares her journey of finding work-life balance and maximizing effici...

Ep 132 Inbox Insanity: Untangling the Web of Emails with Wit and Wisdom - Part II

25 Jul 2023

Contributed by Lukas

In part two of our series on inbox management, Whitney is joined by Torri Johnson. Torri shares her invaluable insights and strategies for efficiently...

Ep 131. Inbox Insanity: Untangling the Web of Emails with Wit and Wisdom - Part I

18 Jul 2023

Contributed by Lukas

On this episode of Masters in Travel, Whitney is joined by travel professionals Korrine Johnson and Madeleine Steuber as they share their insights and...

Ep 130 Delegating, Training, and Letting Go: Finding the Secret Sauce of Success

11 Jul 2023

Contributed by Lukas

On this month’s special Master Hour episode of Masters in Travel, host Whitney Shindelar is joined by members of the community to dive deep into the...

Ep 129 On Following the Breadcrumbs: A Journey of Courageous Choices

27 Jun 2023

Contributed by Lukas

On this episode of the Masters in Travel podcast, Rani Cheema shares her courageous journey of self-discovery and leaving a dream job to follow her de...

Ep 128 The Inside Scoop on PR and Media Mentions: From Snowballing Benefits to Building Personal Connections

20 Jun 2023

Contributed by Lukas

On this month’s edition of the Master Hour, freelance writer and editor Karla Walsh discusses the advantages of working with media for travel adviso...

Ep 127 How to lean into social media as a research tool for your travel business

13 Jun 2023

Contributed by Lukas

On this episode of Masters in Travel, we delve into the world of social media and its impact on modern travel. Whitney, Meredith Donaldson, Jenna Swan...

Ep 126 On Solving Career Pain Points and the Journey That Got Us Here with Humans of Travel

06 Jun 2023

Contributed by Lukas

This week is a special episode with Masters in Travel host, Whitney Shindelar, interviewed by Emma Weissman, host of the Humans of Travel podcast and ...

Ep 125 Checking In: What to look for and how to separate the amazing from the incredible in the world of hotels

31 May 2023

Contributed by Lukas

On this episode of Masters in Travel we delve into the world of hotel obsession among travel advisors and explored the importance of hotel research in...

Ep 124 Behind the Technology: The Hive Edition

23 May 2023

Contributed by Lukas

On today’s episode of Masters in Travel, we are flipping the script. Our guest for this special episode is usually on the other side of the mic shin...

Ep 123 Unlocking Personal and Professional Growth with the Enneagram

16 May 2023

Contributed by Lukas

In this episode of Masters in Travel, Whitney is joined by Brianna Glenn, owner of Milk and Honey Travels, and Whitney Warne of Evoke EQ. Together the...

Ep 122 How wmnsWRK is changing the game and empowering new supplier partners to break into the industry

10 May 2023

Contributed by Lukas

wmnsWRK Tourism Accelerator is the tourism industry's first business accelerator for women and non-binary early stage entrepreneurs. While we'...

Ep 121 A Master Hour on navigating boundaries and building connections in the travel industry

02 May 2023

Contributed by Lukas

On this Month’s Master Hour edition of the Masters in Travel Podcast, travel advisors from different backgrounds come together to share their experi...

Ep 120 On knowing when to hire and how to find the right person for your business

25 Apr 2023

Contributed by Lukas

One of the biggest topics over the last few months in the Masters in Travel Community and Think Tank is hiring. When do we know we are ready to hire? ...

On Saving Time During the Proposal and Selling Phase - Is there More to The Sales Process beyond the proposal?

18 Apr 2023

Contributed by Lukas

A few weeks ago, Kate Thomas and Whitney enjoyed a friendly dialogue over the time spent on beautifying supplier proposals and how important we feel t...

A Q1 Check in - Where are you at with your business goals?

11 Apr 2023

Contributed by Lukas

We’re almost at the end of quarter one and it’s time to dive back into goal setting. On today’s special Master Hour episode of Masters in Travel...

Behind the Technology: Lucia Edition

04 Apr 2023

Contributed by Lukas

For professional travel advisors, the technology that we use is vital for running our day-to-day businesses well. We often don't know what's g...

Demystifying Air: How to elevate the experience when booking air for clients

28 Mar 2023

Contributed by Lukas

The question of whether or not to book flights for our clients is an ongoing conversation. There can be stress, anxiety, confusion, and uncertainty th...

On Saving Time During the Proposal and Selling Phase - What’s Worth It and What’s Not

21 Mar 2023

Contributed by Lukas

On this episode of Masters in Travel, Whitney and Kate Thomas of Travel Pro Theory put on their boxing gloves to debate a very divisive and hot topic....

On leveling up from an exhausting side gig to full time travel professional CEO

14 Mar 2023

Contributed by Lukas

As a beginning travel advisor, there’s so many thoughts, worries, fears, and insecurities surrounding how to actually make money in your business. T...

A Master Hour on planning, tracking, and achieving your business goals

07 Mar 2023

Contributed by Lukas

With the new year, the topic on everyone’s mind are setting goals for the new year. On this month’s Master Hour edition of the Masters in Travel P...

On growth, experimentation, pivots, and expansion

28 Feb 2023

Contributed by Lukas

On this episode of Masters in Travel, Whitney is joined by Kate Thomas, owner of North and Leisure and Co-Founder of Travel Pro Theory, as she shares ...

How to Completely Pivot Your Business and Not Just Survive, But Thrive

21 Feb 2023

Contributed by Lukas

There are so many different ways that advisors can get started in this business. But it's always just a matter of time before a change needs to happen...

How two advisors reached $1M in sales for the first time in 2022 and their learnings along the way II

14 Feb 2023

Contributed by Lukas

$1 million in sales is no small feat. No matter if you’ve been working in your business for 1 year, 5 years, or 10 years, this goal  is not som...

How three advisors reached $1M in sales for the first time in 2022 and their learnings along the way I

07 Feb 2023

Contributed by Lukas

One of the most common metrics of success talked about in this industry is the goal for one advisor to generate 1 million dollars in sales. Everyone h...

A Master Hour on how to tap into masculine and feminine energies to balance work and life

31 Jan 2023

Contributed by Lukas

When we think of energy, we typically think of our body’s physical energy. But is that all that there is? On today’s special Master Hour episode o...

Insights from the supplier’s perspective: How to foster better communication with our most important supplier partners

24 Jan 2023

Contributed by Lukas

Although we work with supplier partners every day to facilitate the incredible trips that we plan, we don't actually know a lot about the day-to-day o...

Building your team, maximizing the skills of others, and stepping into a leadership role

17 Jan 2023

Contributed by Lukas

There are many learning curves that travel advisors face throughout their journey. From starting your own business, managing, hiring, and eventually g...

How to organize your time, be productive, and optimize your brain space

10 Jan 2023

Contributed by Lukas

One of the most common concerns of travel advisors is systems, processes, and organization. The programs and softwares are great, but they don't alway...

How to get invited on, plan for, attend, and get the most out of each FAM experience

03 Jan 2023

Contributed by Lukas

As a new advisor, it’s easy to get overwhelmed. Familiarization trips, or FAMs, can be a big source of questions for beginning advisors. How do you ...

How to do it all with grace - life, motherhood, and being a travel advisor

27 Dec 2022

Contributed by Lukas

No matter what stage of life you're in or what else you have going on in your day-to-day, running a travel business can feel pretty intense. With long...

How to unlock your next level potential in business and in life

20 Dec 2022

Contributed by Lukas

As small business owners, we can all find ourselves pushing and working long hours to get the job done. But is it healthy to always be pushing? Is the...

How to maximize the ROI earned from attending trade shows and conferences

13 Dec 2022

Contributed by Lukas

Attending industry events, conferences, and trade shows is a big part of our annual calendar. With so much happening each year, it's often hard to kee...

How emotions get in the way of your growth as a business owner

06 Dec 2022

Contributed by Lukas

The technologies that we use regularly to help our business be efficient are incredible and most advisors couldn't live without them. Despite their us...

A Master Hour on Systems, Processes, Workflows, and more: Part II

29 Nov 2022

Contributed by Lukas

Everyone is looking for ways to optimize, be more efficient, and do more with less time. On this very special episode of the Masters in Travel Master ...

A Master Hour on Systems, Processes, Workflows, and more: Part I

22 Nov 2022

Contributed by Lukas

Everyone is looking for ways to optimize, be more efficient, and do more with less time. On this very special episode of the Masters in Travel Master ...

Behind the Technology: Sequense Edition

15 Nov 2022

Contributed by Lukas

As Travel Advisors, we all lean on technology to help us run our day-to-day businesses, connect with clients, make us look more professional, and save...

On group travel: How to build an engaged audience and market trips efficiently

08 Nov 2022

Contributed by Lukas

On this special episode of Masters in Travel, Whitney is joined by members of the community for this month’s Master Hour Panel Discussion. Thi...

Behind the Technology: Approach Guides Edition

01 Nov 2022

Contributed by Lukas

On this episode of Masters in Travel, we’re continuing to dive deep into the tech that we know and love. Approach Guides is an incredible resource w...

Mentorship, the cost of growing a team, and supporting growth in the industry

25 Oct 2022

Contributed by Lukas

Mentoring advisors and growing a team is an option many advisors are looking into. What most often discover, is that not all host agency organizations...

Marketing and Sales Verbiage:What to say and what not to say to clients

18 Oct 2022

Contributed by Lukas

When speaking with your clients, either in person, on your website, on social media, or in a newsletter, there are phrases and words that both intrigu...

What to do when s#!* hits the fan: Part II

12 Oct 2022

Contributed by Lukas

Whitney, Beth, and Julie are back with more stories on when things went wrong and how they dealt with them. As most people know, travel can be messy. ...

What To Do When S#!* Hits The Fan: Part I

04 Oct 2022

Contributed by Lukas

When traveling, most things go smoothly and just as planned. Other times, there are minor hiccups, or small delays. But occasionally there are big cha...

Behind the Technology: The Bridge Edition

27 Sep 2022

Contributed by Lukas

On today’s episode of Masters in Travel, we dive into another fantastic piece of technology that helps travel advisors everywhere. The Bridge has a ...

What does it mean to seek out travel that is culturally immersive, high low, and off the beaten path

20 Sep 2022

Contributed by Lukas

Clients often request trips that are “off the beaten path” and “culturally immersive.” But what do these phrases really mean? What is the clie...

Part II: A candid conversation about how we do it all

13 Sep 2022

Contributed by Lukas

On today’s episode of Masters in Travel, Whitney and Kate Thomas continue sharing how they seem to conquer it all. This second part of their discuss...

Part I: A candid conversation about how we do it all

06 Sep 2022

Contributed by Lukas

It’s very easy to look at someone successful and imagine they’re working on multiple projects and approaching their busy lives with grace and ease...

Behind the Technology: Sion Edition

30 Aug 2022

Contributed by Lukas

The right technology can not only help advisors to connect with clients, but also save time and energy while making us all look more professional. We ...

A Master Hour on How to Build a Solid Team with IC’s and Virtual Assistants

23 Aug 2022

Contributed by Lukas

The idea of expansion and growth in your business can sometimes be overwhelming. Should we grow a team, shouldn’t we grow a team? What are the pros ...

Behind the Technology: Travefy Edition

16 Aug 2022

Contributed by Lukas

Technology is imperative in running our day to day businesses, both efficiently and effectively. With this technology that we rely on a day to day bas...

How to navigate the design of an itinerary to a “new to you” destination

09 Aug 2022

Contributed by Lukas

Discovering and diving deep into both new and old favorite destinations is a part of being a travel advisor. And no matter what, there are always dest...

Navigating burnout and how to know if selling your travel business is the best option for you

02 Aug 2022

Contributed by Lukas

With the industry booming, burnout has been a hot topic lately. After realizing that the way you're feeling isn't sustainable, what comes next? How do...

How to manage your business while you’re OOO (on vacation, on a FAM, on maternity leave, etc)

26 Jul 2022

Contributed by Lukas

As a solo entrepreneur, the idea of taking any sort of leave feels scary and uncertain. But its sometimes very necessary to take a leave, specifically...

Knowing when, how, and why to grow your team

19 Jul 2022

Contributed by Lukas

Growing a team is a path that many advisors consider and some even take on fairly early in their entrepreneurial journey. So what's the motivation to ...

How a business owner’s boundaries shift and evolve as their business grows and expands

12 Jul 2022

Contributed by Lukas

Boundaries as a travel advisor is an ongoing topic. But in this hectic season, it feels more relevant than ever to not only have boundaries, but to st...

Master Hour with two up and coming advisors

05 Jul 2022

Contributed by Lukas

In this month's Master Hour edition of Masters in Travel, Whitney is joined by Julie Patterson of Wanderfully Planned and Madeline Steuber of Steuber ...

An open conversation on estimating budgets and speaking candidly with clients

28 Jun 2022

Contributed by Lukas

The, “what's your budget?” question can be difficult for both clients and advisors to answer. This very important step in the trip planning proces...

How to set yourself up for success to offer (or not to offer) concierge services to clients

21 Jun 2022

Contributed by Lukas

Planning the bones of a custom FIT itinerary is sometimes just the beginning. Once the client is comfortable with the basics of their trip, the concie...

Knowing Where to Start and How to Best Plan a Successful Group Travel Experience

14 Jun 2022

Contributed by Lukas

Planning group travel seems quite appealing as an individual advisor. Especially when we see the potential revenue and commissions earned from a group...

A Travel Advisor’s Mindset: Imposter Syndrome, Comparisonitis, & Our Internal Dialogue

07 Jun 2022

Contributed by Lukas

Mindset is a topic that we hear about in our personal lives and in our professional lives. It is a topic that lingers behind all decisions that we mak...

The Journey: How to Become a Master in Travel

31 May 2022

Contributed by Lukas

When starting a travel business, there's so much information out there. Very little of it feels structured and most of it is just that, information. S...

Just back from a FAM: Preparing for success, learning along the way, and maximizing your investment

24 May 2022

Contributed by Lukas

On a prior episode of Masters in Travel, Whitney, Kate Sullivan, Julie Patterson discussed the pros and considerations of planning FAMs. Now, Julie is...

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