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Masters of SaaS

Business

Activity Overview

Episode publication activity over the past year

Episodes

Mastering SaaS Marketing - Shane Murphy-Reuter @Webflow

10 Jul 2023

Contributed by Lukas

In this week's episode of Masters of SaaS, we talk with Shane Murphy-Reuter, the CMO at Webflow, the leading platform empowering designers to bui...

The Art of CRO Experimentation for SaaS - Andres Glusman @ Do What Works

26 Jun 2023

Contributed by Lukas

In this episode, we dive deep into the world of CRO experimentation programs and why they are crucial for SaaS businesses. We have a heart to heart co...

How to Raise Millions in SaaS With Storytelling - Andy Raskin @ Strategic Narrative

12 Jun 2023

Contributed by Lukas

In this episode, we get up close and personal with Andy Raskin, a strategic messaging consultant and founder of Strategic Narrative, a consulting firm...

Crafting Irresistible Case Studies for SaaS: The Power of Storytelling - Joel Klettke @Case Study Buddy

25 May 2023

Contributed by Lukas

In this episode, we talk to Joel Klettke, a storytelling powerhouse and the founder of Case Study Buddy, a company that helps businesses craft irresis...

The Anatomy of a Perfect SaaS Landing Page - Joanna Wiebe @ Copyhackers

16 May 2023

Contributed by Lukas

For this episode, we talk to the original conversion copywriter, Joanna Wiebe, the founder of Copyhackers.Joanna is a rockstar in the world of copywri...

The Guide to Bootstrapped SaaS Growth - Peep Laja @ Wynter

19 Jul 2021

Contributed by Lukas

For this episode, we talk to the world's most influential Conversion Rate Optimization expert, Peep Laja. Peep is the founder of three successfu...

The Guide to SaaS Positioning - April Dunford

25 Jun 2021

Contributed by Lukas

In this episode we discuss with marketing positioning legend April Dunford.Positioning is foundational to everything we do in sales & marketing.Bu...

The Most Sued Podcaster in SaaS - Nathan Latka

08 Jun 2021

Contributed by Lukas

In this episode, we sit down with best-selling author, podcast host and SaaS legend Nathan Latka. Why is Nathan the most sued podcaster in SaaS? And w...

How a Bug Skyrocketed Conversions & Led to 3Million ARR - Cris Villar @Landbot

25 May 2021

Contributed by Lukas

For this episode, we sit down with Cris Villar. Cris is the Co-Founder and VP of Customer Success at Landbot, a product that transforms your website i...

The 2021 Guide To Conversion Focused SaaS Copywriting - Annie Maguire

13 Apr 2021

Contributed by Lukas

In this episode, we talk to Annie Maguire, a Conversion Copywriter. She’s worked with companies like Samsung, Visa and Loreal, helping them convert ...

Lemlist Reject $30M: Inspirational SaaS Funding Advice - Guillaume Moubeche @Lemlist

22 Mar 2021

Contributed by Lukas

This week we sit down with Guillaume Moubeche of Lemlist, who went viral for refusing $30M. They’ve never taken funding or needed paid advertising. ...

The 2021 Guide To Outbound SaaS Sales - Mark Colgan @Speak On Podcasts

16 Mar 2021

Contributed by Lukas

In this episode, Mark Colgan, Co-Founder & CRO of Speak On Podcasts, shares his 10 years experience in outbound sales  Mark previously ran a tea...

How to Lead In a Hyper Growth SaaS Company - Shay Howe @ActiveCampaign

18 Feb 2021

Contributed by Lukas

We speak with Shay Howe, Vice President of Platform Strategy at ActiveCampaign. With 130,000 customers and around 800 employees, ActiveCampaign offer...

How Supermetrics Exploded With a Single Traction Channel - Mikael Thuneberg @Supermetrics

02 Feb 2021

Contributed by Lukas

In this latest episode I speak Mikael Thuneberg the CEO & Founder of Supermetrics.https://youtu.be/UdpOiC5TqtwSupermetrics picks up all the market...

SaaStock's Top 3 Tactics to Lead Better B2B Virtual Events - Alex Theuma

19 Jan 2021

Contributed by Lukas

In this episode, Alex Theuma, CEO & Founder of SaaStock, shares his learnings on what you need to consider when planning and running your own onli...

Why You Should Give Customer Support a Seat at the Product Table - Matthew Barnett @ Bonjoro

06 Jan 2021

Contributed by Lukas

In this episode, Matthew Barnett, founder and papa bear at Bonjoro,  tells us all about the value of customer support for a business and how it can b...

Why Meaningful Brands are the Future - Paul Campillo @ Typeform

22 Dec 2020

Contributed by Lukas

Question for brand marketers: how do you get found before anyone goes to Google? Paul Campillo, Director of Brand at Typeform helps us answer the abov...

How to Turn Your Customers into Your Community - Dave Woodward @ ClickFunnels

07 Dec 2020

Contributed by Lukas

In this episode I speak with Dave Woodward The CEO of ClickFunnels and host of the weekly Funnel Hacker Radio Podcast.In just 6 years, the company wen...

How to Lead Happier Teams with 3 Simple Rules - Lorena Morales @ Go Nimbly

24 Nov 2020

Contributed by Lukas

In this episode we're talking to Lorena Morales, VP of marketing at Go Nimbly.Get ready for a wild ride through the lessons of becoming a marketi...

How to stay close to your customers as a Founder – Chris Ronzio @ Trainual

08 Oct 2020

Contributed by Lukas

As a startup CEO, where do you spend most of your time as the company grows? Common answer: in meetings; Ideal answer: prioritising your customer ba...

How work culture fosters a great product – Xenia Muntean @ Planable

28 Sep 2020

Contributed by Lukas

How often should you follow your gut feeling? 🤔Xenia Muntean, CEO and Co-founder of Planable shares her thoughts on this in the latest episode of t...

Scaling up in a competitive SaaS market – Mike Korba @ User.com

10 Sep 2020

Contributed by Lukas

What is a piece of bad advice that you've heard and is usually disguised as useful?Our next guest Mike Korba, CMO at User.com has an answer that&...

What many companies get wrong about SEO – with Tim Soulo @ Ahrefs

17 Aug 2020

Contributed by Lukas

Be honest: how many times have you worked on a content piece that you thought was great, sunk hours into it, only to get zero engagement on it? Tim S...

Hustling a 100k domain, the pitfalls of funding and running a remote team on trust - With Dennis @Convert.com

10 Jul 2020

Contributed by Lukas

On this first episode, we chat with founder of Convert.com, Dennis van der Heijden about his 10-year journey from securing Silicon Valley funding to l...