Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
Episodes
Steve Stoute: “Music Moves Culture”
22 Aug 2019
Contributed by Lukas
As a kid, there were some things Translation's founder and CEO Steve Stoute just knew: that there were 50 houses on his block (he used to count them!)...
John Sykes: “I love to see if I can defy conventional wisdom.”
15 Aug 2019
Contributed by Lukas
Judy McGrath once said John Sykes had the gift of “making everyone want to be at the party.” Hear Bob and John relive the scrappy and ingenious ma...
Tom Brokaw: “I’m not one who says we ought to go back to the old days.”
08 Aug 2019
Contributed by Lukas
Tom Brokaw didn’t win all those Peabodies and Emmys (and a Presidential Medal of Freedom) by cooling his heels! Hear how the legendary anchorman wor...
Wendy Clark: “Creativity is the biggest, most important lever you can pull.”
01 Aug 2019
Contributed by Lukas
As Global President and CEO of legendary ad firm DDB, Wendy Clark keeps pushing the company to break new ground. (Consider the branded Broadway Show s...
Fred Seibert: “When in doubt, count!”
25 Jul 2019
Contributed by Lukas
It isn’t hard to call Fred Seibert a creative genius: from his early role in shepherding the look of MTV and crafting a brand image for Nickelodeon,...
Daniel Glass: “A-minuses don’t sell. They don’t make it anymore.”
18 Jul 2019
Contributed by Lukas
This week Bob sits down with Daniel Glass, President and Founder of the indie darling Glassnote Records. Dive into his origins as “Disco Danny” sp...
Gayle Troberman: “There’s an endless number of stories brands have the right to tell”
11 Jul 2019
Contributed by Lukas
This episode Bob puts iHeart’s own CMO Gayle Troberman in the hot seat! Learn how Gayle outfoxed a tiny marketing budget and got all of NYC talking ...
Olivier Francois: "You need to recognize the brand without seeing the product"
03 Jul 2019
Contributed by Lukas
This week Bob interviews Olivier Francois, the legendary CMO of Fiat Chrysler. Learn why Eminem volunteered to put himself in Olivier’s commercial, ...
Shaggy: "I'm a direct representative of Brand Jamaica"
27 Jun 2019
Contributed by Lukas
If you want lessons in reinventing your brand while keeping it relevant for decades, Shaggy is a smart place to start. Fresh off his tour with Sting, ...
Jarl Mohn: "The best ideas come from desperation"
20 Jun 2019
Contributed by Lukas
At 15, Jarl Mohn got himself a pseudonym (Lee Masters!), a radio license and a job at a local station. Learn how the legendary CEO of NPR worked his w...
Ben Lerer: “The Place We Win is Empathy”
13 Jun 2019
Contributed by Lukas
Ben Lerer knows brands. As the co-founder of Thrillist, Ben created the go-to recommendation engine for everything from secret menu items to must-have...
Judy McGrath: “I didn’t know anything about TV; I didn’t even like it!”
06 Jun 2019
Contributed by Lukas
All Judy McGrath wanted to do when she grew up was to write for Rolling Stone. Instead, the storied CEO of MTV Networks now sits on the board of Amazo...
Julie Rieger: "Storytellers run the World"
30 May 2019
Contributed by Lukas
Just because she's a self-proclaimed data nerd doesn't mean she only cares about the numbers! Julie Rieger, former President Chief Data Strategist and...
Tim Castree: “I’m trying to be 80% Australian”
23 May 2019
Contributed by Lukas
Advertising giant GroupM CEO Tim Castree is everything you want from a leader: smart, calm, resourceful, and a Change Agent who also happens to be a c...
Scooter Braun: “Burn the Ships”
16 May 2019
Contributed by Lukas
Few people hustle as hard as Scooter Braun. This episode, Bob discovers how the renowned entrepreneur, investor and entertainment exec dropped out of ...
Maurice Lévy: “No Silos, No Solos, No Bozos”
16 May 2019
Contributed by Lukas
When he was hired, Maurice Lévy was just supposed to be the IT guy. Instead, his 3 decades at the helm as CEO of the Publicis Group transformed adver...
Introducing: Math and Magic
14 May 2019
Contributed by Lukas
How do the smartest marketers cut through the noise? And how do they manage to do it again and again? Join Bob Pittman as he analyzes the Math and Mag...