Mental Selling: The Sales Performance Podcast

EP 132 Why Emotion Still Wins in Sales with Amara Hunt and Amanda Ervin

30 Apr 2026

Contributed by Lukas

AI can make sales more efficient, but it cannot replace the emotion, judgment, and trust that drive real buying decisions.In part two of this series, ...

EP 131 Keeping Sales Human in the Age of AI with Amara Hunt and Amanda Ervin

09 Apr 2026

Contributed by Lukas

AI can make sales faster, but it cannot replace the trust that drives real buying decisions.Amara Hunt, Chief Product Officer, and Amanda Ervin, Vice ...

Ep 130 Mastering Sales Leadership and Revenue Strategy with Lindsay Rios

12 Mar 2026

Contributed by Lukas

Purpose-driven growth matters in revenue, but relying on luck is where organizations often stumble.In this conversation, Lindsay Rios, Fractional CRO ...

The Mindset Behind Modern Revenue Leadership with Mike Head

26 Feb 2026

Contributed by Lukas

Confidence matters in revenue, but ego is where performance starts to slip. In this conversation, Mike Head, CRO at PartnerStack, explains how the st...

Why Does Integrity in Sales Matter More Than Ever in 2026? With Brian Snader

12 Feb 2026

Contributed by Lukas

Integrity is the foundation of trust and success in today’s selling environment.Brian Snader, Vice President of Client Development at Integrity Solu...

Ep 127 Niche Down for Stronger Go-to-Market Focus with Cate Hollowitsch

29 Jan 2026

Contributed by Lukas

Brand clarity is what turns frantic activity into focused growth. Cate Hollowitsch, Fractional CMO and Principal Consultant at Relevents Group, joins...

Getting Buyers to Buy When They’ve Already Made Up Their Minds

15 Jan 2026

Contributed by Lukas

Sales strategies that worked in the past are no longer enough in today's rapidly evolving market. By the time a buyer engages with a sales team, they’...

Ep 125 A Year of Lessons with Mental Selling in 2025

31 Dec 2025

Contributed by Lukas

This year brought constant change to the sales profession and to Mental Selling itself. Throughout 2025, communication, purpose, and culture stood out...

Ep 124 Elevating Sales Outcomes through Rev Ops Excellence with Jess Rose

18 Dec 2025

Contributed by Lukas

Revenue Operations is one of the most strategic drivers of growth, even if many organizations only notice it when something breaks.Jess Rose, the newl...

Ep 123 Building Unbreakable Sales Momentum with Shawn Young

27 Nov 2025

Contributed by Lukas

Strong sales training is built on clarity, consistency, and purpose. When those foundations slip, even well-designed programs struggle to gain tractio...

Ep 122 Leading Through the Whirlwind with David Hammond

13 Nov 2025

Contributed by Lukas

Sales success starts with clarity. In a world that never slows down, clarity becomes an anchor, the difference between teams that survive the whirlwin...

Ep 121 Honoring Women in Sales Month with Donna Horrigan and Patty Gaddis

30 Oct 2025

Contributed by Lukas

Integrity, empathy, and authenticity are the foundation of meaningful sales leadership, and this October, Mental Selling celebrates Women In Sales Mon...

Ep 120 The Power of Presence in Sales Leadership with Brad Farris

16 Oct 2025

Contributed by Lukas

Sales success starts with presence. It’s about showing up with calm confidence, leading conversations with purpose, and helping buyers feel secure i...

Ep 119 Building Global Sales Teams with Gearoid Cox

02 Oct 2025

Contributed by Lukas

Sales success isn’t just about hitting numbers. It’s about equipping people with the right mindset, tools, and support to thrive.Gearoid Cox, foun...

Ep 118 Intentional Sales Strategies with Jacob Hicks

18 Sep 2025

Contributed by Lukas

True sales success is about growth, intentionality, and staying true to your values.Jacob Hicks, sales success coach and leadership mentor, shares pra...

Ep 117 Personalizing the Sales Journey Through Buyer Enablement with Garin Hess

04 Sep 2025

Contributed by Lukas

You can beat the competition. You can’t survive confusion.Garin Hess, founder of Consensus and author of Selling is Hard. Buying is Harder. joins th...

Ep 116 Game-Time Communication Tactics with Jen Mueller

21 Aug 2025

Contributed by Lukas

Effective communication under pressure isn’t just a sports skill, it’s a sales advantage.Jen Mueller, longtime sports broadcaster and founder of T...

Ep 115 Resilience and Relationships in Wealth Management with Brad Jung

07 Aug 2025

Contributed by Lukas

Resilience, trust, and personalization are the key ingredients for sales leadership success in today’s evolving market. Brad Jung, Managing Directo...

Ep 114 Drive Meaningful Engagement, Not Just Metrics with Em Holldorf

24 Jul 2025

Contributed by Lukas

Building authentic connections through marketing is more important than ever, especially in an age of automation.Em Holldorf, Director of Demand Gener...

Ep 113 Connect Authentically and Influence Effectively with Lauren Deal

10 Jul 2025

Contributed by Lukas

Connecting with others through a screen isn't easy, but it’s now essential.Lauren Deal, former live TV host and current facilitator at Integrity Sol...

Ep 112 Coaching for Success and Leading with Purpose with Danita High

26 Jun 2025

Contributed by Lukas

Creating a culture of coaching and leading with purpose can transform both people and businesses.Danita High, Senior Vice President of Culture and Emp...

Ep 111 The Neuroscience of Sales Influence with Chuck Karvelas

12 Jun 2025

Contributed by Lukas

Emotional intelligence shapes how top performers lead and sell.Chuck Karvelas, longtime L&D professional in the therapeutics industry, breaks down...

Ep 110 Leading With Character and Purpose with Brett Shively, CEO of Integrity Solutions

29 May 2025

Contributed by Lukas

Resilience sets the foundation for meaningful growth in modern sales. Brett Shively, CEO of Integrity Solutions, shares how a people-first mindset, r...

Ep 109 Coaching for Sales Congruence with Derek Roberts, President of Roberts Business Group

15 May 2025

Contributed by Lukas

Performance starts with the foundations, and high performers never lose sight of what got them there. Derek Roberts, President of Roberts Business Gr...

Ep 108 Shaping Future Bankers with Duncan Taylor, SVP/COO of Washington Bankers Association

01 May 2025

Contributed by Lukas

Courage is key to shaping the future of sales and leadership. Duncan Taylor, COO and SVP of the Washington Bankers Association, reveals how attribut...

Ep 107 Selling with Integrity with Mike O’Brien, EVP of Sales at Integrity Solutions

17 Apr 2025

Contributed by Lukas

Selling with integrity is how lasting relationships are truly built. Mike O’Brien, EVP of Sales at Integrity Solutions, shares how values like trus...

Ep 106 Meet the New Host of Mental Selling by Integrity Solutions, Hayley Parr

03 Apr 2025

Contributed by Lukas

It’s a new chapter for Mental Selling. Hayley Parr, Head of Marketing at Integrity Solutions, steps in as the new host, bringing a marketer’s per...

Ep 105 [Replay] How to Stand Out and Become Irreplaceable in Sales

20 Mar 2025

Contributed by Lukas

In sales, there exists a set of special habits that can turn an ordinary seller into a sales unicorn, someone who stands out and excels beyond expecta...

Ep 104 [Replay] Leaning Into Your Strengths to Thrive in Sales

06 Mar 2025

Contributed by Lukas

Salespeople face a multitude of challenges including burnout or understanding their why, all of which can hinder personal growth. Because of this, it’...

Ep 103 [Replay] What the Top 1% of Sales Performers Believe

20 Feb 2025

Contributed by Lukas

Scott Ingram is a sales expert and podcast host who has interviewed top performers in the industry to uncover the secrets to their success. He is pass...

Ep 102 Reinventing Success in Sales

06 Feb 2025

Contributed by Lukas

In sales, the right culture can make or break your results. Bob Kelly, Chairman of the Sales Management Association, discusses why a thriving sales cu...

Ep 101 Building Trust in Sales through Feedback and Candor

23 Jan 2025

Contributed by Lukas

Feedback is a powerful tool for growth, but how do you create an environment where it becomes part of the culture? In this episode, Dan Greene, Chie...

Ep 100 The Secret to Building a Thriving Sales Culture

09 Jan 2025

Contributed by Lukas

Success in sales isn’t just about hitting numbers. It’s about creating deeper connections, building trust, and fostering a culture that drives lon...

Ep 099 The Best of Mental Selling in 2024

26 Dec 2024

Contributed by Lukas

Sales is more than just closing deals. It’s about the journey, the connections made, and the lessons learned along the way. In this special year-en...

Ep 098 Taking Control of Your Success in Sales

11 Dec 2024

Contributed by Lukas

Sales is an unpredictable profession, but success comes from focusing on what you can control. In this episode, Elizabeth Lotardo, VP of Client Serv...

Ep 097 Proven Methods for Building Trust in Sales

28 Nov 2024

Contributed by Lukas

People don’t buy from brands they don’t trust. So how can you build the trust that drives sales? David Horsager, CEO of the Trust Edge Leadership...

Ep 096 Building Your Personal Brand in Sales

14 Nov 2024

Contributed by Lukas

LinkedIn has evolved beyond being just a digital resume for job hunting. It’s now a powerful tool for building your personal brand. Natasha Walstra...

Ep 095 How Sellers Can Stay Relevant in the Digital Age

31 Oct 2024

Contributed by Lukas

How can sellers stay relevant in this digital age? Shama Hyder, Founder and CEO of Zen Media, shares the behaviors of modern buyers and how sellers c...

Ep 094 Building High-Performance Sales Teams Through Coaching

17 Oct 2024

Contributed by Lukas

All high-performing sales teams have one thing in common—conflict. When handled thoughtfully, conflict can actually strengthen teams and drive succ...

Ep 093 Core Sales Skills for the Next Generation of Buyers

03 Oct 2024

Contributed by Lukas

Sales is rapidly changing as younger buyers and larger, more complex buying committees become the norm. In this episode, Matt Heinz, Founder and Pre...

Ep 092 What The Future of Sales Holds

19 Sep 2024

Contributed by Lukas

What’s the future of sales? Many say there’s never been a better time to be in Sales. But how is it evolving as a profession, and what will its fu...

Ep 091 Why Connection Matters in Sales

05 Sep 2024

Contributed by Lukas

A thriving workplace culture is the secret behind every successful sales organization. And that starts with connection. It's not just about achieving ...

Ep 090 Effective Conflict Resolution in Sales

22 Aug 2024

Contributed by Lukas

Navigating conflict with clients or colleagues can feel like a relentless challenge. In the high-stakes world of sales and leadership, mastering confl...

Ep 089 Addressing the Mental Health Crisis in Sales

30 Jul 2024

Contributed by Lukas

Stress isn't just a career hazard for salespeople—it's a silent performance killer. According to research, over 70% of sellers struggle with their m...

Ep 088 Building a Customer-Centric Culture in Sales

25 Jul 2024

Contributed by Lukas

Understanding the broader customer journey and the impact of customer feedback can make all the difference in sales. Annette Franz, founder and CEO o...

Ep 087 Turning Preparation Into a Habit in Sales

09 Jul 2024

Contributed by Lukas

What separates high performers from average salespeople? The answer is preparation. Paul M. Caffrey, co-author of The Work Before the Work, discusses ...

Ep 086 Developing Executive Presence in Sales

27 Jun 2024

Contributed by Lukas

Sales continues to evolve rapidly, but the one constant is that meaningful customer relationships lead to long-term success. To build genuine connecti...

Ep 085 The Blend of Art & Science that is Sales

13 Jun 2024

Contributed by Lukas

Sales is a fascinating blend of art and science, combining human relationships with the right technology to foster and develop connections. It require...

Ep 084 Listening to Understand in Sales

30 May 2024

Contributed by Lukas

Technology often takes center stage in today’s world, and it's important to remember the human connection in sales. We need to find a balance betwee...

Ep 083 Igniting Confidence in Sales

16 May 2024

Contributed by Lukas

Confidence is the fuel that drives success in sales. It's the secret ingredient that transforms ordinary interactions into extraordinary opportunities...

Ep 082 How to Build a Referral Selling Culture

02 May 2024

Contributed by Lukas

Referrals are like golden tickets in the world of sales. They open doors to opportunities, build bridges of trust, and pave the way for lasting connec...

Ep 081 How to Stand Out and Become Irreplaceable in Sales

18 Apr 2024

Contributed by Lukas

In sales, there exists a set of special habits that can turn an ordinary seller into a sales unicorn, someone who stands out and excels beyond expecta...

Elevating Sales Performance Through Coaching - Part 4 in Mental Selling’s Listen to Sell Series

11 Apr 2024

Contributed by Lukas

Sales leaders may find it challenging to grasp the true essence of effective coaching, often mistaking the practice as pointing out flaws and errors. ...

Ep 080 Mastering Pipeline Growth and Outbound Lead Generation in Sales

04 Apr 2024

Contributed by Lukas

Without a steady stream of potential customers, keeping your sales going strong is hard. Pipeline growth and outbound lead generation are essential fo...

Deepening Listening Skills in Sales- Part 3 in Mental Selling’s Listen to Sell Series

28 Mar 2024

Contributed by Lukas

Mastering the art of sales requires a combination of listening, understanding, and building confidence. Sales professionals can forge lasting relation...

Ep 079 Finding Your Purpose in Sales

21 Mar 2024

Contributed by Lukas

Having clarity of purpose plays a crucial role in sales. Tapping into your purpose not only provides salespeople direction and motivation but also hel...

The Role of Mindset in Sales Success - Part 2 in Mental Selling’s Listen to Sell Series

14 Mar 2024

Contributed by Lukas

In sales, it's often said that success hinges more on who you are than what you know. Customers can easily tell if you're just trying to sell somethin...

Ep 078 How to Crack the Growth Code in Sales

07 Mar 2024

Contributed by Lukas

While sales is acknowledged as vital, it is often not viewed as a strategic function. To unlock sustainable growth, leaders must champion a strategic ...

The Power of Listening in Sales - Part 1 in Mental Selling’s Listen to Sell Series

29 Feb 2024

Contributed by Lukas

Being an effective salesperson requires a combination of listening, empathy, self-awareness, and continuous learning and improvement. Succeeding in sa...

Ep 077 Maintaining Grace Under Pressure in Sales

22 Feb 2024

Contributed by Lukas

The true mark of a leader in sales is revealed not during times of ease but in times of challenges. In these moments, effective sales leaders showcase...

Ep 076 Continuous Learning and Development for Sales Teams

08 Feb 2024

Contributed by Lukas

In sales, the commitment to continuous learning & personal development becomes not just a choice but a strategic necessity for those aspiring to t...

Ep 075 Elevating Conversations and Confidence in Sales

25 Jan 2024

Contributed by Lukas

In sales, leadership meant being the ultimate expert, the unquestioned "smartest person in the room." Consequently, leadership is no longer about havi...

Ep 074 Selling with Impact using Authenticity and Trust

11 Jan 2024

Contributed by Lukas

"Just because you're authentic doesn't necessarily mean you're going to be effective." Authenticity goes beyond mere self-expression. It is about brin...

Ep 073 Mental Selling Year-End Reflection

28 Dec 2023

Contributed by Lukas

In the world of sales, instead of just dreaming about the result, pay more attention to doing each step well. Success isn't just about reaching the go...

Ep 072 Achieving Sales Goals Through Purpose-Driven Goal-Setting

21 Dec 2023

Contributed by Lukas

When it comes to setting and pursuing your goals, the "why" behind it serves as the guiding compass on your journey. The greater your clarity of why a...

Ep 071 How to Build Trust and Reputation in a Crowded Marketplace

07 Dec 2023

Contributed by Lukas

Success in sales goes beyond numbers. It's about building genuine relationships through transparency, authenticity, and empathy. By prioritizing these...

Ep 070 Using Brand to Turn Conversations Into Conversions

16 Nov 2023

Contributed by Lukas

Mastering the art of sales isn't about pushing products but about creating value and building relationships. Yet so many organizations struggle to cre...

Ep 069 Exploring the Principles of Crown Leadership: Excellent, Ethical, and Enduring

02 Nov 2023

Contributed by Lukas

Lack of alignment between your values and the decisions made by your company will most definitely cause demotivation and burnout. Prioritizing alignme...

Ep 068 Transforming Sales Teams Through a Culture of Learning

19 Oct 2023

Contributed by Lukas

How do you move from a culture of ‘doing’ to a culture of learning that benefits employees and creates an impact that your customers see and feel?...

Ep 067 Shifting Mindsets for Team-Based Selling

05 Oct 2023

Contributed by Lukas

It is often difficult to shift from a “go-it-alone” to a more “team-oriented” mindset if you're used to working independently. However, it is ...

Ep 066 Creating a Culture of Coaching and Mentoring in Sales

21 Sep 2023

Contributed by Lukas

Both coaching and mentoring focus on growth, with the intention of achieving individual and organizational goals. It’s important to keep in mind, ...

Ep 065 Leaning Into Your Strengths to Thrive in Sales

07 Sep 2023

Contributed by Lukas

Salespeople face a multitude of challenges including burnout or understanding their why, all of which can hinder personal growth. Because of this, it’...

Ep 064 Unwritten Rules and Intangibles to Thrive in Sales

24 Aug 2023

Contributed by Lukas

When Chantel George, Founder & CEO of Sistas in Sales, started her own journey into sales, she had no idea how much support and community she real...

Ep 063 Developing Resilience as a Salesperson

10 Aug 2023

Contributed by Lukas

Sales is an emotional roller coaster. It comes with high highs and low lows, rejection, triumphs, and everything in between. Success requires the abil...

Ep 062 The Power of Storytelling in Sales

27 Jul 2023

Contributed by Lukas

Stories are one of the most powerful tools in a salesperson’s toolbox. Here’s why: - Stories are 22 times more memorable than a series of facts ...

Ep 061 Creating Emotional Connections Through Effective Communication

13 Jul 2023

Contributed by Lukas

Communicating well is at the heart of sales effectiveness. It goes beyond words on a page or messaging we can recite. It's about the ability to truly ...

Ep 060 Boosting Sales by Leveraging Thought Leadership

22 Jun 2023

Contributed by Lukas

Thought leadership is a critical tool for brands, especially in B2B, but what does it do for individual sellers? In this conversation, we speak with ...

Ep 059 Connecting Sales to the Full Customer Journey

08 Jun 2023

Contributed by Lukas

It's never been more important to understand your customers and what they value. But where does the customer experience begin? And how do you tactical...

Ep 058 Why Happiness & Fulfillment Matter in Reaching Sales Potential

18 May 2023

Contributed by Lukas

Happiness and confidence are the keys to reaching your potential in sales. Alan Allard, founder and President of Genius Dynamics, shares how developi...

Ep 057 Aligning Passions, Values & Skills for Sales Success

04 May 2023

Contributed by Lukas

The road to success in sales is paved with passion and purpose. Understanding your personal wiring as well as your customers’ leads to measurable re...

Ep 056 Why Brand Matters to Salespeople

18 Apr 2023

Contributed by Lukas

Why should brand matter to salespeople? Isn’t that marketing’s job? Marketing expert Vince Freeman and sales leader David Schweisthal invite sale...

Ep 055 Accidental Executives: Thriving as a Sales Leader

06 Apr 2023

Contributed by Lukas

Have you ever been thrust into an unexpected sales leadership role? Did you wonder if leadership was even the right fit for you? Craig Anderson is ...

Ep 054 Mastering Mindfulness in Sales

23 Mar 2023

Contributed by Lukas

The world is full of distractions. It’s hard to be a salesperson but even harder to focus on executing well. Emma Treharne is the Founder and Dire...

Ep 053 Why Creating a Great Customer Experience Hinges on a Better Employee Experience

09 Mar 2023

Contributed by Lukas

To create a great customer experience, it’s essential to treat employees well first. Shep Hyken is a customer service and experience expert, and hi...

Ep 052 What the Top 1% of Sales Performers Believe

23 Feb 2023

Contributed by Lukas

Scott Ingram is a sales expert and podcast host who has interviewed top performers in the industry to uncover the secrets to their success. He is pass...

Ep 051 Creating a People-First Sales Culture

09 Feb 2023

Contributed by Lukas

Customers aren't going to buy unless they trust who they're working with, and the same goes for your team members. Sales managers are pivotal for an...

Ep 050 Leveraging Your Social Media Presence for Sales

26 Jan 2023

Contributed by Lukas

In a noisy world, reputation and perception have never been more important for salespeople. Buyers only have time for those who clearly and consistent...

Ep 049 How To Tap Into The Productivity Mindset

12 Jan 2023

Contributed by Lukas

Sales professionals, do you wish there were more hours in a day? Do you wish you could be more productive with the time you have? Matthew Dicks is a...

Ep 048 Goal-Setting Advice to Start 2023 Right

15 Dec 2022

Contributed by Lukas

Whether you’re beginning a new position in sales or gearing up for 2023 in the same position you’ve been in, there’s something special about sta...

Ep 047 Tapping Into Introverts’ Sales Superpowers

01 Dec 2022

Contributed by Lukas

Think extroverts make the best salespeople? Think again. Matthew Pollard, Founder of Rapid Growth and author of The Introvert’s Edge, believes intr...

Ep 046 Embracing the Hybrid Environment in Medical Sales

17 Nov 2022

Contributed by Lukas

More than half of buyers don’t want to interact with a sales rep, according to research by Gartner. In medial sales, if providers don’t want to me...

Ep 045 Transitioning from Player to Coach

08 Nov 2022

Contributed by Lukas

What’s the difference between a manager and a coach? Managers focus on current state, but coaches focus on future state, helping people reach potent...

Ep 044 Owning Your Mindset Throughout the Sales Process

20 Oct 2022

Contributed by Lukas

It's your mindset that's the foundation for sales success. But WHY is mindset so critical to a salesperson's success? What's the mindset difference be...

Ep 043 Balancing Employee Motivation and Company Goals

13 Oct 2022

Contributed by Lukas

How do we keep employees engaged and motivated to the goals we set with them? It’s harder than ever to get, keep and maximize talent. What does it t...

Ep 042 Applying Design Thinking to the Sales Process

22 Sep 2022

Contributed by Lukas

The design thinking process is an underutilized skill for salespeople. Our guest today on Mental Selling is Ashley Welch, an expert in the design th...

Ep 041 More Than a Number: Establishing the Right Sales Culture

13 Sep 2022

Contributed by Lukas

We all want to have the right people working with us. But what happens when we have the right person but the wrong fit for the company’s sales cul...

Ep 040 How Word Choices Can Make or Break Sales Conversations

25 Aug 2022

Contributed by Lukas

Sales is about creating buying decisions that are in the customer’s best interests. And one of a successful salesperson’s most powerful tools to d...

Ep 039 Getting Under the Hood of the Sales Discovery Process

12 Aug 2022

Contributed by Lukas

Sales is all about relationships. It’s about getting to the final result of making the deal and getting the new customer achieve their desired outco...

Ep 038 Modern Selling Practices: Using a Spear, Not a Net

28 Jul 2022

Contributed by Lukas

If you’ve been in sales for awhile, you’ve seen all of the methods for sealing the deal. In a modern sales environment, the sales strategies of ...

Ep 037 Three Ways Sales Leaders can Accurately Measure Retention vs. Churn

07 Jul 2022

Contributed by Lukas

Another day, another salesperson gone. Lost to a toxic workplace. Or a lack of empathy. Or misalignment. What if your sales team could increase...